Shownotes
Struggling to keep your email list engaged without being too pushy? There is another way… The Third Way.
In this episode of More Clients Less Effort, we dive into a conversation with Scott Bywater, one of Australia's most sought-after copywriters. He shares his journey from door-to-door sales to mastering the art of persuasion through words. He also reveals his secret weapon — the Third Way technique that keeps your prospects wanting more.
With his unique blend of real-world experience, unconventional wisdom, and mastery of persuasive writing, Scott proves that exceptional copywriting is more than just stringing words together. It's a strategic art form that can transform struggling businesses into unstoppable profit machines.
Prepare to be captivated as he unveils his time-tested techniques for crafting compelling copy that sells. Don't miss this opportunity to learn from one of the best in the game!
WHAT YOU’LL DISCOVER IN THIS EPISODE:
- Who is Scott Bywater? (00:41)
- Legendary marketers are exceptional copywriters and brilliant strategists (02:36)
- The showdown between humans and AI (05:23)
- From cults to copywriting - Scott's unconventional journey and the lessons he learned about mind control, “gradualisation,” and belief systems (14:49)
- Discover the secret to soft-pitching that keeps your clients and prospects engaged using The Third Way Technique (28:18)
- Mastering the art of open loops so you leave your readers craving more and coming back for the next instalment (33:37)
- Quickfire questions with Scott (37:39)
Get in touch with SCOTT BYWATER
CONNECT WITH FIND TIM HYDE
