Every content marketer wants to produce relevant content that speaks straight to their ideal client and encourages lots of engagement. But how do you ensure those content ideas keep flowing?
The truth is our ideal clients are providing hints about the content that would be most useful to them all the time. We just need to know where to dig for them.
In this week’s episode, Amy reveals her top five places to go digging for content gold.
- What content gold is
- Five ways to dig for content gold
- Why it’s important to remain focused on your audience and your messaging
Important links & mentions:
Amy Woods is the CEO and founder of Content 10x, the world’s first and longest-running specialist content repurposing agency that partners exclusively with B2B tech and professional services businesses.
Amy is a best-selling author, hosts two content marketing podcasts (The Content 10x Podcast and B2B Content Strategist), and speaks on stages all over the world about the power of content repurposing.
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