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No. 094 Sponsorships or Affiliate Marketing: Which Is Better for Your Podcast?
29th March 2017 • The Showrunner • Rainmaker Digital LLC
00:00:00 00:47:39

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One of the four key elements of a remarkable podcast is monetization.

We’ve talked about indirect vs. direct monetization, but today we are going to talk about the pros and cons of two types of direct podcast monetization: sponsorships vs. affiliate marketing.

As we weigh them both, remember that it does not need to be either/or.

Lots of podcasters are seeing success with a blended model of sponsorship ads and affiliate marketing. Jonny will be starting this himself as a test on Hack the Entrepreneur next month.

Let’s go through the pros and cons of each to see what will work for you.

  • Why podcast monetization is not black or white
  • The hidden benefit of using affiliate marketing on your show
  • A new way to think about monetization

Plus: Hear a hidden conversation between Jonny and Jerod.

Listen, learn, enjoy …

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