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Hey, y'all.
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Welcome back.
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Now, in the last solo episode, I asked
you to do a time audit on at least
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one client in the next few weeks.
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You haven't actually had enough time
to do that yet, but I'm coming back
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today to make one more ask of you.
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In a previous episode, I introduced
my Offer Scorecard from my Order of
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Operations framework, because every
offer you build systems around should be
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evaluated first on the following criteria:
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Is it profitable?
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Is it sustainable?
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And is it enjoyable to deliver?
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Now, profitability and sustainability
are mostly numbers-driven, and
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I love doing those calculations.
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We can totally work backwards to
make those calculations in slow
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season, in winter if needed.
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But how you feel delivering your offer
really is best captured in the moment,
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because specific instances, both highs
and lows, get burned into your memory.
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And if I ask you in January how you
feel about your offers, it's gonna
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be really hard to give an accurate
account without some qualitative
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data as you serve those clients now.
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So I would love it if you would create
one more section in your notes app,
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or if you're using a CRM like Dubsado
or HoneyBook, you can totally add
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these notes right into their project,
and they are not client-facing.
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But at the end of each stage of working
with someone, on a scale of one to five,
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simply note your level of enjoyment and a
few words about why you chose that number.
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So, for example, if you just booked
Jane for a newborn session, I want
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you to think about how it felt
going through this process, the
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inquiry and the booking stage.
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Five, being completely happy or satisfied,
and one, being unhappy and wishing
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you no longer owned your own business.
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Did they book you with no problem?
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Did you have to chase them in
order to get the proposal paid?
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Did they ask for a discount?
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Yes, I'm being a bit dramatic, but it
is much easier to interpret how you felt
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later if you have notes about it now.
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So once you've written down that
number in the inquiry and the booking
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stage, I want you to do the exact same
thing after you have the session or
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you create the deliverable, and then
again after you actually deliver it.
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Then, and only then, can we review your
offer and take this all into account
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before we build systems around that offer.
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Because some of you are sitting
on offers that you haven't
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really evaluated in years.
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And while I think having an offer
that's profitable and sustainable
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really is a good thing, if you hate
delivering it, I can't help you fall
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back in love with your business.
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I can't help you create systems
that actually bring you joy and
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keep you serving the clients
that you want to actually serve.
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So again, in the last episode,
I asked you to do a time audit.
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If you haven't sat down and created a
section in your notes app or gotten a
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piece of paper in order to do that, please
make sure that you are doing that as
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well, because that is one piece of the
puzzle, and figuring out how you currently
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feel while you are delivering your offer
to your current clients is another.
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And all of this is work that we could
do together inside of Experience Edit.
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That is when we actually look at your
time audit and how you feel about your
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offer in order to go through my offer
scorecard and make sure that the offer
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that you are currently building your
entire business around is something
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that can sustain you long term.
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If you want more information about
an Experience Edit for you and your
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offer, go to coliejames.com/experience.
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Okay.
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But please do your time audit, and please
write down how you feel delivering your
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offer to clients now, because it makes
the next steps in our work so much easier.
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All right.
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That's it for this episode.
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See you next time.
