On this episode of The Data Storytellers podcast, we dive into the world of data-driven solutions for the automotive aftermarket with Andrew Brooks, the head of data science at Torqata Data and Analytics. Andrew discusses how his team uses analytics to optimize operations and strategy for tire manufacturers, distributors, and retailers. We explore the journey of Torqata from an internal data excellence center to a provider of sophisticated SaaS solutions, highlighting the cross-functional collaboration, the integration of technological advancements in traditional industries, and the ethical considerations in handling and sharing data across disparate players in the automotive sector.
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00:00 - Introduction to Andrew Brooks and Torquato Data and Analytics
02:23 - Transition of Torquato from American Tire Distributors’ data arm to an independent entity
03:42 - Andrew’s background from neuroscience to data science
10:14 - Initial roles and challenges at American Tire Distributors
16:25 - The importance of effective communication between data scientists and business stakeholders
21:29 - Discussion on humility, empathy, and the human aspects of data science
28:46 - The application of the 80/20 rule in data projects
33:30 - Effective strategies for engaging with business stakeholders
40:33 - Integration challenges in deploying data solutions
45:19 - The future of data and analytics in the 2020s and its impact on business