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Public Sector Digital Marketing Summit | Communications Lessons from the Frontline of the Pandemic
Episode 3130th September 2021 • Public Sector Marketing Show • Joanne Sweeney
00:00:00 00:49:39

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We hosted the third annual Public Sector Digital Marketing Summit on September 22-23 2021 from our studio in Galway to a virtual audience around the world. Previously, an in-person event we took it online this year because of COVID-19. But it allowed us to attract speakers from Canada, California, Sydney, and the UK.

DID YOU MISS THE SUMMIT? WHY NOT GET OUR ON DEMAND TICKET. FIND OUT MORE HERE.

Top 10 Takeaways

#1 Agility is ability when it comes to digital comms

#2 Senior leadership buy-in is critical

#3 Dive into the comments on social media

#4 Silence is a response

#5 Email marketing is your friend

#6 Skill up & resource digital

#7 Be available on channels that citizens hang out on

#8 Curate content internally

#9 Embrace digital trends

#10 All your digital marketing and social media questions are answered in your data insights

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Don’t forget to get in touch with your questions. I love hearing from my listeners, don’t be a social media stranger. Tweet me at: @JSTweetsDigital

If you would like to be a guest on the show, please get in touch. Email Joanne at info@publicsectormarketingpros.com. 

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The Public Sector Marketing Show is a weekly podcast dedicated to digital marketing and social media insights for government and public sector pros hosted by Joanne Sweeney, founder of the Public Sector Marketing Institute.

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