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How to Build a Long-Term Real Estate Career: Service, Referrals, and Staying Top of Mind
Episode 784th February 2026 • The REAL in Real Estate • Jean Mitchell
00:00:00 00:23:44

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Building a sustainable real estate career has nothing to do with what you see on HGTV. Host Jean Mitchell of Trilogy Real Estate sits down with Paul Silverman, a seasoned agent at Martha Turner Sotheby's International Realty in Houston, to talk about what it actually takes to build a business that lasts -- through relationships, follow-up, and a service-first mindset.

What you'll learn:

✔️ Why treating every client with elite-level service regardless of price point leads to exponential referrals -- Paul shares how a $130,000 client eventually generated over $3 million in referral sales

✔️ Why "know, like, and trust" is incomplete without a post-closing follow-up system -- and what to put in place to stay in your sphere's mind

✔️ How to build a client base from scratch in a new city through organic interactions, consistent open houses, and community presence

✔️ Why advanced designations like the GRI and systems like Ninja Selling matter for long-term confidence and credibility

Paul Silverman is an agent at Martha Turner Sotheby's International Realty in Houston, TX. He transitioned from home building to real estate in 2010 and is affiliated with the Houston Association of Realtors.

Connect with Paul:

Firm: Martha Turner Sotheby's International Realty, Houston, TX

Find him through HAR (Houston Association of Realtors)

Subscribe to The REAL in Real Estate on Apple Podcasts, Spotify, or wherever you listen.

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