J'Aaron Merchant, Chief Creative Officer for Black Paper Party talks about how the company began, what happened when she and her two co-founders saw a lack of representation in the holiday retail space, and how she's learning to embrace and celebrate her wins as a freelance illustrator and creator of the characters and illustrations for the new company.

Find out more about Black Paper Party:

https://www.blackpaperparty.com

Instagram: @blackpaperparty