Have you ever wished you could wave a magic wand and all your content creation tasks were completed? And the results were all beautifully crafted, easy to read, with no grammar or spelling errors.

Artificial Intelligence and the newest player on the block, ChatGPT, come pretty close to a magic wand to help save you time, frustration, and money so you can create more content more quickly.

I recently took ChatGPT for a test-drive and I see real potential for using this tool in the future with several different aspects of content creation. It's not just for article spinning. It's got way more potential. Have a listen.

Don’t Miss Inside This Episode:

• Several ways to use ChatGPT to create blog articles or scripts for your podcast or video content.
• What is PLR--private label rights content.
• How you can use ChatGPT to edit all that accumulated PLR that you've got stashed on your hard drive.
• What everyone should do with AI-generated content before publishing.

Links and products mentioned in today's episode:

ChatGPT by OpenAI

Copyscape plagiarism checker

PLR providers I recommend.

About Your Host

Melissa Brown, MD - Coach, Author, Speaker, Teacher, and Podcast Host.

After leaving medical practice in 2009, Melissa discovered the online world and never looked back! After coach certification, she began a healthy lifestyle coaching practice online and quickly fell in love with blogging, writing, and content marketing.

Melissa believes that coaches have the power to change the world. Unfortunately, too many coaches get discouraged by the amount of content they need to create for marketing their business and this can lead to overwhelm and giving up on their dreams. There's such a ripple effect when a dream dies, so Melissa is on a mission to help coaches and solopreneurs overcome the overwhelm when it comes to content creation so they keep those dreams alive.

Your content can impact massive amounts of people and positively change the world. You've got content in there inside you; let's get it out into the world.

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Hello there, Content Creators.

You're listening to the She's Got Content podcast where it's all about creating

content for your coaching business.

I'm your host, Dr.

Melissa Brown, and I'm here every week to help you get your content out of your

head, out of your heart, and out there into the world where that information and

your services can impact the most people.

Get ready to take notes today and then take action, Content Creators.

Let's dive in with today's episode because you've got content to get out there.

Hello, and welcome back content creators.

Today, I'd like to talk about something you've most likely heard

about since I feel like everyone's talking about it for weeks now.

Oh, maybe even months.

That would be AI artificial intelligence.

And more specifically, I want to talk about ChatGPT.

ChatGPT is a unique and intuitive language generation model.

It was developed by OpenAI.

And it seems to be the talk of the internet now.

If you don't know who OpenAI is, from their website, I found this: OpenAI is

an AI research and deployment company.

Their mission is to ensure that artificial general intelligence

benefits all of humanity.

So we can all remain calm.

These bots from OpenAI are not poised to take over the world.

Well, at least I hope they're not.

So, yes, ChatGPT is a bot.

Specifically, it's a conversational AI model that can

respond to text-based inputs.

It got its name, the GPT part, due to the generative pre-training

transformer architecture model, which is pre-trained on a large data set of text.

And it can generate human- like responses to prompts.

Now I've heard and I've read that some people think AI in general is going

to take over the work of writers and copywriters for generating articles,

web copy, sales copy, emails, and content in general for businesses.

Basically put writers out of business.

Well, I don't think that's going to happen.

I do see great potential for AI.

And ChatGPT in particular has great promise to help coaches, solopreneurs,

creatives and small businesses streamline their content creation.

So prepare to have your mind blown for some new and some useful ways

to use this tool to help generate more content much more quickly.

First off, let me say that I've only been tinkering with

this ChatGPT for a short while.

And it's definitely impressed me so far.

By no means is it a magic wand, but it's pretty close with

some of the things it can do.

Today's talk is not going to be a full in-depth dive into chat GPT, but my early

thoughts here for what you can start test -driving it to do for you right now.

I know the model is constantly being improved and there's more

and more coming down the pipeline.

That said I'm just skimming the surface.

I'm sure.

I wanted to get the conversation here started and have you take it for a

spin and see what you think of it too.

Let's get started with a couple of ways I've found ChatGPT can

help you save time and frustration with your content creation.

And maybe even save you some money if you're outsourcing this.

One thing you do want to be aware of.

You want to be very specific in your instructions to the ChatGPT bot.

If you want to avoid having to request it to rewrite or revise the answers.

That's always an option though, to get closer to what you're looking for.

Supply more detailed instructions and ask it to rewrite or

regenerate its last response.

Right now.

ChatGPT is available for no cost, although I don't know how long that's gonna last.

But let's just assume that you do have to pay for each rewrite in the future.

So learning how to do this now with the fewest rewrites, I think might

be the most beneficial way to go with learning how to use this ChatGPT bot.

So let's dive in., If you're among those folks who resist doing outlines

for your blog post or information content, you can ask ChatGPT to create

an outline based on the topic, the keywords or a title that you want.

Give it some specifics to work with in the beginning.

Or you could just leave it pretty vague and then drill down in the

direction you'd like to take that article with repeated revisions.

Once you have an outline that you're happy with then you can ask ChatGPT to fill in

the content around each subtopic, or each section, or you could take the outline

and then just write the article yourself.

So just use ChatGPT for an outline.

Personally, if asking the bot to create a blog article, I would not

directly publish what AI creates.

I still think you're better served and your audience too, when you

edit and personalize the AI results.

The AI bots may eventually be able to speak in your voice with the writing,

but unless you're a famous writer or copywriter, or you use it repeatedly

over and over, so you train it with your own voice, in the beginning

especially it hasn't sampled enough of your writing to reproduce that voice.

So if you have articles that are written in AI, use them as a starting point,

like a basic recipe you find online that you modify to suit the taste of yourself

and your family or your dinner guests.

You make that recipe your own creation by adding in a few different

ingredients or some spices, or by making some substitutions for some

of the items in the basic recipe.

So the final dish you present to everyone is recognizable as that

original dish you started with, but it's got your own personal spin on it.

That's why grandma's cooking was so different from the recipe book she owned.

She had modified them although she may not have documented them in the books.

You'll do the same for the AI article you get from ChatGPT or any of the AI sources.

Add your own personal stories on the topic.

Add in some anecdotes.

Or maybe some case studies that only you would have access to.

You'll want to edit the text somewhat to flow more in line with how you normally

write, using more specific words, phrases.

Throw in some of the sayings like you naturally would in

your own original writing.

And change up the title.

You can even get ChatGPT to give you a list of suggestions for

titles for specific articles too.

Even counting the time spent editing AI content, you're still going to

save time and effort over starting from scratch when you're trying to

create an original piece of content.

Another thing I see ChatGPT being useful for is to edit that huge stack of PLR

you've got sitting on your hard drive.

Now, if you're not familiar with P L R, that stands for private label rights

content, PLR, PLR content is pre-written content that comes with a license that

allows you to use, modify, edit ,claim authorship, and publish that content.

P L R licenses vary from seller to seller.

So you always want to read the license that comes with PLR to know what you can

do with it and what you can do to it.

PLR can be purchased and used as is, although I wouldn't recommend doing that.

I always teach that it's best to modify and customize it before you use any PLR or

done for you content on your website, in your blog, or in your marketing materials.

That's because PLR is sold to multiple buyers.

And if everyone published it as is, then good old Google and the search

engines are not going to like that.

The advantage of using ChatGPT to rewrite or edit your PLR content is that it can

save time and effort compared to rewriting that PLR content yourself from the start.

Rewriting or even just light editing of PLR is the main stumbling block that

keeps most PLR on people's hard drives and it's never implemented or published.

People tell me they don't know how to edit it.

They don't know what to change or what to add to it, to make it truly their own.

All those doubts and indecisions can be erased now by using these tools.

AI technology can help you finally get your best bang for the bucks you've

already sunk into purchasing that PLR.

And finally get to use it to create those blog posts or podcast or video

scripts, or even create eBooks, courses, workshops, you name it.

You may have all kinds of PLR sitting on your hard drive

that you have not yet used.

One way you can use ChatGPT to rewrite your PLR content is to input

the existing PLR text into the model and then fine tune it to suit the

specific needs of your project.

The model can be trained to make the text more engaging, more

interesting, change the tone or style of the writing, or add some new

information, or your own examples.

You give the model a specific prompt or set of instructions and even

a sample of the desired output to edit the text that you've inputted.

You can also use ChatGPT to edit PLR content by asking it to generate

new and unique content based on the existing PLR text you provide to it.

Simply add it into the model and ask it to expand on the information and ideas.

This can be really useful for creating new content that's similar in tone and

style to the original PLR text but adds new insights, maybe new perspectives, new

examples that are customized to you and truly makes this final uniquely your own.

I want to emphasize that while ChatGPT can be used to rewrite this

PLR content, before you hit publish, it's always best to thoroughly

read through the generated output.

Make sure that it's accurate, it's unique and it passes

Copyscape and plagiarism checkers.

Here's one more idea for using AI technology.

So many people say they struggle with writing captions for social media images.

Well, just ask ChatGPT to create some options for you.

I played with this several times, inputting different photo

descriptions and the options that ChatGPT came up with were so clever.

So witty.

And some of those options even looked really good to use for email subject

lines or as a blog post article title too.

So there you have it.

A little snippet of what AI and specifically ChatGPT can do to help

jumpstart your content creation.

I'm sure we're going to be hearing more in the future about this technology and

what it's going to be able to do for you.

Have a play with it and see how long it takes you to go from idea to

finished project by using this tool.

I'd love to hear what you have to say.

Until next week, Content Creators.

Keep sharing your content out into the world because that's how you'll

connect with all those people looking for you and your solutions.

Thank you for tuning into this episode of the She's Got Content podcast.

I hope you got at least one nugget to take action on this week.

If you got value from today's episode, I would be so grateful

when you leave a five star rating wherever you listen to podcasts.

It only takes a second and it really helps me get my message out

to impact even more people so they can in turn, keep the ripple going.

If you're listening on Apple Podcast and leave a review of the show, it

would really make my day, and you just might receive a shout out on

the show as my Content Creator of the week when I read out your review.

And last but never least, if you want an endless supply of just right ideas

for content you can write about for your blog post, your emails, your videos,

podcast episodes, all the content things, then you wanna head over to my

website at shesgotcontent.com/content and pick up your free workbook,

Never Run Out of Content Ideas.

Look for that link in the show notes today along with the other

links mentioned in today's episode.

Until next time, Content Creators, you've got an audience waiting to hear from you

and you've got content to share with them.

Stop being the best kept secret and make a bigger impact when you've