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216: Build Your Business Organically Without Paid Ads: Marc Mawhinney
23rd December 2020 • STaR Coach Show • Meg Rentschler
00:00:00 00:34:17

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Today’s show is packed with helpful information that every coach or entrepreneur needs to hear. If you want to know more about how to build your clientele, then this is the show you can’t miss. Join us!

Marc Mawhinney is a speaker, mentor, and lifelong entrepreneur who helps coaches get more clients--without paid advertising. He’s here today to share with us his secret sauce for building a substantial audience on Facebook. His Facebook group, The Coaching Jungle, has almost 20,000 members, so Marc knows what he’s talking about. He’s a fellow podcaster with his popular show, Natural Born Coaches, and he sends out a physical newsletter, Secret Coach Club, to his subscribers.

Show Highlights:

●     What led Marc to focus on Facebook with which to build his community

●     Marc’s up-and-down journey into coaching

●     Why Marc’s primary focus is on coaching coaches

●     The three pillars of Marc’s business: podcast, Facebook group, and regular emails

●     How to get Marc’s infographic on being a content creation machine

●     How Marc built his Facebook community:

○     He showed up actively every day

○     He followed four rules: create the group, grow it, engage it, and monetize it

●     The correlation between having a daily podcast (for a while) and the growth of Marc’s Facebook group

●     Why you can’t be afraid to “toot your own horn” on social media

●     The value of a Facebook group

Resources:

Infographic 

Marc’s Facebook Group, The Coaching Jungle 

Marc’s podcast, Natural Born Coaches  

Mentioned in this episode:

Mentor Program

If you're working toward your ACC or PCC credential, or if it's time to recertify your ACC mentor, coaching isn't just a requirement on a checklist. It's one of the most transformative investments you can make in yourself and your coaching. I've taught or mentored over 2000 coaches, and I hear the same thing again and again. I came because I had to, and I am so glad that I did. Coaches tell me they walk away with renewed energy, deeper confidence and a community of peers who genuinely support each other. Here's what you need to know right now. Mentor coaching must span a minimum of three months, so the time to start is not when your credential is just about to expire. And if you complete your hours in 2026, you get ahead of the upcoming ICF changes, which means peace of mind along with skill development. My fall cohort is already filling up. Every group is capped at ten. It's small, personal, and powerful. If you've been waiting for the right time, this is it. So head over to Star Coach Show. That’s https://starcoachshow.com/mentor/ to grab your spot or to learn more. I'd love to work with you. Now, let's get into today's show.

Join Mentoring Program!

If you’re a coach who wants to grow—not just check a box—this is for you. I’m enrolling coaches now for my Spring Mentoring Program. Some are here for credentialing hours. Others are here because they want to become the coach their clients rave about. Inside the program, we work on your actual coaching. You’ll hear yourself differently. Learn from other coaches. Develop more presence. And ask questions that create real transformation. If you’re ready to deepen your skills and your impact, I’d love to support you. Learn more at starcoachshow.com/mentor I’d love to work with you.

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