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In this episode of Funds and Founders, we sit down with Sarah Loretta, a former nonprofit worker turned digital architect. Sarah shares her journey from making $40K at a nonprofit to building a successful digital systems business through Notion templates and consulting.
Learn how Sarah:
- Started freelancing with no website or business plan
- Landed 40 clients in her first 6 months through strategic networking
- Turned a $47 Notion template into $120K+ in revenue
- Built her entire client base through referrals with zero marketing
- Leverages tool certifications and partnerships for business growth
- Transitioned from design work to high-ticket systems consulting
Whether you're a freelancer looking to scale or an entrepreneur building systems, Sarah's insights on creating multiple revenue streams and building valuable partnerships are not to be missed!
Watch the full episode @FundsAndFounders
Timestamps:
0:00 - Intro & Where to Find Sarah
1:00 - Early Entrepreneurial Journey
4:13 - Landing First 40 Clients in 6 Months
7:46 - Video Production & Freelance Work
11:34 - First Big Website Project ($1,800)
15:07 - Taking the Leap from 9-5
20:48 - Journey from Design to Business Operations
29:32 - Finding & Monetizing Notion
41:03 - Building Multiple Revenue Streams
46:54 - Template Business Success ($120K+)
59:06 - Current Pricing Model & Strategy
1:02:41 - Tech Stack & Tools Breakdown
1:06:54 - Three Essential Resources for Beginners
1:09:42 - Interesting Recent Learning
1:13:13 - Final Thoughts & Wrap-up
#entrepreneur #business #startup #podcast #marketing #notion #sale #tools #aspirations #founder #freelancing