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Look after your CTR as the most precious KPI for your organic strategy - with Carmen Dominguez
Episode 253 • 22nd May 2024 • SEO in 2024 • Majestic.com
00:00:00 00:16:16

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Carmen Dominguez shares with David Bain that in 2024 you should look after your CTR as the most precious KPI for your organic strategy.

Talking points include:

Why is your CTR so important?

Why is click through rate a KPI?

How do you keep track of your CTR - what software do you use?

How do you identify the terms that you need to optimise for?

How do you influence your CTR?

What other KPIs do you track?

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