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Tara Viswanathan, Founder and CEO of Rupa
Episode 1715th February 2021 • Startups for Good • Miles Lasater
00:00:00 00:37:24

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Tara is founder & CEO of Rupa Health, an integrative health tech company that aims to make root cause medicine the standard of care. Their first product, Rupa Labs, is a lab ordering portal for telemedicine providers that turns 15 hours of weekly physician admin work into 15 minutes.

Tara joins me today to discuss how she bridged her worlds to create Rupa. She shares with us about the early days and the low tech way that her and her co-founder would get the work done at first. We learn about the scale and the future of her company. Tara shares her philosophy of interviewing and the importance of growing a great team.

“If you can just be really kind and make everybody be genuinely interested in the people you're talking to, and care about them and their life and what their wants and needs are. So if you're a founder, and you're meeting an investor, take time to learn about their life and what you know what they've done. And that will go a long way. And people forget about that.” 

- Tara Viswanathan

Today on Startups for Good we cover:

  • Weaving conventional medicine with other styles 
  • How it feels when you reach market fit
  • Selling your product when it isn’t quite ready
  • Fundraising strategy
  • The importance of momentum

Connect with Tara on her website, LinkedIn, Facebook and Instagram

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