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Trade Show University - Jim Cermak EPISODE 27, 13th April 2020
Ep 027 - Giving Presentations that SIZZLE - Top Tips from Bridgett McGowen
00:00:00 00:54:42

Ep 027 - Giving Presentations that SIZZLE - Top Tips from Bridgett McGowen

Episode 027 – Giving Presentations that SIZZLE – Top Tips from Bridgett McGowen

Bridgett is an award-winning international professional speaker; a 2019-2020 Forbes Coaches Council official member; the owner of BMcTALKS Press, an independent publishing company; and the founder and owner of BMcTALKS Academy where she helps professionals be the most engaging, dynamic, incredible communicators ever!

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Get 20% off your AUTOGRAPHED copy of any of Bridgett’s books:

 

·      Show Up and Show Out: 52 Communication Habits to Make You Unforgettable 

·      REAL TALK: What Other Experts Won’t Tell You About How to Make Presentations That Sizzle

·      Rise and Sizzle: Daily Communication and Presentation Strategies for Sales, Business, and Higher Ed Pros

·      Own the Microphone: How More Than 50 of the World's Best Professional Speakers Launched Their Careers (And How You Can, Too!)

 

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Bridgett’s top tips for Trade Show U listeners:

 

--- In your presentation, give everyone a reason to lean in and listen to you.

 

--- Immediately solve a mystery, answer a question, and tell them what they will know or be able to do as as result of listening to you, and do all of this before you even say your name.

 

--- At your booth, listen more than you speak, and use the acronym B.I.G. when you talk to trade show goers:

 

Find out what’s the other person’s line of BUSINESS and what BREAKTHROUGHS they’ve had at the conference, what INFORMATION have they gotten that INSPIRES them, and what are their GOALS.

 

--- Work not to sell people anything, but work to have a conversation that leads to the start of a relationship.

 

--- Make every interaction the most important one of your life — whether you are making a presentation or engaging at your booth. Have everyone who comes in contact with you feel as if they are incredibly significant and that there is nowhere else you want to be than right here, right now, having a conversation with that person or giving that presentation.

 

--- Show up and show out! Be the very best version of yourself which means speak with pride. Walk with assuredness. Look as if you OWN the place. Know your brand. Don't back down. Give your very best with everything you say and do. 

 

 

Get In Touch with Bridgett:

 

BRIDGETT McGOWEN

Award-Winning International Professional Speaker

www.bmctalks.com

www.bridgettmcgowen.com

Facebook: @mcgowenb

LinkedIn: www.linkedin.com/in/bmcgowen