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💯 Nobody Cares about you...THIS is the missing piece you need to MAKE them care.
Episode 423 • 5th November 2024 • The Confidence Chronicles • Erika Cramer
00:00:00 00:18:02

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♟️ READY TO BECOME THE QUEEN B OF YOUR INDUSTRY?

APPLY FOR THE QUEENS TABLE : https://thequeenofconfidence.com/the-queens-table/

Today's episode is 🔥:

If you’re in business, leading a team, or building a personal brand, here’s a tough truth: nobody cares about what you’re selling until they know you care about them. In this unapologetic episode, I dive into what really makes people want to connect with—and buy from—you.

When it comes to building a brand, it’s not about pushing products or services; it’s about letting people see the real you. I unpack why sharing your authentic self—the raw, vulnerable, and unpolished parts—is the key to building lasting relationships with your clients and community. People don’t buy programs, services, or events—they buy you. I explore how to foster this connection and let go of the ‘sales-first’ mentality.

Whether you're sharing the highs and lows, quirks, passions, or beliefs that make you who you are, embracing full transparency makes you magnetic. And when you build this kind of realness, you’re not just gaining clients—you’re creating lifetime fans who resonate with you and want to be part of your world.

Key Takeaways:

  • People Buy People: They care more about who you are than what you’re selling. Letting them see the real you builds connection and trust.
  • Vulnerability as a Strength: Opening up about the unfiltered parts of your journey—your challenges, beliefs, even your quirks—draws people in.
  • Create Real Relationships: Move beyond sales pitches. Be genuinely interested in others, and when it’s your turn, share your story authentically.
  • Show Up Fully: Be yourself on all platforms. People who resonate with your true self will naturally be drawn to your brand, creating a genuine following.
  • Connection Over Perfection: Perfection can be alienating. Embrace and share your imperfections—they’re what make you human and relatable.

🎧 GET ACCESS TO MY PRIVATE PODCAST - BECOMING MAGNETIC BY PRE-ORDERING HERE: https://thequeenofconfidence.com/becomingmagneticbook/

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