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Unlocking Value in the Federal Market: A Conversation with Deep Water Point & Associates | The Pair Program Ep52
Episode 5229th October 2024 • The Pair Program • hatch I.T.
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Unlocking Value in the Federal Market: A Conversation with Deep Water Point & Associates | The Pair Program Ep52

In this episode, we dive into the complex world of federal market consulting with Greg Buckis and Meghan DiAndrea, leaders at Deep Water Point & Associates. Deep Water is known for blending government and industry expertise, offering clients tailored guidance to navigate the intricacies of the federal space. Greg and Meghan share insights into their unique business model and the values that drive their work. Whether it's helping clients write winning proposals or guiding them through acquisitions, Deep Water is all about empowering growth and delivering results.

They discuss:

  • Deep Water’s innovative business model and their talent-first approach.
  • How Deep Water leverages a consultant-heavy model to drive growth.
  • The types of projects they undertake, from government-wide contracts to transaction advisory.
  • The qualities they look for in consultants and the unique backgrounds they attract.
  • Industry trends and emerging opportunities in the government sector.

Tune in for an engaging conversation on how Deep Water Point & Associates is shaping the future of federal consulting!

About Meghan DiAndrea: Consultant with more than a decade of government contracting experience specializing in corporate operations. She is a proven leader focused on driving enterprise organizational performance and translating business strategy into powerful people strategy. Since joining Deep Water Point and Associates she has advised on and led client engagements across the federal business lifecycle with primary focus on pre- and post-merger integration.

About Greg Buckis: Greg is the CFO at Deep Water Point & Associates and has held senior financial roles in various GOV CON businesses to include public company corporat controllers and private company CFO. He also was at Nasdaq helping them go public. Much of his career has involved change management, business transformation and Mergers and Acquisitions.

Sign-Up for the Weekly hatchpad Newsletter: https://www.myhatchpad.com/newsletter/

Transcripts

Tim Winkler:

Welcome to The Pair Program from hatchpad, the podcast that gives you

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a front row seat to candid conversations

with tech leaders from the startup world.

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I'm your host, Tim Winkler,

the creator of hatchpad.

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And I'm your other host, Mike Gruen.

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Join us each episode as we bring

together two guests to dissect topics

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at the intersection of technology,

startups, and career growth.

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Hey everyone.

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Welcome back to The Pair Program.

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Uh, Tim Winkler here with Mike Gruen.

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Um, so Mike, I was, uh, listening to

my, my business podcast this morning.

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I'll shout out Morning Brew, um,

love to kind of have them kick

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me off with, with my 30 minutes

of what's going on in the world.

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Uh, they, they highlighted that

there is a battle for toy supremacy

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that's happening as we speak.

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Uh, this week, the National

Toy Hall of Fame, and that is

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a, uh, a real organization.

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In fact, check that.

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They just released their 12

finalists being considered for

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entry into their sacred hall.

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Uh, and so some of the nominations

for this year were Hess toy

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trucks, Pokemon trading cards,

transformers, and like the trampoline.

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Um, and so in the spirit of, you

know, always liking to play like the

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greatest of all time, uh, toy with you,

what would you say is your goat toy?

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Mike Gruen: Not my actual answer, but the

first thing that jumped to mind was jarts,

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but the most, the most dangerous toy.

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Tim Winkler: I don't think

they make those anymore.

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Mike Gruen: They stopped making the,

yeah, the, the liability on that was huge.

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Yeah.

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They stopped with jarts a long time ago.

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Uh, what was my.

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I mean, like growing up as a little

kid, I played with GI Joe's a lot.

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I had a lot of GI Joe's.

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Um, it's going to be

GI Joe or Lego for me.

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I mean, that's, those are

the two that I probably spent

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the most time with as a kid.

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So yeah, pretty, pretty bland

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Tim Winkler: survey says no, for sure.

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Like, uh, GI Joe's I was super hooked

on GI Joe's, um, Legos as well.

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Uh, I went through, um, this was

really challenging for me, but I tried

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to narrow it down to the top three.

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And they would have been like

sports cards, like trading cards,

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um, Nerf guns and the Game Boy.

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And then if I had to land on just one,

I'm probably going to go with sports cards

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just because I still enjoy those today.

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Like kind of stood, stood

the test of time for me.

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So I'm, I'm sticking to, to that answer.

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I'm curious on you all, Megan,

any, any, uh, goat toy that was

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near and dear to you as a kid?

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Meghan DiAndrea: You know, it's

funny when you said Hastrox, I just

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like, It just brought back memories.

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Like every person would always just.

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It was never anything that I necessarily

played with, but it was always there.

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It was always present

in our, in our lives.

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And so that just stuck out for me.

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I feel like that's the one.

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Tim Winkler: Yeah, it was a Christmas gift

for me as a, an old school Hess toy truck.

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And I was like, man, those,

they don't make those anymore.

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Meghan DiAndrea: And my parents

probably have, you know, like

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hundreds of them in there.

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Tim Winkler: Just collecting dust.

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Greg, what about you?

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Goat

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Greg Buckis: toy?

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I really like the Hot Wheels.

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We tried to connect those orange

little plastic roadways and loop them,

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loop them so the car stayed on there.

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But it was a lot of fun.

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And you loop them around the whole room.

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So it's just fun to see it, you know, go.

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Tim Winkler: Yep.

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Greg Buckis: Love it.

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Tim Winkler: Yep.

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They used to have the ones where

you could dip them in water.

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They'd change colors.

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Real, real, real advanced at that point.

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Um, cool.

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All right.

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Uh, let's, let's, let's transition

to, uh, to the actual pod here.

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So we're going to fill the listeners in

on, on what we're chatting about today.

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Uh, we're going to be exploring a few

topics that I believe are top of mind

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for both job seekers and for startup

founders and this kind of unique, uh,

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economic market that we're in in 2024.

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Uh, those two topics are consulting

career opportunities for job seekers.

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And then mergers and

acquisitions for founders.

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And so I'm going to clarify

a little bit on this.

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So as most of you, uh, listeners are

aware, uh, you know, I run a recruiting

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business, uh, hatch it, you know, we focus

on connecting technologists with jobs

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that are at startups and small businesses.

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Uh, we've been doing this for over

12 years now, and we've seen a lot of

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patterns and trends fluctuate in the

startup job market, many of which, you

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know, will kind of mirror the macro

economic trends that are happening.

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Um, Um, but in 2024 specifically,

what we've observed on the job seeker

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side is this trend of more and more

candidates kind of looking for job

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opportunities that are flexible in

nature, uh, for example, like fractional

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consulting, uh, it's like a 10 99 or

flex hours or remote work, et cetera.

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Um, and, and these opportunities

versus maybe your traditional, you

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know, full time w two permanent

employee with the company, right.

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Uh, and on the startup side, we've seen,

you know, venture capital investment

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sadly kind of hit its lowest level of

activity and nearly five years in the U.

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S.

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And that's kind of created this

ripple effect for, you know, startup

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founders, especially those in early

stages who may now be facing like a

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shortened financial runway, uh, maybe

reconsidering their strategic options

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earlier than anticipated due to this

decreased availability of capital.

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And so now those options might be

pivoting to a merger or acquisition

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or some form of strategic partnership.

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Um, so I kind of wanted to just set

the table here, uh, on, on those two

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kind of topics, and then, uh, I'm

excited to introduce our, our two

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guests that are joining us that are

going to shed light on these topics.

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You know, both of our guests work

for a company that specializes in

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consulting, advisory and growth services.

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Um, a lot of which is

in the federal space.

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Uh, and that company is

Deepwater Point and Associates.

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Um, and our first guest is Megan

DeAndrea, uh, the vice president

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of people operations at Deepwater.

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And we have Greg Buckus, the chief

financial officer at Deepwater.

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So Megan and Greg, thank you both for

joining us today on The Pair Program.

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Meghan DiAndrea: Glad to be here.

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Thanks for having us.

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Tim Winkler: Awesome.

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All right.

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Now, before we dive in, uh,

we, we like to kick things off

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with our pair me up segment.

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Uh, here's where we all

kind of go around the room.

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We'll spit ball a complimentary

pairing of our choice.

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Mike, you lead us off.

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What's, uh, what's your pairing for today?

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Mike Gruen: So going way back to my

childhood, um, growing up, uh, we used to

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have this for dinner all the time and in

retrospect, I, what my mom was thinking.

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Uh, jelly, uh, blintzes with

chocolate powder sprinkled on top.

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It was, so the chocolate

powder and the jelly.

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Uh, blintzes were phenomenal.

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It's like a dessert.

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Like there are a couple meals that

like looking back, it's like, yeah, I

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guess my mom was just sort of, she, she

admits that she was like, yeah, this

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is just makes kids happy and whatever.

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But uh, it was basically dessert.

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Uh, apricot jelly was my, was my jam.

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Oh, pardon the pun.

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Uh, and, and, uh, and grape jelly.

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Those were the two.

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Uh, and then chocolate powder.

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So that, that's it.

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That was the meal that

was, that was dinner

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Tim Winkler: sweet.

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It kind of reminds me of

like breakfast for dinner.

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Like, yeah, yeah.

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But this is, this is just for dinner.

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Has this, uh, tradition carried

on and in your household at all?

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You know, I would accept,

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Mike Gruen: um, I, you know,

um, I definitely do it.

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We did something similar.

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Also, uh, cream of wheat

with chocolate powder on top.

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I think I've used that

in a pairing before.

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Um, and so that my kids have

definitely experienced that, but

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the blintzes, I, um, I never learned

how to make the blintzes, uh, and my

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mom had like a little crepe maker.

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It was pretty cool.

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Um, as soon as she took it out,

I was like, Oh, this is awesome.

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I know it's for dinner.

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Like if I'm

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Tim Winkler: having

seconds, mom, that's great.

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Yeah.

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Um, cool.

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All right.

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Good stuff.

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Uh, I will jump in.

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So I'm going to go with.

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Increased screen time and

fantasy football season.

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Um, pretty obvious one here, but it's

that kind of time of year where, you

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know, football season's upon us and.

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I always get pulled into, you

know, it seems like a new, another,

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you know, league each year.

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So right now I'm managing teams

in three different leagues.

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Some of these have pretty

large buy ins tied to them.

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So, you know, for that reason, I find

myself spending a ridiculous amount

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of time on my, on my phone, you know,

primarily on like a Tuesday night, right?

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It's like waiver wire night.

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Uh, just kind of checking on injury

updates and who's coming on, who's

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going to come on the waiver wire.

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Um, I get, I get a little bit too deep

into it and I think my wife, it's a

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little bit, a little bit annoyed with

me, but it's just, you know, it's for

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these, you know, a few, few months

between the fall and the winter.

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Um, not entirely proud of that, but

I'd say it's probably a better use

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of my time than sitting there and

scanning, uh, Instagram all night.

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So I'm going with, uh, increased screen

time and fantasy football season.

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And that's, uh, that's,

that's a wrap for me.

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Let's pass it over to our guest, Megan.

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How about yourself?

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Quick intro and your pairing.

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Meghan DiAndrea: Yeah.

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Thanks for having me.

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Um, so I, um, Megan DeAndre, I.

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have been in GovCon almost 15 years

now, focused primarily in the human

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resources and recruiting space, corporate

operations, mostly for small, small,

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mid sized growing organizations.

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So I joined DeepWaterPoint

about two years ago.

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So pre purchase Legacy WilkGen,

um, and joined the post

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margin integration practice.

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So now I'm able to lean in

and provide that support to

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organizations who are You know,

experiencing growth post acquisition.

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Tim Winkler: Awesome.

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Meghan DiAndrea: And my pairing

going, it's, it's, I'm, I'm

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hoping for chilly weather.

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And so I leaned into, we're going to have

a fire in the fireplace and some bourbon

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and just relax after the kids go to bed.

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Tim Winkler: So great pairing.

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Uh, that's fantastic.

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Pairing.

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Meghan DiAndrea: I'm just waiting.

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I'm waiting for the humidity to pass

and then I'm ready, ready for a real

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Tim Winkler: fireplace

or is it a gas fireplace?

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Meghan DiAndrea: Oh, it's a gas fireplace.

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Unfortunately.

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Tim Winkler: You still get the, you still

get the feels of being by the fireplace.

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I'll give you 75%.

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Deduct one point, but

it's still a good answer.

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It's a great

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Mike Gruen: answer.

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This time of year, I'm usually,

uh, I love this time of year

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because I do a lot with firewood.

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I, with, uh, cutting it and splitting it.

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It's like one of the things I grew

up in a more rural area and it's

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just one of the things I enjoy doing.

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Uh, so anyway.

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Meghan DiAndrea: Yeah.

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We love it.

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We've got outdoor fire pit, but you know.

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Cool.

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Tim Winkler: Yeah, that's my

biggest pet peeve with my current

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home is we don't have a fireplace.

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We've got like one of those pellet stoves,

which I kind of, kind of scratched that

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itch, but something to be said about

having a nice fireplace, you know, the

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mantle right there and sit there and

kind of gather around, uh, winter night.

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Yeah.

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That's, uh, that's, that's, that's great.

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Uh, love the pairing and

thanks again for joining us.

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Uh, Greg, uh, pass it to you.

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Quick introduction and, uh, your parent.

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Greg Buckis: Sure, sure.

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I'm CFO here at Deepwater

Point and Associates.

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My background has really been a lot of

GovCon, so 25 plus years of GovCon, and

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then intermixed with that, um, their

bulb and technology related companies.

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Uh, but, uh, tech public companies.

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So helping taking them public has been

some of what I've done over my history.

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And I'm here really to help with the

growth of the company, um, since we've

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had a large acquisition and we're on the

path for more, so they want some internal

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structure and we're working on that.

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Um, my pairing is going to be pretty

basic, but, um, I have a favorite place.

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I'm trying not to plug it, but I'm going

to plug it in at Little Washington out

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there in a little Washington, Virginia.

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They have a really good pairing of food.

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They have an eight course meal and

each one has a different wine with it.

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So I must say that's probably the

best experience I've ever had anyway.

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So that's pretty standard, right?

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Tim Winkler: I've heard great things.

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I've never been, it's, it's on,

uh, it's on the kind of, You know,

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bucket list for my wife and I to

get out where we're big foodies.

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And, uh, what's it, what's the,

you know, do you have to make a

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reservation like months in advance?

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Is that kind of the situation?

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Greg Buckis: Yes.

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Yes.

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Months in advance, but it's well worth it.

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It's a lot of

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Tim Winkler: fun.

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Amazing reviews about the food.

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The chef is fantastic.

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And you know, why wine and food also

just to kind of traditional parents.

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So awesome.

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All right.

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Well, uh, thanks, uh,

for the, for the intros.

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Thanks again for joining us

and, uh, let's jump into the,

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the heart of the discussion.

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So, um, I gave a little bit more

context earlier to, you know, kind

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of highlight some of the topics that

we're going to hit on the conversation.

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Uh, we're going to creatively kind

of cover these topics organically by

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having our guests expand a little bit

more on Deepwater's kind of business

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model, uh, going a little bit deeper

into how they, uh, employ talent.

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Um, and then also we're, we're going

to go deeper into the transaction

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advisory services and, you know, some

of the impacts that these types of

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mergers might have on a company from

financial to cultural, uh, and so forth.

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So, uh, Megan, let's,

let's start with you first.

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Uh, can you just give us a little bit

more of the elevator pitch on, The type

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of work that Deepwater is delivering.

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Um, and then I'd like to expand a little

bit more on this kind of consultant

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heavy model that you all deploy.

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Meghan DiAndrea: Yeah, absolutely.

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So, um, we're a growth focused strategic

management consulting firm, right?

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So we, um, help our clients.

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Grow both organically and

inorganically by coming in and really

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focusing on the value creation.

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So.

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Uh, for us, it's about getting in

deep with the client, understanding

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what they do and what their

potential growth factors are.

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And then how do we

support them through that?

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And that could be in a myriad of ways.

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It could be.

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Um, some fractional BD support, it

could be helping them capture their next

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big win, um, it could be in, you know,

helping them submit and write a, you

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know, a proposal for, um, their next big,

uh, GWAC or, um, you know, government

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wide contracting vehicle, right?

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But how do we get, how do

we help them open the doors?

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How do we help them get to the

next phase of their growth?

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And we can, we do that both

organically and inorganically.

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So, um, Transaction advisory

services is obviously the inorganic

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piece of our business where we, you

know, do everything from helping

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them source potential acquisition

targets to providing due diligence.

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And my favorite is post merger integration

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Tim Winkler: and vertical wise, right?

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So we obviously talked a little about

federal, um, you know, government,

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um, What, what are the other

industries that maybe, um, that are

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outside of that traditional kind

of wheelhouse that you work with?

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Meghan DiAndrea: I would

say that we're primarily in

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government contracting services.

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We do have some commercial clients who

are looking to break in or maybe have

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small business units that focus on golf

con, but they want to figure out, okay,

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how do we expand within this industry?

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How do we make more of an impact?

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How do we maybe bring a software tool

or a piece of technology to the space?

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So.

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Um, but, you know, GovCon is the

heart and soul of what we do.

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Um, we, you know, source both candidates

for:

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I mean, that's really, um,

that's our bread and butter.

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Tim Winkler: And is it primarily

services companies or do you

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work with any product companies?

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Meghan DiAndrea: Yeah, we do.

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We work with product

companies all the time.

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Um, as I mentioned, right there, there

could be a commercial product that they

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want to take to the government space.

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And how do they do that?

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How do they break in?

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How do they overcome compliance concerns?

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So, um, you know, we certainly

support, um, really anybody

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that would want to venture into

the government services space.

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We can, we can help them.

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Greg Buckis: Oh, yeah.

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We, we, I think we've founded or started

at least the deep water business on

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consultants who have an entree into

an agency, whether it's the defense

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side or federal government side.

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So we have folks who know who's

running those agencies and what type

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of work would be needed for them.

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And then if it fits with the client,

then they introduce to others

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and it helps them expand in their

market and grow their business.

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Tim Winkler: Yeah.

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And that's the fascinating

piece about this business model.

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It's actually what.

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led me down the path of, of reaching

out to both of you, um, was, you know,

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we, we, we kind of play in some similar

spaces, just kind of given our, our

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roots here in the DC area, uh, from a

talent perspective, you know, we're,

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we're usually interacting with, you

know, more, more technical candidates,

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but you know, that can also lead down

to more strategic level of talking BD,

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uh, types of roles at a high level.

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Um, and some of these individuals,

you know, that we talked to, um, they

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kind of, they're like, Hey, you know,

we're, uh, I'm, I'm trying to do more of

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like a consulting type of career path.

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And, you know, I'm, I'm talking to,

um, uh, deep water point associates.

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And so then I started to go down

the path of like, you know, just a

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:

little more research into, into your

all's, you know, company portfolio

360

:

and, and the, the, the structure

of, of, you know, your employees.

361

:

And I was really fascinated because

I don't see this too, too often.

362

:

Again, I'm going to go off of like the,

the intro that, you know, we're seeing a

363

:

lot more of this kind of, you know, push

towards consulting and usually more senior

364

:

level individuals that, you know, have

maybe, you know, worked a number of years

365

:

in the corporate setting and now want

to, you know, kind of either, you know,

366

:

work a part time gig or, you know, try

to start their own thing, but they still

367

:

need a way to kind of, you know, have some

revenue kind of coming through the door.

368

:

So let's, let's.

369

:

Dig deeper on, on this, um, talk to me

a little bit about, you know, one, you

370

:

know, the types of individuals that are

kind of, you know, a good fit for this

371

:

consulting, uh, you know, labor workforce

that you all deploy and then, um, you

372

:

know, what are some of the skill sets that

are, you know, you find consistent, uh,

373

:

if it's hard skills or soft skills, you

know, what, what are, what are some of the

374

:

molds of profiles of these individuals?

375

:

Meghan DiAndrea: Yeah, so I

think our business model gives

376

:

us the ability to be flexible.

377

:

And to your point earlier, that's

something that's really seems to be

378

:

really important in Um, in the talent

space right now, uh, you know, we've

379

:

got experts who come out of who may

have helped organizations grow or

380

:

been part of critical transactions

that want to continue to do that.

381

:

Right?

382

:

Um, there could be individuals who

come out of any of the branches,

383

:

the military, any, uh, uh, service

within, um, the government, any

384

:

agency within the government.

385

:

So they are more mission focused, right?

386

:

They want to continue to focus on

the missions that are important to

387

:

them, the missions of their clients.

388

:

So how do we match that together?

389

:

Well, we've got a business

model that allows us to do that.

390

:

They can come in, they can still live

post retirement life maybe, right?

391

:

They've given their service to

the military or to the government

392

:

and they want to continue to

support those missions, but they

393

:

don't want to do it full time.

394

:

Well, we have the ability to tap into

them, tap into, um, their subject matter

395

:

expertise, whether it be around, um,

you know, critical, uh, new technologies

396

:

that are coming into the space, whether

it be access, maybe clients need access

397

:

to be able to figure out and understand

what it is that the next big thing is

398

:

that this, this agency is looking for.

399

:

So we can be flexible and agile.

400

:

And I think that's what brings.

401

:

the talent to us is they

want that flexibility and

402

:

the agility that comes with

403

:

a career at this point.

404

:

And, and I say this point,

I mean, in the world, right?

405

:

Like where we are as a society, where

flexibility is important and the

406

:

ability to focus on things that you're

passionate about within your career.

407

:

And so I think that the evolution

of that over the last couple of

408

:

years has led to a business model

like ours being, being successful.

409

:

Mike Gruen: Yeah, curious if you're

seeing, because one of the things I have

410

:

a lot of friends that are in government

and they're, um, I'm older, uh, and

411

:

so they're older, uh, and they're

getting towards that retirement age

412

:

and the number of them are basically

retiring from government service and

413

:

that flexibility, like, I know what's

driving them is the idea of becoming like

414

:

digital nomads or just moving abroad.

415

:

Are, are you seeing that same

sort of trend of, yeah, it's, it's

416

:

That flexibility, it's not just

about contracting or whatever.

417

:

It's really about where

I live and when I work.

418

:

Meghan DiAndrea: Oh yeah.

419

:

A hundred percent.

420

:

I think that's probably more of a

driver, Mike, than any of the other.

421

:

It, how can I live my lifestyle

the way that I want to live it?

422

:

I'm still be able

423

:

Tim Winkler: or

424

:

Meghan DiAndrea: from the

beaches of Greece, right?

425

:

Like I want to be there.

426

:

I've got a home that I can be.

427

:

You know, for the next four months I

can go live there because I hate the,

428

:

the, the weather here in the DMV.

429

:

Okay, great.

430

:

Go do that.

431

:

What are the, what, what is it

that you want to do in that time?

432

:

Well, you know, if this project comes

up, maybe I'll provide support here.

433

:

Just let me know, right.

434

:

When you've got a client or

when there's an opportunity

435

:

that I can really contribute in.

436

:

And I think it becomes more

of a passion project, right?

437

:

It's those things.

438

:

It's the, the, the initiatives

that are important to them.

439

:

They want to continue to lean in on.

440

:

But ultimately their lifestyle is probably

the most important thing at this point.

441

:

Tim Winkler: So you guys kind of have

this ongoing talent marketplace of

442

:

how many individuals would you say?

443

:

So maybe, maybe for some context, how, how

big is, is Deepwater Point and associates

444

:

from a headcount perspective and breaking

that between, you know, maybe full time

445

:

internal folks versus the consulting team.

446

:

Meghan DiAndrea: Yeah.

447

:

So we've got less than a

hundred full time consultants.

448

:

that sit in house that support

our client engagements.

449

:

And we've got, we've got between

400 and 500 independent consultants.

450

:

And so those are the folks that we

can pull on, um, who bring subject

451

:

matter expertise, either, you know,

um, as an agency SME, as a former

452

:

military SME, or maybe it's a

technology SME that comes to the table.

453

:

So, um, we've got, you

know, a lot of reach back.

454

:

Tim Winkler: And you kind of have them.

455

:

You just kind of, uh, allocated in

a, in maybe a system that whenever a

456

:

client comes in and, you know, says,

Hey, we need some, yeah, we really

457

:

want to work with HHS, you know,

you've got the short list of folks that

458

:

have HHS in that background and you

kind of do your matchmaking that way.

459

:

Meghan DiAndrea: Absolutely.

460

:

We sit down and figure out how, how do we

deliver the best value to the client at

461

:

the end of the day is the ultimate goal.

462

:

And so.

463

:

When we resource allocate against that

value creation, we sit down and say,

464

:

okay, what combination of individuals

will get the most value for our client?

465

:

And to your point, exactly.

466

:

If we know that we need somebody

who's, you know, um, in been in HHS

467

:

for the last 15 years, well, great.

468

:

We'll find you that person.

469

:

Tim Winkler: So I'm, I'm always curious

in terms of, um, you know, it sounds

470

:

like these are folks that usually also

have, you know, good personal skills

471

:

or soft skills, you might call them.

472

:

Um, How are you all, um, kind of

vetting these individuals to, to feel

473

:

confident that they're going to go out

and represent, you know, the, the deep

474

:

water point brand, uh, even though

it's a 10 99 kind of engagement, uh,

475

:

what, what are some of the things that

you're kind of looking for when you're

476

:

sussing out some of like those, those

soft skills with these individuals?

477

:

Meghan DiAndrea: So everybody comes

in through our existing network.

478

:

Which makes it easy, right?

479

:

So if we're out at a networking event

and we're having conversation, we're

480

:

pretty, pretty quickly able to assess

whether or not that person has the

481

:

soft skills that we need, right?

482

:

Are they engaging?

483

:

Are they able to communicate effectively?

484

:

Um, not everybody is born a consultant.

485

:

And, you know, if you've been in the

same industry or doing the same thing

486

:

for the last, 15, 20, 25 years, maybe

consulting is not what you naturally

487

:

think of as your next go to, but

we bring them into the fold, right?

488

:

If you've got those soft skills, if you

have, um, the market entry that's needed,

489

:

if you bring the technology aspect,

those qualifications that we need to the

490

:

table, we're then able to surround those

individuals with The true consultants

491

:

who then can deliver to the client.

492

:

So we're agile from that

perspective as well.

493

:

Right?

494

:

How do we tap into these individuals?

495

:

Um, how do we give them the right

visibility without necessarily putting

496

:

them, you know, out in front of a client

that may not be what they want to do.

497

:

That may not be what they're best at.

498

:

So.

499

:

Um, because we have such a large

resource pool, we're able to kind of

500

:

lean in and, and, and get to know these

individuals and make sure that, you

501

:

know, they're truly able to deliver

what they want and how they want it.

502

:

I

503

:

Mike Gruen: think one of the

other things that's interesting is

504

:

Greg Buckis: The other thing is

the 4 star general, um, doesn't

505

:

have to be vetted too much.

506

:

You don't arrive at that position by

just being, um, a regular street person.

507

:

Mike Gruen: Yeah, that's right.

508

:

That's true.

509

:

One of the things, so as I, I not

that long ago explored the fractional

510

:

route and consulting and contracting.

511

:

And one of the things from my perspective

that was like a daunting challenge was

512

:

the like, the always hustle nature of it.

513

:

Like.

514

:

I don't want like my, my mom had her

own company very similar to Tim's

515

:

was a staffing agency, you know,

recruiting and 50 percent of her

516

:

job was just finding the next job.

517

:

And so rather than doing the actual work

that she really enjoyed, and for me,

518

:

like, that's daunting, like that would be.

519

:

And so I imagine that you guys

are very attractive from that

520

:

perspective, because there's a lot

of people that are skilled, capable.

521

:

But like that sales and marketing

aspect, just, they don't even want to be

522

:

bothered with, just tell me where to go.

523

:

These are the types of

projects I worked on.

524

:

I imagine you're seeing a lot of that.

525

:

Meghan DiAndrea: Yeah, absolutely.

526

:

Tim Winkler: Yeah.

527

:

I think that's, what's really fascinating

and unique about this is like you're,

528

:

you're offering these individuals kind

of a consistent pipeline of leads.

529

:

It's like, uh, you know, you, you,

you consult with us and we'll, we'll,

530

:

we'll bring, we'll bring in the work.

531

:

Uh, you, you all help us deliver.

532

:

Um, so it's a really nice.

533

:

Yeah.

534

:

You know, mutually beneficial, uh,

partnership and, um, you know, I,

535

:

I, uh, I'll ask one last question

on this and then we can transition

536

:

a little bit more into like the,

the transaction advisory stuff.

537

:

But, um, you kind of touched on

this briefly, Megan, but, you know,

538

:

it's, it's, it's, it's, uh, a very

sporadic kind of level of engagement.

539

:

It seems like that's.

540

:

Different for every individual.

541

:

D is there a minimum threshold that

you, you, you try to request from them?

542

:

You know, if it's an hourly

threshold per month or what have you.

543

:

That, you know, you, you like

ideal and ideally individuals are,

544

:

are committed to, or, you know, I

guess, what are, what are their,

545

:

what commitments are there in place?

546

:

If any,

547

:

Meghan DiAndrea: I would say

there isn't really a threshold

548

:

commitment, Greg, correct.

549

:

Feel free to jump in and

correct me if I'm wrong.

550

:

I, we really try to meet

individuals where they are.

551

:

So some say, you know what, I really

want to do 20 hours a week or, um, More

552

:

of a part time consistent basis and

some individuals are like, Hey, listen,

553

:

you know, I really want to help you

on this specific engagement right now.

554

:

And that's going to be all of my energy.

555

:

And then, you know, to Mike's point

earlier, like, I'm going to go

556

:

disappear for the next 6 months and

go live my best life somewhere else.

557

:

Right.

558

:

And I will let you know

when I'm back and available.

559

:

So, um, it, so it really depends.

560

:

Greg Buckis: Some of the clients say I'd

like to, to get the knowledge and entree

561

:

with somebody in the business development

area for a couple of days a month.

562

:

Tim Winkler: So

563

:

Greg Buckis: the, the retired, uh,

Admiral can actually do the traveling

564

:

and family stuff they want to do

on, on the off time, their own time.

565

:

And then they can schedule those

three days a month with the client.

566

:

And they've got, you know, time on

their hands plus income coming in.

567

:

Plus they're able to share their

knowledge and still stay, stay

568

:

engaged in the marketplace.

569

:

Tim Winkler: Yeah, it's kind of

like a flexible advisory, you

570

:

know, board, board member that,

you know, come, comes and goes, uh,

571

:

you know, as the client needs them.

572

:

So, yeah, it's a really creative space.

573

:

Um, I'm, uh, excited to, to

hear that that's out there.

574

:

I think that that's going to be a, uh,

an area that continues to, to grow,

575

:

um, as you have, you know, some of

the, you know, folks transitioning, you

576

:

know, that are in the middle of either

military or government or even industry.

577

:

I think that you can really kind

of tap all, all different areas.

578

:

So.

579

:

Kudos on, on a creative outlet for them.

580

:

Um, all right, let's, let's

kind of, uh, you know, make a

581

:

little bit of a pivot here to the

second part of this conversation.

582

:

And Greg, I'll start with you on this.

583

:

Um, I'd love to take this conversation

down that path of the transaction

584

:

advisory services route, so.

585

:

First off, can you expand a little

bit more on, on what these services

586

:

consist of and, you know, maybe provide

a few examples or use cases as to

587

:

why and when this service would be

appealing to a customer or client?

588

:

Greg Buckis: Sure, sure.

589

:

So I have a business and it's 10 million

and it doesn't have a lot of capacity

590

:

for inorganic growth, uh, on its own.

591

:

It has a lot of capacity for

organic, but it's very slow.

592

:

So 3 percent a year, they, they can't

expand within their own compliment.

593

:

So they need different resources

or different avenues and, or they

594

:

need a larger, broader client

set that they can reach into.

595

:

So they're looking for that great company

that kind of merges with them and is

596

:

a compliment to their current service.

597

:

And it might be exciting to help

grow the company inorganically.

598

:

So our team goes out and looks for

the best kind of complement to their

599

:

business and targets those companies

and then they make a decision as to

600

:

which ones they're interested in.

601

:

Um, we would do the research for them.

602

:

We would help them with intel around those

markets and the companies themselves.

603

:

And they make a decision as

to they want to go out make

604

:

an offer to buy that company.

605

:

Obviously, there's a lot of

back and forth, et cetera.

606

:

Um, they make the decision

to buy the company.

607

:

Then, um, they ask us to help with

the diligence effort on the company

608

:

they want to acquire so that we're

looking at their books and records.

609

:

We're looking at the last

three months of sales.

610

:

We're looking at the last

three months of profits.

611

:

We're looking at their balance sheet,

their management team, all of the

612

:

HR and benefit issues around their

team, what kind of bonus programs

613

:

they have, retention of employees.

614

:

To see if it's a good compliment,

something worthy of buying and

615

:

what kind of growth have they

seen over the last few years.

616

:

So, um, if that Intel, the diligence

proves positive, and there's no gnarly

617

:

issues, if you will, out there, or there's

a few that can be corrected, whether

618

:

they're employment agreements or, um,

you know, they've had some tax issues

619

:

in the past or what have you, there's

ways to wall those off contractually.

620

:

Um, then, uh, that diligence

for them is a positive thing.

621

:

And they, you know, they like

the benefit of the service.

622

:

And then once the company's

acquired, the 3rd leg of this

623

:

is an actual integration plan.

624

:

So there's a lot around that.

625

:

Megan's team knows heavily that it's

critical to ensure the culture is

626

:

merged and that they can blend well,

and the communications are done right.

627

:

Um, but reviewing who has the

optimal benefits, who has the.

628

:

Um, whether it's a 401 match or it's

your medical coverage or other coverages

629

:

and life insurances and things.

630

:

Um, you want to try to make

it whole for the employee.

631

:

So there's not a huge, no negative impact.

632

:

It's almost favorable by merging the two.

633

:

And that's the kind of the

best way to be able to do that.

634

:

But overall, from a financial perspective,

obviously two companies blended together.

635

:

You, you might almost want one

plus one to be more than a two.

636

:

Uh, with the growth in the clients

and or the products and then sharing

637

:

clients amongst each other, um,

you could get 20, 30% growth on the

638

:

merged revenue of the two companies.

639

:

And likewise with the back office, a lot

of times human resources, it compliance,

640

:

um, finance, accounting, um, the,

basically you don't need two teams of

641

:

people to handle that kind of volume.

642

:

Usually if you're talking smaller

business, you know, 50 to 150

643

:

employees, you merged the two.

644

:

There were, there's probably some

capacity amongst the, uh, two groups

645

:

synergized, so you probably could offload.

646

:

Duplicative services like

two CFOs aren't necessary.

647

:

Two human resources directors

or VPs aren't necessary.

648

:

Controllers, that type of thing.

649

:

So that your EBIT is if you earnings

before interest taxes depreciation and

650

:

amortization That's your target number

of what your bottom line cash is.

651

:

The merger of those two should be

also almost, um, 30 percent higher,

652

:

um, depending on the synergies you

can find between the companies.

653

:

Um, there's there's lots of other

metrics to look at, like, for

654

:

instance, a working capital targets.

655

:

If that's part of your contract,

you want to make sure that the

656

:

last 12 months of working capital.

657

:

If you have a negotiated

amount, that's a target.

658

:

Um, it is deliverable and you

don't pay more or less than

659

:

you should for that company.

660

:

Um, as well as the equity structure,

you want to make sure that if you've

661

:

taken on a bunch of debt, um, that

your covenants can be covered with the

662

:

long term forecasts of the company.

663

:

So, whatever you lock

yourselves into with the bank.

664

:

We definitely want to make sure that

you can deliver that with whether it's a

665

:

debt to equity ratio or a current ratio,

the current assets, current liabilities.

666

:

Um, they need to all fit

in with that acquisition.

667

:

Um, turnover, obviously, because of the

culture, you want to make sure that, um,

668

:

folks are happy, um, that that merger

is well communicated, as I mentioned.

669

:

Um, but if you start to see major

turnover and stuff, you've got to hit,

670

:

find out what that issue might be.

671

:

Why are the employees leaving

and that with the leaving of

672

:

employees comes revenue decreases.

673

:

So that that metric of turnover

is really key and particularly

674

:

early on to be watching for that.

675

:

Um, you know overall liquidity balance

sheet issues your cash flows All

676

:

of those things are important just

as the single company importance is

677

:

Tim Winkler: Yeah, there's

a lot to unpack there.

678

:

Go ahead, Mike.

679

:

Mike Gruen: I was just gonna ask

you, I mean, how do you help?

680

:

Uh, I assume you're also helping on

diligence around the products and

681

:

services that they offer as well.

682

:

I mean, I've gone through mergers and

come out the other side where it turns

683

:

out like, yeah, we just got merged with

a company and their technology is vapor.

684

:

It never worked.

685

:

And the one, whoever did the

diligence clearly dropped the ball.

686

:

Yeah.

687

:

Greg Buckis: Yep.

688

:

Yeah, absolutely.

689

:

So you're looking at the

actual contractual agreements.

690

:

Mm-Hmm.

691

:

and their customer set.

692

:

And there'll be a time where they'll

open that window and you can actually

693

:

interview the customers because you, you

definitely wanna kick all the tires before

694

:

you decide to make that acquisition.

695

:

Yep.

696

:

Tim Winkler: Yeah.

697

:

And I, I wanna, uh, unpack

a little bit more on that.

698

:

You know, the.

699

:

The cultural, um, kind of side of things.

700

:

Uh, but before we do, so it sounds to

me like you're approaching this from,

701

:

uh, customers that are looking to

do an acquisition, uh, or, you know,

702

:

maybe you're on the, you know, higher

side of the negotiating table here.

703

:

Do you have companies coming

to you that are looking to.

704

:

Get acquired or like, you know, they're,

they're, they don't have too many options

705

:

left in front of them and, you know, see

you all as an outlet to help or yeah,

706

:

how are you finding, like, how are you,

how are you finding that other company?

707

:

And then are they, you know, are they

in a short list in your system as well?

708

:

Like, all right, we're always

going to keep an eye out for.

709

:

You know, somebody that's

looking to buy or so forth.

710

:

Greg Buckis: Sure.

711

:

Um, likewise, we could also help them

with diligence, making sure their

712

:

financials are clean and solid to

prepare for a sale, um, or maybe a

713

:

divestiture of a piece of business that

they don't want to continue to grow for

714

:

whatever reason, but, um, for sure, we

could either help them source to find

715

:

a company that would like to buy them.

716

:

That's actually synergistic with

them or complimentary in some way.

717

:

Um, but we definitely would help them

to look through their entire financials,

718

:

their employee, uh, compliment, um,

their policies, procedures and practices

719

:

to make, you know, dust things off,

clean them up, make sure that they are

720

:

easily auditable, or they have an audit

in place, maybe, um, and look at those

721

:

audits and see what the outcomes were.

722

:

But, um, definitely you'd want

to help them create a full

723

:

deck to sell the business.

724

:

They usually call them a SIM

confidential information memorandum,

725

:

and that's kind of your little sales

portfolio from soup to nuts about the

726

:

marketplace and the size of the market.

727

:

And the, um, markets they're actually

in, um, and their, their customer set

728

:

and their financials and their management

team, all of that is kind of given at a,

729

:

at a high level, but enough information

to show that the business is worthy of

730

:

purchasing or looking further into it.

731

:

Tim Winkler: Yeah, such a, uh, a complex

event for, you know, both parties to go

732

:

through, you know, it's very emotional,

I'm sure, you know, these are businesses

733

:

that they've been growing for years,

you know, maybe they're, they're,

734

:

they're business baby, if you will.

735

:

Um, so I want to talk about that

sensitivity, Megan, and how that

736

:

rolls into, you know, the, um, uh,

just kind of like the, the cultural

737

:

aspect of, you know, one team and

integrating with another team.

738

:

How do you go about this?

739

:

And, you know, talk me through a

little bit more of like, you know,

740

:

you went through it firsthand, right.

741

:

With, with, uh, with

Wolfden and associates.

742

:

Um, so maybe you can lead in

with that on, you know, what you

743

:

experienced through that kind of merger

acquisition and how you apply that

744

:

to some of your customers when you're

helping with consulting with them.

745

:

Meghan DiAndrea: Yeah, absolutely.

746

:

So, uh, you know, the first

two letters of merger are me.

747

:

Right.

748

:

And, and so when you talk about, um,

merging to services organizations,

749

:

the most important aspect of what you

sell every single day is your people.

750

:

And so we always, that was kind of a

critical piece of our merger internally.

751

:

And that's also how we lean

in when we support clients,

752

:

understanding and getting right.

753

:

And thinking about pre close,

what are the cultural aspects

754

:

that we need to be aware of?

755

:

How does the business get business done?

756

:

How do they communicate?

757

:

Do they communicate?

758

:

What are, you know, Greg mentioned it

earlier, what are the benefit plans?

759

:

Are we trying to combine two

organizations from day one?

760

:

Are we going to take a more timely

Um, structured approach to bringing

761

:

the organizations together.

762

:

So when we advise on a client,

ideally, we're always in the door

763

:

having conversations with them

before they even get to close.

764

:

There's things that you pick up

through interviews, they're sitting

765

:

through management presentations.

766

:

Where you think, okay, hold on a minute.

767

:

I think I heard they do business this way.

768

:

Let me make sure that I confirm that.

769

:

Um, when you get a management team in

a room, both management teams in the

770

:

room and you're able to sit down and

really truly ask them, what is it you

771

:

are looking to achieve here and what

is the end goal of this transaction,

772

:

you're able to start pulling out those

cultural aspects that are important

773

:

to make sure that folks focus on.

774

:

Um, we did a transaction.

775

:

We advised on a transaction where,

you know, um, the management teams

776

:

were trying really hard to pull

out the cultural integration.

777

:

They said, no, that's

going to be separate.

778

:

It's going to be different.

779

:

We're not going to

focus on that right now.

780

:

Well, everything you do is your

cultural integration, right?

781

:

How you decide how you're gonna

communicate with the group at large

782

:

is part of your cultural integration.

783

:

How you decide what benefit plans to keep?

784

:

Are we taking the best of both worlds in

both of these organizations to combine

785

:

and make new code that much better?

786

:

Or is this truly an acquisition and we're

gonna just Subsume everybody and all

787

:

the services and we're going to move on.

788

:

Right.

789

:

And so to your point, Tim,

a little earlier about their

790

:

baby, lots of founders.

791

:

This is their heart and their soul and

24 7 for the last however many years.

792

:

And so that is.

793

:

You have to be sensitive to that.

794

:

You have to understand

where they're coming from.

795

:

You have to understand

what is the end goal.

796

:

What is their goal after transaction?

797

:

Are they like, cool, I'm done here.

798

:

I'll see you at the beach.

799

:

Don't call me if you need anything.

800

:

Or do they want to

continue to be involved?

801

:

Because even those critical decisions

pre close affect what day one looks

802

:

like, affect what day 30 looks like,

and affect what day 100 looks like.

803

:

And those first 100 days are

the most critical to success.

804

:

Mike Gruen: I imagine there's a lot

of also just as the reality sets in of

805

:

what's actually happening, a little bit

of like some Rethinking or I'm sure.

806

:

Tim Winkler: Real estate all the time.

807

:

Like, uh, like, like seller's remorse.

808

:

I don't want to sell my home.

809

:

Meghan DiAndrea: Or, or you drive

past it right after you've closed

810

:

and you're like, Oh, that's my house.

811

:

Right.

812

:

No, it's not your house.

813

:

Or what did they do to the landscaping?

814

:

Right.

815

:

I mean, you,

816

:

It's the same when you talk about,

you know, a founder and, you

817

:

know, them, them kind of moving on

from their business, if you will.

818

:

Um,

819

:

you have to know what those expectations

are upfront or it leads to some,

820

:

you know, There, there could be some

really, um, strong personalities

821

:

that come out of the other side.

822

:

So,

823

:

Tim Winkler: um, and you don't want

to be tied to, you know, to that

824

:

negative kind of PR that comes from

whatever that is or what have you.

825

:

Meghan DiAndrea: Right, right.

826

:

The goal is positive, is going

in the positive direction, right?

827

:

It's another chapter for the organization.

828

:

It's another chapter for

the founders and the owners.

829

:

Um, and it's a, and it's a positive one.

830

:

And so, you know, all of those factors

have an impact on what the culture

831

:

of the new organization looks like.

832

:

Tim Winkler: I've got a lot of

questions around, uh, the process.

833

:

So, um, you know, I'm just play, play a

hypothetical and I was looking to, Uh,

834

:

acquire a business and, you know, I engage

Deepwater Point and I say, You know, I,

835

:

is there a certain number of companies

that you present and you recommend

836

:

like, Hey, look, make sure you're like,

I'm going to send you three or four, I

837

:

want you to look at these before, you

know, settling on this one or this one.

838

:

Um, what, what level of like guidance are

you, you know, for maybe someone that's

839

:

never done this before, you know, are,

are there like some, um, Some, you know,

840

:

kind of good, good standard practices

here that you might, that you advise them

841

:

on of, you know, Don't jump at the first

one or, you know, whatever it might be.

842

:

I'm curious on that process.

843

:

Meghan DiAndrea: So I think it

really depends on whether or not

844

:

they know the entity coming into it.

845

:

So if an organization comes to

us blind and says, Hey, help me

846

:

find a target to acquire, you

know, we sit down, we understand

847

:

what are they trying to achieve?

848

:

Is it, is it growth Greg

to Greg's point earlier?

849

:

Are we trying to gain

additional capabilities?

850

:

Are we purchasing technology?

851

:

We try to really dig down and

understand what is the Genesis

852

:

for this potential acquisition?

853

:

What are they trying to achieve?

854

:

And then we present lots

of candidate profiles.

855

:

Um, it's like matchmaking at

the end of the day, right?

856

:

Well, this 1 doesn't feel right.

857

:

The management teams got together.

858

:

The founders got together.

859

:

This wasn't really.

860

:

Didn't wasn't a good match.

861

:

Okay.

862

:

Why?

863

:

What are those reevaluation

criteria that we're going to

864

:

then go back and whittle down?

865

:

And so we're, it's an iterative process.

866

:

We're constantly having

conversations with.

867

:

With the ownership about

what makes the most sense.

868

:

Um, and there's lots of

companies that do, you know.

869

:

That that service the government.

870

:

And so, um, we're always out there

looking for, you know, additional targets.

871

:

And sometimes it takes it takes it can

take a really long time for a company

872

:

to make a decision about what that next.

873

:

Investments going to look like, um,

and sometimes it's quicker, right?

874

:

Because it feels right.

875

:

It feels good.

876

:

Everybody gets together.

877

:

It just makes sense.

878

:

Financially, it makes sense

from a synergy perspective.

879

:

It makes sense.

880

:

And they go for it.

881

:

Mike Gruen: Yeah.

882

:

Are they ever coming to you with

that sort of like that part?

883

:

Like I haven't come from the space.

884

:

I know that we've, I was a companies

that were acquired by company.

885

:

We knew each other.

886

:

Like we had been working together

for a long time and we're like, We

887

:

don't know how to make, like, we want

to merge our, and with that type of

888

:

situation also, they'd be coming to

you for helping with the, with that.

889

:

Meghan DiAndrea: Yeah, absolutely.

890

:

Lots, lots of clients that we support.

891

:

Those are existing relationships,

892

:

Tim Winkler: right?

893

:

Meghan DiAndrea: CEOs maybe have known

each other for a really long time.

894

:

Or they play in some of the same

spaces or they do some of the same

895

:

things, but for different agencies.

896

:

So they've crossed paths and

there's, there's already an existing

897

:

understanding and relationship there.

898

:

So absolutely, Mike, there's most of the

time, that's kind of what comes to us as,

899

:

Hey, we've already had this conversation.

900

:

We've been dancing around each other.

901

:

Help us come to the table, help us figure

out what the deal should look like.

902

:

And then how do we merge and integrate

these two entities to make sure that we

903

:

get the true value at the end of the day?

904

:

Tim Winkler: Cool.

905

:

I, you don't have to answer

this in specifics, uh, but.

906

:

You know, from a cost perspective, right?

907

:

Um, a couple of questions on that.

908

:

So are you all, how do

you all kind of charge?

909

:

Is this like a retainer

that you all charge?

910

:

Is it an hourly?

911

:

Is there a percentage of the

acquisition that gets filtered out?

912

:

Like how is it, you know, what, what, what

might a founder expect if they're engaging

913

:

deep water on, you know, how something

like this is, Service or charge to them.

914

:

Meghan DiAndrea: You want

me to answer that, Megan?

915

:

I can take it.

916

:

You don't have to say

the specific numbers.

917

:

I'm just

918

:

Greg Buckis: curious.

919

:

Well, it depends on what the request is.

920

:

So that a due diligence effort.

921

:

Depending on the size of the

company, we kind of know how many

922

:

hours and the people we would use.

923

:

So we try to give them a fixed price

and usually that works out pretty,

924

:

pretty well, and they can gauge and

know if they financially can afford it.

925

:

But if they walk away from the deal,

that fixed price is still owed.

926

:

It does.

927

:

It's not contingent upon

closing a sale or a purchase.

928

:

Tim Winkler: I see.

929

:

Greg Buckis: Yeah.

930

:

And likewise, though, there are

instances where we go out and

931

:

canvass the community and decide what

company they would want to acquire.

932

:

And if the deal goes through, we can get

say, um, more upside and do a succession

933

:

fee, so it's really costly to buy a

company and in the millions of dollars.

934

:

So, you know, a success fee for us,

even though we've done a lot of front

935

:

work for, um, you know, lower, lower

costs, if you will, on a perspective

936

:

of the whole deal, if it really goes

through and we get a success fee,

937

:

that's, it's a really a nice thing.

938

:

Yeah.

939

:

Tim Winkler: Yeah.

940

:

Yes, success fees on real

estate transactions are also,

941

:

you know, pretty, pretty lofty.

942

:

Um, you know, a lot of this

guy, you know, I, I just relate

943

:

a lot of it to recruiting too.

944

:

You know, when we do like an

executive search, right, it's, it's

945

:

a, you know, it could take up to six

months to find this right person.

946

:

And it's a lot of iteration

on, I thought we wanted, this

947

:

is what we thought we needed.

948

:

Now we think we need this.

949

:

And it's like, you know, having

that flexibility with the, With

950

:

the client, um, knowing that this

isn't an easy decision by any means.

951

:

And, uh, it might take as long as

it takes, you know, have having that

952

:

flexibility with them seems like something

that is super valuable to, to offer them.

953

:

Um, cool.

954

:

I think that's all I had

on the, on the, on the.

955

:

You know, the, that kind of side

of the, the transactional stuff.

956

:

Is there anything else you wanted

to add on that Megan or Greg, before

957

:

we transition to the final segment?

958

:

Cool.

959

:

Yeah, I think we, we, we

knocked out quite a bit.

960

:

Awesome.

961

:

All right, well, we're going to

close it out with a final segment

962

:

called the five second scramble.

963

:

This is a fun way to kind of, uh, cap

things off with, uh, some rapid fire

964

:

Q and A, some of it business, some

of it just kind of fun, you know,

965

:

personal stuff, not, not too personal.

966

:

Um, I, uh, I'll lead it to you,

Mike, to kick it off with Greg

967

:

and then Megan, I'll, I'll, uh.

968

:

Lead you off after that.

969

:

Mike Gruen: Here we go.

970

:

Uh, what's the biggest trend,

uh, you're seeing or a big trend

971

:

you're seeing in GovCon right now?

972

:

Greg Buckis: Okay.

973

:

Um, so we had somebody in house who went

to a conference and the Intel they brought

974

:

back was, uh, companies are leaning in to

try to get more fixed price deals versus

975

:

time and material, so they're pricing out

the job and estimating the amount of time.

976

:

But they're leaning towards more fixed

price deals instead of the time and

977

:

material, meaning pay by the hour and

then you just rack up and keep going

978

:

until you've got your end product.

979

:

Um, so that's kind of new.

980

:

Um, the other piece is that, um,

uh, companies in the consulting

981

:

space really also need some kind

of a bolt on whether it's a IP.

982

:

Piece of software that they also

can help to engage their client and

983

:

sell that furthers their business.

984

:

So many companies, even though they're

considered consulting firms, um, they

985

:

have 1, products that enhance what they

offer from a consulting perspective.

986

:

Mike Gruen: Is there a historical figure

who inspired you throughout your career?

987

:

Greg Buckis: Oh gosh um I love finance so

I think warren buffett is amazing He's an

988

:

investor that most people aspire to be.

989

:

So I read his book,

snowball, some 900 pages.

990

:

Fascinating.

991

:

Mike Gruen: Uh, what's the best piece

of advice you've ever been given?

992

:

Greg Buckis: Gosh, um,

work hard and learn a lot.

993

:

Mike Gruen: Good advice.

994

:

Uh, what's the biggest challenge,

uh, deep water spacing right now?

995

:

Greg Buckis: So we are getting solidarity.

996

:

That's why I'm at the company so we can

prepare for potential other acquisitions.

997

:

And we want to ensure that we, um, our

consultants are here for the long haul and

998

:

the employees are here for the long haul.

999

:

Um, so, you know, they like the

culture and we have adequate growth.

:

00:54:10,905 --> 00:54:13,505

Mike Gruen: Speaking of culture,

what's your favorite cultural value?

:

00:54:15,885 --> 00:54:17,905

Greg Buckis: I think we

have really good people.

:

00:54:17,935 --> 00:54:22,235

They care about each other and there's

some activities after work that we have.

:

00:54:22,315 --> 00:54:24,255

And so it's kind of a fun place to be.

:

00:54:26,455 --> 00:54:29,175

Mike Gruen: Switching gears a little,

what was your favorite meal as a kid?

:

00:54:30,945 --> 00:54:34,805

Greg Buckis: Oh gosh,

I would say spaghetti.

:

00:54:35,314 --> 00:54:35,894

Nice.

:

00:54:38,345 --> 00:54:40,685

Mike Gruen: What's the most

outdated piece of technology

:

00:54:41,155 --> 00:54:42,354

that you just can't let go of?

:

00:54:44,075 --> 00:54:47,005

Greg Buckis: Gosh, Excel,

but it's not outdated.

:

00:54:53,055 --> 00:54:54,155

It's phenomenal.

:

00:54:54,455 --> 00:54:57,865

I mean, I used to use WYSIWYG

and Lotus one, two, three.

:

00:54:57,865 --> 00:54:58,824

I'm aging myself.

:

00:54:59,624 --> 00:55:00,744

They were dogs.

:

00:55:01,105 --> 00:55:04,745

You could type in a string of 16

characters to get your printer to work.

:

00:55:05,135 --> 00:55:05,385

Come on.

:

00:55:05,385 --> 00:55:06,271

You can still play.

:

00:55:06,271 --> 00:55:06,493

You

:

00:55:06,493 --> 00:55:08,595

Mike Gruen: can play a flight

simulator game in Excel.

:

00:55:10,475 --> 00:55:12,105

Greg Buckis: I don't think.

:

00:55:12,465 --> 00:55:16,735

Yeah, we don't have technology that we

want to throw out the window yet here.

:

00:55:17,475 --> 00:55:22,235

Mike Gruen: Um, so, uh, what's

the largest land animal you think

:

00:55:22,235 --> 00:55:23,425

you could take in a street fight?

:

00:55:25,165 --> 00:55:25,985

Oh my gosh,

:

00:55:31,685 --> 00:55:34,175

Greg Buckis: I want to say alligator,

but I'd probably get killed.

:

00:55:37,055 --> 00:55:39,165

Tim Winkler: Yeah, I might put

money on that alligator, I think.

:

00:55:39,405 --> 00:55:41,655

Greg Buckis: Yeah, I don't,

I think I'd get eaten alive.

:

00:55:44,800 --> 00:55:45,260

Mike Gruen: Uh,

:

00:55:47,590 --> 00:55:52,070

what's, uh, that's not a fair, you

can pick a bunny rabbit or a turtle.

:

00:55:52,070 --> 00:55:52,950

It doesn't have to be a,

:

00:55:56,200 --> 00:55:57,050

Greg Buckis: that's probably more,

:

00:55:59,329 --> 00:56:02,300

Mike Gruen: um, uh, what's a

charity or corporate philanthropy

:

00:56:02,310 --> 00:56:03,219

that's near and dear to you.

:

00:56:05,689 --> 00:56:06,269

Greg Buckis: Yeah.

:

00:56:06,320 --> 00:56:10,569

So I was on, I helped with their

books and records for three years.

:

00:56:10,570 --> 00:56:12,160

It's a company called, um,

:

00:56:14,710 --> 00:56:18,050

gosh, uh, gaining.

:

00:56:18,610 --> 00:56:26,700

Um, changing perceptions, and basically

it's ex cons who come out of the, um,

:

00:56:26,720 --> 00:56:29,120

prisons, and they're trying to get work.

:

00:56:30,020 --> 00:56:35,619

And so I think it's really an admirable

cause, and it's a tough thing, right?

:

00:56:35,939 --> 00:56:39,770

You know, that you got these people

who paid their time, and they got that

:

00:56:39,770 --> 00:56:42,020

black mark on their, on their record.

:

00:56:42,575 --> 00:56:46,495

And so giving them a chance,

um, I, it was really great.

:

00:56:46,525 --> 00:56:50,805

A lot of the organization found them

jobs, whether it's a trash collector

:

00:56:50,805 --> 00:56:54,945

or starting their own business, or,

um, they actually clean the kitchens

:

00:56:54,954 --> 00:56:56,765

for all the restaurants, downtown DC.

:

00:56:57,724 --> 00:56:58,084

Yeah.

:

00:56:58,525 --> 00:56:58,925

Awesome.

:

00:56:59,680 --> 00:57:01,860

Mike Gruen: Um, in fact, 1 of

the 1 of the companies I worked

:

00:57:01,860 --> 00:57:03,590

with, we had our cleaning guy.

:

00:57:03,600 --> 00:57:06,250

He had gone through the prison

system, started his own company

:

00:57:06,250 --> 00:57:07,489

and still live in Baltimore.

:

00:57:07,489 --> 00:57:09,189

And basically, he only employed.

:

00:57:09,790 --> 00:57:13,289

Um, people from the neighborhood,

ex con, stuff like that, just giving

:

00:57:13,290 --> 00:57:15,379

them an opportunity to work and.

:

00:57:15,935 --> 00:57:18,495

And it was all cleaning services

and and stuff like that.

:

00:57:18,505 --> 00:57:19,105

It's pretty awesome.

:

00:57:19,735 --> 00:57:20,625

Very inspirational guy.

:

00:57:21,235 --> 00:57:22,675

Um, all right, last one.

:

00:57:23,045 --> 00:57:26,075

If you could live in any time period

in history, which would you choose?

:

00:57:28,045 --> 00:57:28,805

Greg Buckis: Oh, gosh,

:

00:57:31,424 --> 00:57:34,545

probably the 40s, I guess.

:

00:57:34,905 --> 00:57:38,130

And the reason is we didn't

have all the technology today.

:

00:57:38,130 --> 00:57:39,545

I think that the kids.

:

00:57:40,425 --> 00:57:45,825

Are so, um, used to trying to grab

technology to run their life instead

:

00:57:45,825 --> 00:57:49,324

of actually living, you know, with

the ball in the bat and going outside

:

00:57:49,335 --> 00:57:55,375

and, um, we're losing that internal

communication and care that we have.

:

00:57:56,135 --> 00:57:56,565

Mike Gruen: Nice.

:

00:57:57,105 --> 00:57:57,575

Tim Winkler: All right.

:

00:57:58,055 --> 00:57:58,544

Well done.

:

00:57:58,595 --> 00:57:59,095

Well done.

:

00:57:59,904 --> 00:58:00,175

Good job.

:

00:58:00,294 --> 00:58:00,654

Well done.

:

00:58:00,655 --> 00:58:04,485

I'm going to tee up with an alligator

fight here at the end of this.

:

00:58:08,375 --> 00:58:09,315

Megan, you ready?

:

00:58:09,445 --> 00:58:10,425

Ready to rock and roll?

:

00:58:10,864 --> 00:58:11,625

Meghan DiAndrea: I don't know.

:

00:58:11,625 --> 00:58:12,255

I hope so.

:

00:58:13,310 --> 00:58:15,360

Tim Winkler: We'll, we'll, we'll

be, uh, we'll be gentle here.

:

00:58:15,650 --> 00:58:18,160

I'm going to, uh, I'm going to tee

this up because I forgot to ask this

:

00:58:18,170 --> 00:58:21,790

in our conversation about, uh, you

know, deep water points products.

:

00:58:21,819 --> 00:58:28,340

So, uh, explain, you know, deep water

points, uh, product GWAC Northstar.

:

00:58:28,715 --> 00:58:30,905

To me as if I was a five year old.

:

00:58:32,175 --> 00:58:33,805

Meghan DiAndrea: Oh, as if

you were a five year old.

:

00:58:33,975 --> 00:58:34,585

Oh, gosh.

:

00:58:37,165 --> 00:58:39,675

Well, there's this thing

called the federal government.

:

00:58:42,835 --> 00:58:47,115

I would say, uh, GWAC Morestar is, is our,

:

00:58:49,224 --> 00:58:52,545

is our software as a service

product that we developed.

:

00:58:52,900 --> 00:58:56,090

Based on feedback and insight that

we got from our clients, which is

:

00:58:56,140 --> 00:59:00,910

that, you know, it's hard not only

to win one of these contracts, but

:

00:59:00,910 --> 00:59:04,429

then to manage all the task orders

that come out of it and I may win it.

:

00:59:04,430 --> 00:59:09,070

And then I don't have anybody to kind of

catch all of the, um, task orders that

:

00:59:09,070 --> 00:59:11,960

come out and vet them and figure out

whether or not I should go after them.

:

00:59:11,960 --> 00:59:15,910

And so lots of organizations wind

up not actually getting the value.

:

00:59:15,980 --> 00:59:18,030

So, GWAC Northstar is that.

:

00:59:18,030 --> 00:59:18,174

Yeah.

:

00:59:18,625 --> 00:59:23,645

supplement to your BD team that can

help take a look at all those task

:

00:59:23,645 --> 00:59:26,795

orders and determine whether or not

they're of value to you and whether

:

00:59:26,795 --> 00:59:27,814

or not you should go after them.

:

00:59:28,770 --> 00:59:29,820

And we do it in real time,

:

00:59:29,950 --> 00:59:37,309

Mike Gruen: very sophisticated five

year old, but it's not a fair question.

:

00:59:37,310 --> 00:59:39,260

Tim Winkler: Adults don't

understand our federal government

:

00:59:39,260 --> 00:59:40,973

and how it works at this point.

:

00:59:40,973 --> 00:59:44,130

So try a product to streamline all that.

:

00:59:44,130 --> 00:59:45,313

Yeah, you did.

:

00:59:45,313 --> 00:59:47,286

You did a great job.

:

00:59:47,286 --> 00:59:51,626

Um, give me, uh, your, your

favorite aspects of the company

:

00:59:51,626 --> 00:59:52,969

culture at deepwater point.

:

00:59:54,865 --> 00:59:58,915

Meghan DiAndrea: Gosh, I love the

fact that no matter who you are

:

00:59:58,915 --> 01:00:02,435

and where you come from, if you

contribute to federal government

:

01:00:02,445 --> 01:00:04,205

services, we've got a place for you.

:

01:00:04,535 --> 01:00:08,425

Um, we truly have some of the best, most.

:

01:00:09,175 --> 01:00:13,405

Um, you know, the best smartest, most

innovative individuals that we can

:

01:00:13,405 --> 01:00:15,525

tap into every day, and it just makes.

:

01:00:16,055 --> 01:00:17,775

Our work environment exciting.

:

01:00:18,215 --> 01:00:19,975

Uh, you never know who

you're going to walk into.

:

01:00:19,975 --> 01:00:22,585

You never know who you're going to

be placed on an engagement with.

:

01:00:23,065 --> 01:00:28,175

Um, so just constant learning, growing,

coaching, mentoring, it's, it's great.

:

01:00:29,624 --> 01:00:35,395

Tim Winkler: What would you say is one of

the most sought after, uh, attributes of a

:

01:00:35,395 --> 01:00:38,075

consultant that would thrive at Deepwater?

:

01:00:38,785 --> 01:00:39,435

Meghan DiAndrea: Ooh.

:

01:00:40,600 --> 01:00:42,230

Certainly the agility.

:

01:00:42,540 --> 01:00:51,080

Um, you know, not every consulting

firm, you're consulting one day on

:

01:00:51,129 --> 01:00:55,440

a 50 million company and the next

day on a 2 billion company, right?

:

01:00:55,530 --> 01:01:00,620

So the agility to bring your best

self, your ability to be confident

:

01:01:00,640 --> 01:01:04,490

in what you bring to the table,

um, to listen, to collaborate.

:

01:01:04,740 --> 01:01:06,210

Those are all really important.

:

01:01:07,625 --> 01:01:10,995

Tim Winkler: What kind of roles are

you actively hiring for a deepwater?

:

01:01:12,195 --> 01:01:13,525

Meghan DiAndrea: Uh, interesting question.

:

01:01:13,565 --> 01:01:16,065

So we're always looking for

the best and the brightest.

:

01:01:16,065 --> 01:01:21,115

I would say, um, we've got some

openings for some orals coaches, um,

:

01:01:21,245 --> 01:01:25,434

capture and proposal folks are always

technical writers, proposal managers.

:

01:01:25,444 --> 01:01:27,875

Those are always individuals that

we're looking at conversations.

:

01:01:29,915 --> 01:01:33,725

Tim Winkler: When it comes to meshing

cultures between two businesses, post

:

01:01:33,725 --> 01:01:38,725

merger, what's the biggest hurdle that you

see kind of impacting a smooth transition?

:

01:01:39,765 --> 01:01:39,775

Meghan DiAndrea: Misalignment.

:

01:01:42,190 --> 01:01:45,030

with what the ultimate goal is.

:

01:01:45,390 --> 01:01:48,760

So a lot of times individuals

or organizations will say

:

01:01:48,760 --> 01:01:49,820

we want to do no harm.

:

01:01:49,870 --> 01:01:50,730

What does that mean?

:

01:01:51,400 --> 01:01:52,270

Tell me what that means.

:

01:01:52,310 --> 01:01:54,810

It's different to every

single person, right?

:

01:01:54,890 --> 01:02:00,930

Um, or we, um, I'll just leave it at that.

:

01:02:00,960 --> 01:02:04,300

It's really hard to overcome if

there's misalignment from the

:

01:02:04,300 --> 01:02:07,480

beginning around what the ultimate

goal is at the end of the day.

:

01:02:08,230 --> 01:02:08,680

Tim Winkler: Good stuff.

:

01:02:09,360 --> 01:02:11,809

Uh, describe your morning routine.

:

01:02:11,870 --> 01:02:20,040

Meghan DiAndrea: Um, let's see, I

get up, I'm trying to go to Pilates a

:

01:02:20,040 --> 01:02:25,030

couple days a week, but mostly it's just

running full speed ahead into the day.

:

01:02:25,060 --> 01:02:28,880

Got two little kids, so we're, you know,

getting everybody dressed and off to

:

01:02:29,030 --> 01:02:31,120

school, breakfast in the car sometimes.

:

01:02:31,870 --> 01:02:35,630

And then, um, you know, my

commute from Haymarket into

:

01:02:35,630 --> 01:02:38,300

Tyson's and coffee along the way.

:

01:02:39,050 --> 01:02:39,430

Mike Gruen: There you go.

:

01:02:39,780 --> 01:02:41,410

Only one, only one coffee along the way?

:

01:02:42,509 --> 01:02:42,929

Meghan DiAndrea: No.

:

01:02:44,929 --> 01:02:49,259

Usually I have a coffee in, that I've

started before I leave the house and

:

01:02:49,259 --> 01:02:51,620

gets me most of the way through my drive.

:

01:02:51,640 --> 01:02:56,450

And then immediately upon entry into

the office, I am grabbing another one.

:

01:02:57,670 --> 01:02:58,110

Tim Winkler: That's right.

:

01:02:58,110 --> 01:02:59,029

That's right.

:

01:02:59,610 --> 01:03:00,080

Um.

:

01:03:00,450 --> 01:03:05,460

What's an area of GovTech modernization

that you're most excited to see

:

01:03:05,460 --> 01:03:07,450

in the next three to five years?

:

01:03:08,480 --> 01:03:12,700

Meghan DiAndrea: Oh, I'm not sure I'm

the right person to answer that question.

:

01:03:13,889 --> 01:03:14,470

Tim Winkler: No worries.

:

01:03:14,520 --> 01:03:15,420

We can jump that one.

:

01:03:17,120 --> 01:03:19,900

What's your, what's your

favorite app on your phone?

:

01:03:21,169 --> 01:03:24,240

Meghan DiAndrea: Oh, my

favorite app on my phone is

:

01:03:30,860 --> 01:03:34,310

this is going to be lame, but

probably my kids like school app.

:

01:03:35,400 --> 01:03:39,020

It keeps me, it lets me know

what I'm missing, right?

:

01:03:39,020 --> 01:03:41,220

Like it connects with my calendar.

:

01:03:41,360 --> 01:03:42,530

When are they getting home?

:

01:03:42,530 --> 01:03:45,330

What afterschool activities do we

have and those sorts of things.

:

01:03:45,330 --> 01:03:48,519

And so it keeps me straight.

:

01:03:49,170 --> 01:03:55,639

Um, so we've got, um, parent view

is the name of the one that, that

:

01:03:55,919 --> 01:04:01,050

our county uses, It like the teacher

connects into it so I can get,

:

01:04:01,090 --> 01:04:03,050

I get a text messages from it.

:

01:04:03,050 --> 01:04:04,520

And yeah, cool.

:

01:04:04,530 --> 01:04:06,120

Let's see what's coming.

:

01:04:06,170 --> 01:04:07,060

So don't work late.

:

01:04:07,300 --> 01:04:07,980

Those sorts of things.

:

01:04:08,530 --> 01:04:09,449

Tim Winkler: Interesting space.

:

01:04:09,939 --> 01:04:10,219

Meghan DiAndrea: Yeah.

:

01:04:10,399 --> 01:04:12,929

Tim Winkler: Um, what's a

charity or corporate philanthropy

:

01:04:12,930 --> 01:04:14,209

that's near and dear to you?

:

01:04:15,319 --> 01:04:17,270

Meghan DiAndrea: So I love to bake.

:

01:04:17,659 --> 01:04:22,490

Um, and I work with an

organization called cakes for kids.

:

01:04:22,995 --> 01:04:25,654

which donates birthday cakes

to kids in foster care.

:

01:04:26,115 --> 01:04:31,715

Um, and so for me, it's just about making

sure that even if you're in a tough

:

01:04:31,785 --> 01:04:36,075

situation, a non permanent home, you have

the ability to be celebrated that day.

:

01:04:37,075 --> 01:04:37,785

Tim Winkler: That's awesome.

:

01:04:37,785 --> 01:04:41,165

I, my wife's a huge baker, so I'm

gonna have to tip her off to that.

:

01:04:41,175 --> 01:04:42,675

That seems like a really neat cause.

:

01:04:42,675 --> 01:04:43,165

It's a

:

01:04:43,165 --> 01:04:43,654

Meghan DiAndrea: great organization.

:

01:04:43,654 --> 01:04:47,605

They've got really great, um, breach

here in the Northern Virginia area.

:

01:04:47,615 --> 01:04:48,135

It's wonderful.

:

01:04:48,395 --> 01:04:48,955

Tim Winkler: Oh, cool.

:

01:04:49,395 --> 01:04:49,695

Meghan DiAndrea: Yeah, I'll

:

01:04:49,695 --> 01:04:50,245

Tim Winkler: check it out.

:

01:04:50,255 --> 01:04:53,825

And we'll put both of those, uh,

philanthropies in the show notes as well.

:

01:04:54,205 --> 01:04:54,545

Meghan DiAndrea: Wonderful.

:

01:04:54,555 --> 01:04:55,315

Um, if

:

01:04:55,315 --> 01:04:57,565

Tim Winkler: you could have

dinner with any celebrity past

:

01:04:57,585 --> 01:04:59,525

or present, who would it be with?

:

01:05:00,185 --> 01:05:01,355

Meghan DiAndrea: Uh, George Clooney,

:

01:05:02,625 --> 01:05:02,845

Tim Winkler: no

:

01:05:02,845 --> 01:05:03,025

Meghan DiAndrea: hesitation

:

01:05:04,745 --> 01:05:05,875

Tim Winkler: is such a dream boat,

:

01:05:08,325 --> 01:05:10,354

but enough said, I don't

need to say any more.

:

01:05:11,125 --> 01:05:13,925

Meghan DiAndrea: I mean, yeah, I

don't, I don't know what to say other

:

01:05:13,925 --> 01:05:18,179

than, you know, uh, go to Lake Omo and

have dinner on the, on, on the beach.

:

01:05:18,770 --> 01:05:20,440

In, in, in Italy with him, done.

:

01:05:21,510 --> 01:05:22,730

Tim Winkler: You just painted the picture.

:

01:05:24,750 --> 01:05:26,300

What is your last one?

:

01:05:26,320 --> 01:05:29,630

What is the worst fashion trend

that you have ever followed?

:

01:05:30,260 --> 01:05:31,320

Meghan DiAndrea: Oh, gosh.

:

01:05:33,970 --> 01:05:34,920

That I've ever followed.

:

01:05:36,259 --> 01:05:36,490

I don't know.

:

01:05:36,490 --> 01:05:38,640

I think I'm pretty fashionable, but, um,

:

01:05:41,580 --> 01:05:47,290

I have to say that I'm really not a

fan of when the seventies comes back

:

01:05:47,290 --> 01:05:50,409

around, like big bell bottoms and like.

:

01:05:50,705 --> 01:05:53,225

Chunky shoes and that

whole thing, not into it.

:

01:05:53,515 --> 01:05:55,275

Tim Winkler: It's happening

as we speak, isn't it?

:

01:05:55,335 --> 01:05:56,025

Meghan DiAndrea: I know.

:

01:05:56,154 --> 01:05:59,205

And, um, and, and so I'm just, I'm

sticking with what works for me.

:

01:05:59,815 --> 01:06:00,154

Tim Winkler: There you go.

:

01:06:00,615 --> 01:06:01,375

That that's fair.

:

01:06:01,524 --> 01:06:02,065

Good answer.

:

01:06:02,715 --> 01:06:03,185

Awesome.

:

01:06:03,215 --> 01:06:07,725

Oh, that is a wrap on the five second

scramble and, and on the, the episode.

:

01:06:07,775 --> 01:06:10,275

So I just want to thank you

both so much for joining us.

:

01:06:10,485 --> 01:06:13,105

Uh, thanks for sharing about this

interesting work that you're doing at

:

01:06:13,115 --> 01:06:16,044

Deepwater Point and Associates and,

uh, continue to kind of, you know,

:

01:06:16,065 --> 01:06:18,575

Drive this new future of creative work.

:

01:06:18,575 --> 01:06:23,295

I think it's, it's great for industries

like our federal government and defense.

:

01:06:23,305 --> 01:06:26,305

So thanks for what you're doing and

thanks for joining us on the pod.

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