Artwork for podcast Podcast Pontifications
How Can You Give Back To Podcasting? [S3E128]
Episode 12818th May 2021 • Podcast Pontifications • Evo Terra
00:00:00 00:10:20

Share Episode

Transcripts

Evo Terra:

When was the last time you did something to make all of podcasting

Evo Terra:

- not just your podcast - better?

Evo Terra:

We're all in this together, so here are 9 things that you can start

Evo Terra:

doing to give back to podcasting.

Evo Terra:

Hello, and welcome to another Podcast Pontifications with me, Evo Terra.

Evo Terra:

If you've listened to me for a while, you know that I am focused on making

Evo Terra:

podcasting better, not just easier.

Evo Terra:

Oftentimes, that starts with a podcaster making their own podcast better.

Evo Terra:

But what if we took a wider view and took some liberty with the words of

Evo Terra:

America's 35th president, "Ask not what podcasting can do for you, but

Evo Terra:

ask what you can do for podcasting."

Evo Terra:

Cheesy and a rather obvious quote, but here are nine ideas, in no

Evo Terra:

particular order, that you could examine and with notably less cheese.

Evo Terra:

All right.

Number one:

you could write a niche newsletter and share

Number one:

your knowledge with the world.

Number one:

Now, when I say a niche newsletter, remember, there are a lot of 101, how

Number one:

to get started podcasting newsletters.

Number one:

And if you want to do one of those fine, but I would counsel you to think more

Number one:

about what is the thing that you do better than anyone else that you know?

Number one:

What is your real secret sauce?

Number one:

Can you write a newsletter about that?

Number one:

Can you be that narrowly focused and write on a regular basis for people?

Number one:

We would love to have that knowledge in the podisphere.

Number two:

buy something that is advertised on a podcast.

Number two:

Not necessarily a mattress, but definitely buy something that is from

Number two:

an ad of a podcast you're listening to.

Number two:

Especially if it's a smaller podcast that managed to get an ad.

Number two:

Almost all of those ad deals are predicated on people actively using them.

Number two:

Sometimes they just want branding, but most of the time

Number two:

they want to get something back.

Number two:

So you can go do that.

Number two:

Also, one more thing, a lot of the offers you hear on a podcast are free trials.

Number two:

So visit, use the code, do the free trial thing, and if you like it, great.

Number two:

Not out of any money if you don't like it.

Number two:

But if you like it, keep using it.

Number two:

Any sort of signal like that shows those advertisers that

Number two:

podcast is worth investing in.

Number two:

And when that podcast is worth investing in, maybe they'll keep podcasting

Number two:

because they keep getting paid to do it.

Number three:

volunteer to help at a podcast event because I think

Number three:

podcasting events are coming back 2022.

Number three:

I'm hopeful.

Number three:

It sure looks that way.

Number three:

I mean, sure, you can speak at these events if that's what you want to do, or

Number three:

you could submit to speak to those events.

Number three:

But keep in mind that events like these are always hungry for volunteers, people

Number three:

to run the day of show stuff, whether it's working the booth to check people in or

Number three:

providing information, getting around.

Number three:

People always need help at these events.

Number three:

So think about volunteering at a podcasting event.

Number four:

participate in Pod Rev Day.

Number four:

That's Podcast Review Day.

Number four:

It's the eighth of every month.

Number four:

I don't talk about it on the show.

Number four:

I'm going to start, I'm going to change the way I do that.

Number four:

Or just do reviews for people.

Number four:

You don't have to wait until the eighth to do a review.

Number four:

Podcasters love it when they get reviews.

Number four:

While they don't necessarily help in boosting the ranking,

Number four:

they're nice social proof.

Number four:

So use Podchaser or whatever platform you're listening to just use that, but

Number four:

leave reviews for the shows that you love.

Number five:

share podcasts that you love outside of podcasting circles.

Number five:

Sure, you want to tell me about a podcast you love, I'm happy to hear about that.

Number five:

But what about the people who are not in podcasting that you

Number five:

interact with on a regular basis?

Number five:

Yeah, your friends and your family, but also, I'm thinking coworkers, people

Number five:

that you interact with online, in other groups that are not related to podcasting.

Number five:

Share those IHNIs.

Number five:

Remember IHNIs?

Number five:

"I had no idea?"

Number five:

Those high-quality podcasts that make people go, "Wow, I had no idea

Number five:

this is what podcasting can be."

Number five:

Share those podcasts with people who are not yet into podcasting.

Number six:

as a podcaster, try out new tools and services and share on your

Number six:

social channels the ones you really love.

Number six:

You know, we have to try new things.

Number six:

A lot of podcasters get stuck and they don't know how to get out of things.

Number six:

So if you're the curious person, like I'm a curious person, and you like

Number six:

to try new things, talk about them.

Number six:

Maybe there's a podcaster following you on a social channel who's got the

Number six:

problem and they're just looking for that tool they just didn't know existed.

Number six:

You can help them get unstuck.

Number seven:

offer to be a mentor to another podcaster who

Number seven:

has less experience than you.

Number seven:

And there are a variety of ways you can do that.

Number seven:

The podcast Academy has a mentorship program for members helping members.

Number seven:

You don't get paid for this.

Number seven:

Every week or every two weeks, you meet with your mentee and you just

Number seven:

talk for a while and you share your knowledge and ideas with them.

Number seven:

It's a great way to help boost podcasting one podcaster at a time.

Number eight:

host a local podcasting meetup in your town.

Number eight:

Or if you live in a really big town like me, I live in Phoenix, it's the

Number eight:

fifth largest metroplex in the country, you can maybe start a podcast local

Number eight:

meetup just for your section of town.

Number eight:

Giving that encouragement to other podcasters, camaraderie if you will, and

Number eight:

just getting people out of the house now that we can leave the house once again.

Number eight:

Talking to other podcasters who do this is a wonderful recharging thing,

Number eight:

which will get people more excited and interested, which leads me to

Number eight:

- Number nine: start collaborating

Number eight:

Maybe the ones from your local meetup, maybe the ones from your social circles.

Number eight:

Just start collaborating.

Number eight:

Form alliances.

Number eight:

Start generating that network effect across podcasts.

Number eight:

Think about building new podcasts together if you want to.

Number eight:

There's so much you can do when you share and collaborate with other podcasters.

Number eight:

If you have some podcasters that you want to share this with, please send them a

Number eight:

link to this article or this episode to give them some ideas of what else we could

Number eight:

do to help make podcasting better because it works when we're all helping out.

Number eight:

Now if you love these ideas, one thing I want you to do, show me

Number eight:

your love and appreciation by going to buymeacoffee.com/EvoTerra

Number eight:

and buy me a virtual coffee.

Number eight:

That's it.

Number eight:

I shall be back tomorrow with yet another Podcast Pontifications.