Shownotes
One of the four key elements of a remarkable podcast is monetization.
We’ve talked about indirect vs. direct monetization, but today we are going to talk about the pros and cons of two types of direct podcast monetization: sponsorships vs. affiliate marketing.
As we weigh them both, remember that it does not need to be either/or.
Lots of podcasters are seeing success with a blended model of sponsorship ads and affiliate marketing. Jonny will be starting this himself as a test on Hack the Entrepreneur next month.
Let’s go through the pros and cons of each to see what will work for you.
- Why podcast monetization is not black or white
- The hidden benefit of using affiliate marketing on your show
- A new way to think about monetization
Plus: Hear a hidden conversation between Jonny and Jerod.
Listen, learn, enjoy …
Listen to The Showrunner below ...
