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Coffee and Converse - Diane Mayor EPISODE 81, 8th June 2021
Start With Why But Don't Forget Who, What, Where and When
00:00:00 00:06:59

Start With Why But Don't Forget Who, What, Where and When

Your why is important but when you focus too much on it, you can build a business that only serves your why and forgets all about you.

Key Takeaway

Whether your why is big or small, it’s better to be a business that doesn’t rely on it. Consider the other 4W’s to make sure your why is just a boost, not the whole cheering squad.

In This Episode

  • My entrepreneurial shame - no big origin story here
  • Why why is important but not as important as you think
  • Applying the other 4W to make sure you love your business not just your why

Links

To read the transcript and explore other episodes go to dianemayor.com/81