Are you trying to build an online community, but don't know how you’re supposed to measure the ROI of it? In this episode, we’re talking with Suzi Nelson, former Lead Community Strategist at DigitalMarketer and current Community Builder. She explains the 3 steps to figure out your community ROI, why it’s okay to have a negative ROI at the start of your community, and how to sample your members to get to know them better.

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