It’s natural to feel a little rejected when someone unsubscribes from your list but what if that unsubscribe was actually a bonus?

Key Takeaway

You need to care more about your engagement metrics than just overall list size if you hope to sell to them one day.

In This Episode

• Why unsubscribing feels personal
• How to think about it differently
• Why the alternative is worse

Links

To read the transcript and explore other episodes go to dianemayor.com/57