Some people dream of being influencers and social media stars. They are looking for a glamorous life in front of the camera.

Not so for the guest of today’s episode who first published a Facebook video as a way to help support her students. It was a complete shock when someone from another country wrote to tell her how they appreciated the help in learning medicine.

In this conversation with Clara Cohen we reflect on how she got started with her YouTube channel, Acupro Academy. It’s been an accidental journey that’s helped her to be of assistance to so many and given her an opportunity to discover how to use social media as a force for good.

Listen into this conversation on grit, persistence, exploration and the connective power of a virtual community.