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Reckitt's Marisol Saona on marketing effectiveness and going back to school
25th April 2022 • The Marketing Society podcast • The Marketing Society podcast
00:00:00 00:24:49

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When Marisol Saona found out about the Marketing Week Mini MBA in Brand Management, she decided that it would be a good investment to improve her current brand management technique and to learn something new. This became her Shiny New Object, helping her develop new approaches to planning and brand strategy.

Marisol talks about how the mini MBA improved her marketing on the latest episode of the Shiny New Object podcast.

The Shiny New Object podcast is a production of Automated Creative, an adtech platform that turns brands' media impressions into marketing intelligence. Find out more at