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The Membership Guys Podcast with Mike Morrison - The Membership Guys 22nd January 2019
Planning a Conference: Behind The Scenes Of Retain 2019
00:00:00 00:57:23

Planning a Conference: Behind The Scenes Of Retain 2019

This year we embark on our biggest and most daunting challenge to date - running our very own live conference: Retain 2019

It's something we've wanted to do for years, and we're beyond excited to bring together hundreds of membership site owners from around the world for 2 days of amazing speakers and high-level networking.

But the journey has not all been smooth sailing...

In this episode of The Membership Guys Podcast, I take you behind the scenes of the story so far, revealing our thought process, strategy and sharing the highs and lows of orchestrating this kind of event.

Episode Summary:

  • Why we've waited until now to run our first conference of this scale
  • What happened that almost made us throw in the towel and cancel the entire event
  • The specific steps we took to validate our idea for this event, including our pre-sale strategy
  • Insights into choosing speakers, picking a location, approaching sponsors and more