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How to Create a Booming eCommerce Strategy with Chris Moe
Episode 426th January 2023 • Business Confidential Now with Hanna Hasl-Kelchner • Business Confidential Now with Hanna Hasl-Kelchner
00:00:00 00:19:34

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A successful ecommerce strategy takes more than an online shopping cart for your product or service. You’ll probably want some kind of online ads.

But that can be hit or miss. How do they really work? What can you do to create a truly successful ecommerce strategy?

Chris Moe explains how in this information packed episode.

What You’ll Discover About eCommerce Strategy:

* The 5 pieces of information every successful ecommerce strategy includes on their Amazon page

* How to include a realistic investment level into your ecommerce strategy

* How to find the search volume on Amazon for better product placement in your ecommerce strategy

* The biggest mistake businesses make in trying to create a successful ecommerce strategy

* And MUCH more.

Guest: Chris Moe 

Chris is the Co-Founder of Cartograph, a team of 60+ people that help CPG and e-commerce brands grow their companies on Amazon. They currently manage $100M+ in GMV.

Their clients include Magic Spoon, Four Sigmatic, Lemon Perfect, Popchips, and Kin Euphorics.

Chris himself has 10+ years experience in sales and marketing. Before Cartograph, he worked at McKinsey as an Engagement Manager helping consumer companies in the US, Canada, Brazil, Europe, and Australia, with growth and pricing,

He attended Cornell University, where he led a group that recycled and sent computers to developing countries and interned at Google on the Google Earth team.

Related Resources:

If you liked this interview, you might also enjoy our other Marketing episodes.

Contact Chris and connect with him on LinkedIn and Twitter.

The Amazon Research Tool Chris mentioned during the interview

Cartograph

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