Over a decade of running a successful LinkedIn Consulting business inspired a yearning in Sarah to create a global movement that encourages people to bring more empathy and kindness to business & marketing.

As a ‘Hippie turned Business Coach’, Sarah has written two books, hosts the Humane Marketing podcast and works with heart-centered entrepreneurs to question their assumptions when it comes to marketing & give them permission to market their business their way, the gentle way!

Sarah shares a fresh perspective and doesn’t shy away from calling things out that no longer work for many of us when it comes to the current marketing model. Her clients sometimes refer to her as ‘the female Seth Godin’.

In today’s episode guest, Sarah Santacroce as a Hippie turned Business Coach has written two books, hosts the Humane Marketing podcast and works with heart-centered entrepreneurs to question their assumptions when it comes to marketing and give them permission to market their business their way, the gentle way. She has also been running a successful LinkedIn Consulting business for over a decade.

Sarah was sometimes referred to by her clients as the female Seth Godin.

Here are some key takeaways:

-understand what is humane marketing is all about

-how to market your business in humane way

-best way to handle pushbacks

-where and how to start in humane marketing