Artwork for podcast The Mainframe
The Art of Digital Product Viability Testing and Iteration
20th January 2016 • The Mainframe • Rainmaker.FM
00:00:00 00:20:04

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For this episode of the product strategy series, Tony and Chris discuss risk-free ways to determine if a product is going to work in your market.

In this episode:

  • Why you should test the market before rolling out a launch
  • How you don’t need to sell anything to know if your audience is going to be receptive to you product
  • Ways you can test that don’t necessarily involve creating the product first

Listen to The Mainframe below ...

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