This episode features a conversation with data and analytics expert and political polling thought leader Mike Berland. Mike is the founder & CEO of research, data, and analytics firm Decode M and is an expert on how people think and behave as voters and decision-makers. Mike has appeared extensively on national television to speak about elections, candidates, and business issues. He has served as a strategic advisor to politicians like Michael Bloomberg and Hillary Clinton. and MSNBC has called him a “genius pollster.” Mike has also recently authored the book, “Maximum Momentum.” Mike and I talk about how polls should really be used, what the heck happened in the election, and how to harness the power of momentum to effect positive change in our society.