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How to Repurpose and Deliver Compelling Customer Stories with Rob Yoegel
Episode 2159th December 2021 • The Content 10x Podcast • Amy Woods
00:00:00 00:42:12

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Is your content strategy letting you down?

Are you struggling to reach your audience?

Having a strategy is a critical component of getting content marketing right. But what if your content isn’t as well-received by your audience as you like? Don’t worry, there are several things you can do to win at content marketing.

In this episode, I spoke to our client, Linode’s Senior Director of Marketing, Rob Yoegel, about all things content marketing strategy – from where it began to what a successful marketing team looks like in the future.

Find out about:

  • Linode’s journey to defining a content strategy that works
  • How to humanize your customer stories
  • Why you should stop hiring “content marketers”

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