Join us in an enlightening conversation with Taylor Welch, co-founder and CEO of Traffic and Funnels, Welch Equities, The Wealthy Consultant, and the wizard behind scaling consulting brands.

Taylor’s journey from a large agency model to a smaller, leaner, and more profitable consulting approach is a tale of transformation. By focusing on margin, he creates room for fresh ideas to flourish. But that’s not all—Taylor emphasizes the delicate balance between client acquisition and retention, a key factor for sustainable growth. And let’s not forget the secret sauce: managing market cap to scale your consulting business.

In the battle of AI vs. Creativity, Taylor champions the latter. While AI boosts efficiency, the true magic lies in consultants’ expertise and creativity.

If you want to connect with Taylor Welch, visit his website www.taylorawelch.com

Chapters

00:00 Introduction and Background

03:00 Transition from Large Agency to Consulting

08:16 Creating Margin for New Ideas

10:31 Building a Moat

14:19 Balancing Client Acquisition and Retention

20:48 Understanding Market Cap and Healthy Scale

23:37 Identifying and Managing Market Cap

26:42 Diversification of Customer Acquisition

29:37 Money Mistakes and Paying Yourself

32:48 Upcoming Book on Client Retention

35:12 Impact of AI on Consulting Businesses

36:30 Closing Remarks