Gabo Loaiza, head coach of Jämtland Basket, shared how he builds his teams around a shared way of seeing the game. That common picture comes from video work and clear communication so players can decide for themselves. Identity starts with energy and effort, then talent, then tactics chosen to multiply both. His game model is fast and risk-taking. He develops Plan A instead of inventing Plan B for every opponent, trusting the team’s strengths even in playoffs. Players must win individual battles and show “blind generosity”—unseen effort that helps teammates. Passing and constant movement sit at the core.

Development is a team job. Mirror pairings of pros and youth players set the same standard, while “tactification” drills put skills in unpredictable, game-like settings. Drawing on his psychology background, Loaiza focuses on process over results and on helping both coaches and players manage fear of failure.