In the second part of my interview with Morry Zelcovitch, we got a bit more philosophical.  His work and research has led him to some very insightful observations about how he now deals with things in a healthier (brain chemistry-wise) manner - and how he might be able to help others do the same. So we started with a bit of science about how we hear things, the filter all sound goes through before we interpret it, and how this kind of research can help people dealing with PTSD, OCD and other issues.

It's another very interesting discussion and I think you'll enjoy the hopeful nature of it.

To recap, in this second part of our interview, we discussed:

• How vibration is interpreted into sound in our brains in a very subjective way
• How you get a cleaner, better effect with high quality headphones
• What he's working on now
• Testing the audio to help people with PTSD, OCD, etc.
• How the brain prefers things that are "uninterrupted".
• How life has become a very different experience for him
• How different his life is now
• How his work has made him feel like a super hero
• The evolution of discovery
• Designing products around the end user - and how everyone's experiences will be different
• How attitude changes everything

You can find out more about Morry's approach to "brainwave entrainment" at www.themorrymethod.com .

His more professionally oriented website is at www.activemindsglobal.com .

And his newest product is at www.quantummindmethod.com .

This episode was very skillfully made to sound beautiful by the talented Humberto Franco (http://www.humbertofranco.com/).

Would you consider reviewing the Audio Branding Podcast?  If so, here's the Apple Podcast link: https://podcasts.apple.com/podcast/audio-branding/id1489042453  And if you like what you hear (and read!) - please do share it with anyone you think might be interested. Thanks so much!