Shownotes
In this exclusive interview recorded live at Shoptalk 2024, Chris Walton and Anne Mezzenga interview Denise Incandela, EVP of the Fashion Division at Walmart U.S.
Key moments include:
[1:00] Denise explains her role overseeing Walmart’s fashion division
[3:40] Walmart’s strategy to expand national and private brands like Scoop and Free Assembly
[5:50] How digital data informs Walmart’s assortment and store strategies
[8:30] Walmart’s partnership with StockX and luxury brands like Chanel and Coach
[10:20] The impact of store remodels on customer perception
[12:00] Walmart’s focus on influencers and digital platforms like Roblox
[14:00] Looking ahead to spring fashion and exciting brand relaunches
Thanks to Narvar and Microsoft for making all of Omni Talk Retail's Shoptalk Fall coverage possible. Visit Narvar at booth L45 or at Navar.com & Checkout Microsoft at aka.ms/AIatMicrosoft
#shoptalk #retailinnovation #holidayshopping #unifiedcommerce #retailtechnology #walmart #fashionstyle
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