Shownotes
In this episode, we chatted with Alexander Morin, PhD, Account Coordinator at Russo Partners, a Public Relations Agency that collaborates on integrated communications for digital technology, mobile communications, biopharma, medtech, digital health, diagnostics, IT, and healthcare services companies. Alexander is passionate about translating complex scientific concepts into engaging and accessible stories for diverse audiences.
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08:17 - 12:38 - Challenges Faced by Science Communicators
15:21 - 18:10 - LinkedIn and Twitter as a Tool for PR
23:07 - 25:44 - The Integration of AI in Science Communication
30:39 - 33:10 - Significance of Funding Conversations for Early-Stage Companies
35:20 - 38:45 - The Shift to Public Communication by Early-Stage Startups
40:18 - 43:20 - CEO's Role in Startup Branding