Artwork for podcast Freedom Entrepreneur Podcast
Why Your Processes Should Be 7 Steps Or Less & The Psychology Behind It
Episode 20015th September 2025 • Freedom Entrepreneur Podcast • Lindsay Sutherland
00:00:00 00:12:26

Share Episode

Shownotes

Are your business processes holding you back instead of setting you free? In this game-changing episode of The Freedom Entrepreneur Podcast, we dive into the science-backed 7-Step Rule that will revolutionize how you document and streamline your operations.

Discover why Harvard psychologist George Miller's groundbreaking 1956 research on human cognitive limits should be driving every process decision in your business. We'll break down the shocking truth: if your team can't execute your process after reading it once, the problem isn't your team—it's your process design.

In this episode, you'll learn:

  • The cognitive science behind why 7 is the magic number for process documentation
  • The exact anatomy of a 7-step process that your team will actually follow
  • 5 critical red flags that reveal when your processes have become productivity killers
  • Why most business processes fail (hint: it's not what you think)
  • The real cost of overcomplicated procedures on your bottom line and team morale

Perfect for:

  • Entrepreneurs drowning in complex procedures that nobody follows
  • Business owners whose teams constantly ask "how do I do this again?"
  • Leaders frustrated with inconsistent execution across their organization
  • Anyone ready to build systems that create freedom instead of chaos

The Challenge: Count the steps in your most important business process. If it's more than 7, this episode will show you exactly why your team struggles with execution—and what to do about it.

This is Part 1 of a 2-part series on process optimization. Don't miss Part 2 where we reveal the exact strategies to fix overcomplicated processes and when to bring in the experts.

Ready to build processes that actually work? Hit play and discover how the 7-Step Rule can transform your business operations from overwhelming to effortless.

Resources mentioned:

  • Miller's Law and cognitive psychology research
  • Free 7-Step Process Template (link in show notes)
  • Process complexity self-assessment tools

Biz in a Box CRM is the ultimate all-in-one solution designed to simplify and scale your business. Imagine managing every aspect of your operations — from smart contact segmentation and automated follow-ups to call and text functionality, calendar booking, funnels, websites, and even social media scheduling — all from one intuitive platform. No more juggling multiple tools or paying for endless subscriptions. With built-in AI employee support, Biz in a Box CRM doesn’t just organize your business, it actively helps you run it. It’s like having a full-time team behind the scenes, so you can focus on growth, impact, and freedom.


Book your demo: https://bizinaboxsolutions.com/

Biz in a Box CRM is the ultimate all-in-one solution designed to simplify and scale your business. Imagine managing every aspect of your operations — from smart contact segmentation and automated follow-ups to call and text functionality, calendar booking, funnels, websites, and even social media scheduling — all from one intuitive platform. No more juggling multiple tools or paying for endless subscriptions. With built-in AI employee support, Biz in a Box CRM doesn’t just organize your business, it actively helps you run it. It’s like having a full-time team behind the scenes, so you can focus on growth, impact, and freedom.


Book your demo: https://bizinaboxsolutions.com/

In just 15–20 minutes, I can help you uncover the hidden inefficiencies that are costing you both time and money in your business. Most owners don’t realize how much energy is wasted on repetitive tasks, gaps in processes, and systems that don’t actually support growth. During our call, I’ll listen closely to how your business is currently running, pinpoint one or two areas where you may be sabotaging your own scalability, and show you a clear next step to reclaim control. Whether you decide to work with me further or not, you’ll leave with immediate clarity on what’s holding your business back — and the confidence of knowing exactly where to focus to create more freedom and profit.


Book here - https://crm.bizinaboxsolutions.com/widget/bookings/15-minute-consult-ls

Lindsay Sutherland is a business consultant, speaker, and entrepreneur dedicated to helping business owners build companies that run with freedom, purpose, and profit. With over 20 years of leadership and sales experience in the automotive industry, Lindsay understands the challenges of growing a business that feels more like a burden than a blessing. After leaving corporate life, she co-founded Biz in a Box Solutions, a CRM and automation company that empowers small service-based businesses to streamline their operations and reclaim their time.

Her signature consulting program, The Clockwork Method, guides overwhelmed business owners through the process of systemizing, scaling, and stepping back into the true role of visionary leader. Lindsay’s approach blends practical business systems with faith-led alignment, helping entrepreneurs not only make more money but also create a business that supports their life — not the other way around.

As the host of The Freedom Entrepreneur Podcast, Lindsay shares strategies, stories, and mindset shifts that challenge conventional thinking and inspire business owners to grow without burning out. She also co-owned Off Grid Unlimited Installations, an electrical and renewable energy company in Idaho, where she lives with her husband and four children on their family farm.

Passionate about redefining success beyond hustle culture, Lindsay helps leaders build businesses rooted in clarity, sustainability, and freedom. Whether she’s speaking on stage, consulting with executives, or mentoring faith-led entrepreneurs, her mission is the same: to help people transform their business into a vehicle for purpose, profit, and lasting impact.

Connect with me on Facebook

Connect with me on Instagram

Mentioned in this episode:

The Clockwork Method

Is your business the baby that never grows up? It keeps you up at night, interrupts date night, and forget taking a vacation because you can't ever find the right sitter. Good news - our signature Clockwork Method program turns your business into the independent, thriving operation it was meant to be.We help you build the processes that empower the people to scale the profitability without you micromanaging every detail. The Clockwork Method isn't just another coaching program that leaves you with a heap of to-do's to add to your plate. In this program we build the systems with you, handling the big tech heavy lifting that just slows you down. Ultimately the clockwork method is here to help you transform your business from needy, dependent operations into mature businesses that runs itself. Discover more today at https://theclockworkmethod.com

Chapters

Video

More from YouTube