Are “safety behaviors” holding you back in business and in life?
Successful entrepreneurs embrace risk. Period.
Not dumb risk. Smart risk.
But it’s very natural for us, as human beings, to avoid risk.
Instead of doing the risky thing that might lead to massive success as an entrepreneur (or anywhere else in life), we use “safety behaviors” to protect ourselves from harm…
Which has the side effect of also keeping us from the success we seek.