The team from Driven.co.nz/NZME, head of Driven Natasha ‘Tash’ Callister and editor Dean Evans join host Richard Edwards to discuss what their website, and printed publications, offer the dealer market.

We also touch on the importance of content, new products coming, and the the used of data.

This is the second in a series of podcasts looking at the major vehicle listing services dealers can choose from.

This podcast ties into stories in the October edition of AutoTalk magazine, available free at AutoTalk.co.nz from early October.

Host: Richard Edwards - richard@automediagroup.co.nz

Producer: Deborah Baxter - deborah@automediagroup.co.nz

Commercial: Dale Stevenson - dale@automediagroup.co.nz