About the Show:

"I always want to have that posture of, like, what can I learn? How can I grow?"

– Danielle Keller

Danielle Keller didn't plan on becoming the steward of Northwest Arkansas's most beloved family magazine. She moved from California to Arkansas, built a life here as a mother and filmmaker, and somewhere along the way fell in love with the kind of community storytelling that big media rarely gets right.

In this episode of I Am Northwest Arkansas®, Randy Wilburn sits down with Danielle to talk about her journey—from film and podcasting to relaunching Peekaboo Magazine in August 2025 with a bigger, higher-quality print edition that bets on something most people have written off.

She makes the case for print in a digital world. Not as nostalgia. As intention.

Personal essays from local parents, in-person community events, and real voices from across NWA — Peekaboo is proof that a magazine can still be a gathering place. This conversation is a reminder that the stories closest to home are often the ones worth telling most.

Key Takeaways:

• Embrace Change and Growth: It's never too late to start something new or pivot your career—real growth often happens later in life.
• The Importance of Storytelling: Personal stories connect people and help communities feel seen, valued, and understood.
• Relationships Matter: Building relationships is key to both personal success and community building; everyone has something to offer.
• The Power of Local Media: Hyper-local publications like Peekaboo give a platform to everyday stories and voices that otherwise might not be heard.
• Print Isn’t Dead: There’s a renewed appreciation for tangible, high-quality media that people can hold, share, and keep on their coffee tables.
• Community Support: Sharing vulnerable stories can lead to compassion and real community action, supporting those who need it most.
• Be Inclusive: Not everyone is an extrovert—seek out and include those on the fringe, and help everyone feel welcome.

All this and more on this episode of the I Am Northwest Arkansas® podcast.

Important Links and Mentions on the Show*

• Peekaboo magazine website
• Peekaboo magazine on Facebook:
• Peekaboo magazine on LinkedIn:
• Peekaboo magazine on Instagram: @peekaboomagazinenwa
• People of Northwest Arkansas Podcast
• Fayetteville Public Library
• Dogpatch USA (featured in Danielle Keller’s documentary work)
• John Brown University (JBU)
• Bentonville Film Festival
• Parkside Public (casual date night spot)
• Confident Coffee (favorite coffee shop)

You can pick up a physical copy of Peekaboo magazine at local libraries, museums, and family-focused spots throughout Northwest Arkansas—from Fayetteville to Bella Vista and Siloam Springs.

This episode is sponsored by*

Signature Bank of Arkansas "Community Banking at its Best!"

*Note: some of the resources mentioned may be affiliate links. This means we get paid a commission (at no extra cost to you) if you use that link to make a purchase.

Connect more with I am Northwest Arkansas:

• Grab our Newsletter 
• Email Us at [email protected]
• Connect With Our Facebook Page 
• Connect With Us on Threads
• Connect With Our Instagram 
• Connect With Our LinkedIn Page
• Join The Facebook Group 
• Connect with our Fearless Host, Randy Wilburn on LinkedIn

Thank you for listening to this I am Northwest Arkansas podcast episode. We showcase businesses, culture, entrepreneurship, and life in the Ozarks.

Consider donating to our production team to keep this podcast running smoothly. Donate to I Am Northwest Arkansas

Mentioned in this episode:

FindItNWA.com

Looking to discover the best local businesses in Northwest Arkansas? 🌟 From cozy cafes to essential services, FindItNWA.com has got you covered. Connect with your local community with just one click and explore something great. Visit finditnwa.com today! #LocalBusiness #CommunitySupport"

FindItNWA.com

Signature Bank of Arkansas "Community Banking at its Best!"

Seven years in, I'm still discovering the people

quietly doing the work that holds this community together.

Sometimes that means watching a beloved local institution take a

pause and then come roaring back with a fresh look, a new

energy, and the exact same heart that made it matter

in the first place. Danielle Keller is one of those people.

She's a serial entrepreneur, filmmaker,

podcaster, and now the owner and editor in

chief of Peekaboo magazine, a resource packed with local

stories, expert voices, and the kind of community love

that keeps Northwest Arkansas families connected.

Peekaboo was originally founded in February 2008

by Kimberly Enderley. For over a decade, it was a

digest sized fixture used you'd find thrown into

diaper bags all across the region. Then in 2020

hit and like a lot of things, it had to pause.

Now it's back under Danielle and her husband, Jeff.

Peekaboo officially returned in August 2025.

A larger format, Premium matte finish, and an

intentional commitment to high quality print and a world that

keeps telling us print is dead. Danielle also co hosts

the People of Northwest Arkansas podcast, which gives her a rare

dual lens on what makes this community tick, both as

a media maker and as a neighbor who's

genuinely invested in the stories here. We talk a lot on

this show about how fast our region is growing and what it actually

takes to preserve our soul through that growth.

There's no better person to dig into that question with

than a media leader who's betting on it with her own time,

her own money, and her own family. Coming up

next, my conversation with Danielle Keller.

It's time for another episode of I Am Northwest

Arkansas, the podcast covering the intersection of

business card culture, entrepreneurship and life in

general here in the Ozarks. Whether you are considering a

move to this area or trying to learn more about the place you call

home, we've got something special for you. Here's

our host, Randy Wilbur.

Danielle Keller. Welcome to I Am Northwest Arkansas. Thank you,

Randy. It's so exciting to be here finally. I know, I know.

We've been working on this for a while. It's so funny. Nobody, nobody ever sees

the sausage being made, right? And I know as a podcaster you can

appreciate what goes in behind the scenes. To actually get in front

of a mic. Yes, it's crazy. It sometimes takes a lot

of planning, waiting, patience,

rescheduling, all of the things that go into it. Yeah, well,

you've been patient with me. We've worked it out and we're finally here.

So I love that and I want to jump right into this because I have

so many questions for you. You been doing so much in our community.

You've described northwest Arkansas as this massive

melting pot of transplants and transients, people who

landed here by circumstance and ended up staying by choice. I feel like I'm

one of those people. Same. When your family moved from

Modesto, California, back around 2004, you

were skeptical. What flipped it for you? What made you go

from why Arkansas To. To somebody who now tells

those stories for a living? That's a really great question. So my

parents moved out here in 2004. My sisters and I, we weren't

living at home anymore, and we kind of thought, what are you guys doing?

Like, why are you moving to Arkansas? And they fell in love with the area.

They fell in love with northwest Arkansas specifically. And I came

out to visit. I honestly, I will.

I'll be honest. I came in June of 2004,

and it rained pretty much the whole time I was there or

here. And I wasn't super impressed with it. I was like, I don't know, this

place is hot. It's very humid. There's not a

lot to do. You know, My parents were in Siloam Springs at the time, and

there wasn't even a movie theater there. And I thought, what on earth? What are

you guys doing? But they had a great house, great property.

And then I went back to California, and I was kind of in between

places in my life as far as work, career, job,

school. And I ended up going back to college,

and my mom had just, you know, as moms do, she put me on

the mailing list for John Brown University, of course, because,

you know, that's what moms do. And I was like, mom, I'm not

ever moving to Arkansas. It's not happening. It's

just not. And one day I was cleaning my apartment, and I

came across this video that had been sent to me. It was like a

DVD video of John Brown University. And I was

kind of at a place like, I don't know what I'm doing next. Where do

I want to go? And I was like, you know what? I'm just going to

watch this and just kind of see what it's all about. And I was

surprised at how awesome it looked and that it had

opportunity for me to study film. At the time, I was finishing

up my associate's degree in film and TV production, and I was like,

oh, this school has a film program, an art program, and it seems

pretty vigorous. And, okay, well, I'll check it out. I'll Apply. So I

applied. I got accepted within a week or two weeks or something like that. And

then a couple months later, I was moving to Arkansas. So it was a

wild experience. And all my friends were like, what? What are you doing?

I was like, well, I'm going back to school, going to go live with my

parents again, and I'm going to finish college. And it was just a wild

journey. And so I came back, transferred to JBU in January

2005, and I was going to be a double major. I was going to do

youth ministry and digital media arts cinema. Ended up dropping

the major and just did the digital media arts cinema with a minor in youth

ministry. Went there for five semesters, finished, had

a great time, got really involved on campus, did a lot of

activities. Actually got to plan the first dance that ever happened at jbu. It was

a very. I mean, it was a very. It was a lot of fun. I

was in the New York Times, like, goodness. It was a really great experience.

And then I went back to California to try to make it in, like,

TV or film production. I was looking at different writers rooms. So I've always had

a love for writing. Wrote for my school paper in high school and then in

early college. And so I've always wanted to go back to that. And

just got out there at perfect time. There was a writer's strike hitting, and then

just worked a lot of random jobs. And one of the jobs I ended up

working was working on a film that was produced and

directed by JBU alumni. And that was kind of

my connection back to jbu. And so we

worked on the film. And then I came back to Northwest Arkansas to

visit my family after we'd kind of wrapped some of the filming.

And I was at the student center of jvu, and they offered me

a job. They came out, they said, hey, this position opened. It was

my old boss's job when I was a student. And that's what pulled

me back to Northwest Arkansas, was a job at John

Brown University. And so I worked at JBU for about eight years and

did a variety of things. Oversaw student

leadership, student activities, orientation. Got to plan some

really fun concerts with students. It was a great experience. And then I met my

husband, and then we ended up moving to Bentonville, and I ended up

stepping away from my job at jbu. I'm trying to tell this really fast because

I could go into a lot of details. Oh, no. Well, this is interesting. I

mean, it's kind of the overarching. Yeah. A lot of people don't Know this part

of my story because so much has just happened over

the amount of time that I've lived here. I mean, overall, I've

essentially been in northwest Arkansas for 20 years. There was like about a

little over a year that I wasn't here and I was back in California. And

so there's just. There's so many things that have happened as a result of

that. I remember one of the things that was really kind of

pivotal for me in getting back into media was the Bentonville

Film Festival. And. And I remember they announced was

the very first film festival happened when I had a. When I had a newborn

baby sitting on my lap. Not sitting, laying,

sleeping, nursing. And so I didn't get to attend the first one, but I was

really excited. And the next year, next year we were already living in

Bentonville. And so I'd stepped away. Was kind of being a stay at home

mom, had a two year old and a newborn or a baby. And

I ended up volunteering, kind of just trying to figure out

what I was going to do next. And I was kind of starting to dip

my foot back into media and TV production and video

production and all the things. And then in 2017,

at the Bentonville Film Festival, I met some women

who had made this incredible film. It was

just so remarkable. And it was about World War II and it had to do

with Nazi Germany. And it was just this very. Just,

I mean, like a very deep story. It was really. I wish I could remember

the name of it because it had an impact and these women had an impact

on me. And I remember telling them, I'm turning 40 this summer

and the ship has sailed. And they were like, we're in our

50s. The ship is not sailed for you. No, it is not.

And you need to get back into it. And so that was a huge

turning point for me. This was 2017. This was 2017. It was

a wake up call. You met your halftime moment. I did. And you

had some people kind of speak into you. It's always funny how

individuals that are older than you have that

collective wisdom and just the ability to kind of give

you what you need to hear at that moment. Right. Because

I read a book a long time ago when I was about to turn

40 called halftime by a man named Bob Buford. And

he postulates in that book simply that your best years

are ahead of you, especially if you've lived a half life, because it's like you've

figured out everything. You've made all the mistakes that you can make.

Now you can start to move into a place of being an expert.

Right. And I'm using air quotes now, but it's like you're finally

figuring things out, because we all like to think, oh, well, yeah,

you know, if you don't figure things out by your 20s or early 30s, then

you're lost. And, I mean, it is a long game that

we're playing here. I say that all the time to people when we talk on

this podcast, but I sometimes have to be reminded of that. So hearing your

story reminds me that you have to play the long game. Yes,

I agree wholeheartedly. And I think that a lot of people. I agree with you.

And a lot of people think they have to have life figured out in their

20s and 30s, and that's just not true. And I think

that some people think you have to figure out what you want to do for

the rest of your life, and then you just keep doing it. And that's not

true either. You know, it's okay to pivot. It's okay to change

direction, even if it's just a slight pivot.

Sometimes it can be a big pivot, and sometimes it can just be a really

small one. I really appreciate people that have spoken into me over

many, many years of my life. And I've always had a

mentor in my life. I've always had people just encouraging me.

I always loved those teachers that pushed me really hard.

When I was at the junior college in Modesto and was getting my

associates in film and TV production, the woman had in

charge of that department. I mean, she was tough. She was

really tough. And, like, so many students hated her. They did not like

her because she pushed and pushed and pushed, and she is the

reason I do what I do. Like, she really

encouraged me in so many ways because I was like, yeah, okay, I will

rise to that challenge. I will go after what you're trying to tell me, and

I will go and do better, and I will take this little thing

that I've learned and improve it because you're pushing me. And I've

always appreciated people like that. And so when people are saying, like, no, it's not

too late, I'm like, all right, game on. Challenge accepted. Let's go.

And that keeps happening, Randy. Well, I like that.

And you know what that's called, what that teacher did to you.

It's a form of refinement. And I always like to

say it's kind of like the refining fire. When you think of, like, any

metallurgy, gold, silver, any of that, none of that

gold never presents itself in its final form. Right.

It has to be formed. It has to go through fire, has to

burn off the impurities and all the other stuff before it gets to it.

And so that teacher in your life burned off some

things that you didn't need to carry with you as you progressed.

And now look at where you are, where you're doing multiple things which we're going

to get into, and you're not. You're not facing them with fear and

trepidation the way. And some people that are on the outside looking in

at your life say, man, how are you able to do that? Well, one of

it is that you gave somebody license to speak to

you, where you were at that moment in time. Because where you were

in Modesto in getting your associate's degree is not where you are today.

Correct. It's very far different. I

mean, that was, like, over 20 years ago as well. So

it was quite a bit of time since then. But

it's really great to look back at those experiences and know

how much they impacted my life. And just the things I went through, even at

JBU as a student and then working at jbu, the things that

I experienced and then working on different film sets and

with documentary film and working in marketing and media and seeing

the rise of social media and just getting to be a part of all those

different experiences and have really impacted and shaped who I

am today. Sure. And just in that vein of, like,

refinement, this is something that has really been

on my heart over probably the past five plus

years. Probably more like almost 10 years at this point of

just looking at every experience that I go through and saying, how can I

learn? Or how can I grow from this experience? And sometimes it's not like, ooh,

I'm, like, really thinking about, like, how can I grow from this experience? It just

kind of sometimes happens. Yeah. But knowing that there is opportunities

for small growth and there's opportunities for big growth. And like I was

telling you before we started recording, it's been a hard month, and

I just had to have, like, that reminder of, you know what? Like, you've been

through hard things before and you've come out on the other end and

you can learn from this. And recently there was something we went through that was

really hard with the business, and I was just like, oh, gosh. Like, I just

want to throw in the towel. Like, I just want to be done. Yeah, make

it stop. Exactly. Like, I just want to say, sit here and cry and

eat and eat. Bonbons. In bed and watch some, you know,

TV show. I don't know what I want to do, but that experience

helped me learn something, and I was able to lean into that and

know that there is growth that's going to come from that. And I always want

to have that posture of, like, what can I learn? How can I grow? You

know, earlier you were talking about, like, oh, you've got it figured out and you

don't make any more mistakes or what? You're not making mistakes anymore in your 40s.

That's not true. No, it's not. It's not. I'm making a lot of mistakes, and

I'm going to make them in my 50s and my 60s and probably for the

rest of my life because I'm a human. But I get what you were

saying at that junction, but it's just. I don't know. I think

that I always want to be that person. I always want to

learn and grow from the things that I've experienced, whether it's mistakes I've made or

just an experience I've had or an opportunity to learn and grow.

It's just important to me. Well, I mean. And I think it's important

to us as adults, specifically, because we are both adults.

And I think, you know, you came here where we met today. We're actually

recording this at the Fayetteville Public Library. Shout out to the best library in the

region. No shade to any other library in northwest Arkansas,

but this library sets the standard. But as you came here with your son,

I am reminded of how much of an example we set

for those that we. Whether we bring into the world or.

You just never know who's looking up at you, right? Oh, absolutely. And you

have to set that example and show them what it's like to go through

challenges and hard things just so that they can find

success in their lives. Because your son and your daughter's success

is going to be different than your success, but it is predicated upon the

lessons that you leave them as you guys go about your

time here. Right. So it's the cats in the cradle and the silver moon,

right? Little boy blue and the man in the moon.

Yes, absolutely. So, man. No. Well, we could

riff on this forever. I want to. There are actually a number of

questions that I have for you around this, because we always like to

focus on people that are doing interesting things in northwest

Arkansas. And I want to be very clear. I think everybody's doing something interesting. I

agree. It's just being able to define it. And if you have a platform.

It's good to be able to put yourself out there because you never know who's

watching. I agree. It really is. And so I wanted to ask you

this. Your path to actually staying here reads like a

movie. Here in northwest Arkansas, you went to college at jbu, a

local film project. You met Jeff documenting places like

Dogpatch USA before they were gone. I mean, you've done a bunch of

stuff. How did that early work in film and

documentary especially shape how you think about

northwest Arkansas's history and what's worth preserving?

Oh, that is a really good question. That's kind of a hard question,

I think, you know, when I think about my

opinion of just Arkansas, back when I was

living in California and just kind of being a little snooty about it

and thinking like, I am not going to Arkansas,

it's beneath me. Yeah, that's like, I don't even

know. It's a flyover place. It is a flyover place. That's what they said. I

mean, I honestly had no idea where it was. Right. Like, as far as

geography, I was like, where even is Arkansas? I mean, I do remember

a lot about Arkansas because I was a teen in the 90s, and so

that was the height of, like, I'm ready to vote. I want to really

have an opinion and what's going on in the world, in the country. And so

that was a huge, high time for Bill Clinton. And

so Arkansas was definitely on my radar in that sense.

Yeah. Yeah. Very, very much so. I would say that just

some of that early work, as I came here and learned more about Arkansas

and learned more about the region in northwest Arkansas, I think that there's just

so much value in the people here. I will always

go back to the people and how they have shaped this place. And there's the

obvious people, there's, you know, the Walton family,

the J.B. hunt family, there's the Tyson family,

There's the big families that have really poured into this region and there

is so much value in what they've poured in and what they continue to pour

into this region. Yeah. But there's also the small

businesses and the people that are doing the day to day work

and who are investing in one another and who are building

each other up and who are making an impact in this

area on a smaller level or on just like a more intimate

level. Well, I always like to say on their level. Right. I mean, I think

you need to, you know, what is it? Get in where you fit in. And

we all Fit in somewhere. Correct. And so some of us are

just going to have larger platforms than others, but. But whatever your

platform is, work with what you got. Yes, right. Yeah,

I agree. And I think, you know, I really think back, because we've been doing

the podcast for three years now, and just some of the people that

we've met are just so fascinating, and you just don't

even realize who walks among you here in northwest Arkansas? Have

no idea. No idea. I mean, when I first even heard about

Dogpatch, I was like, I'm sorry, what? A theme park

based on hillbillies? Like, oh, that's where I got my

impression of Arkansas the first place was. Right. Was it because of Dog

Patch? Perhaps? Yeah. But it was such a fascinating

opportunity to go through, and it was so cool to learn about

the origins of the place and how it came to be and even how it

did have an impact on this area, but it didn't define it completely.

It had an impact, but I don't think it defined all of what Arkansas

is or what northwest Arkansas is. And I think that. That

it's really interesting. I really love learning about people. And

just this area that seems to have helped you kind of cut

your teeth in the whole motive of

storytelling. Right. When you think of that. And so. And after a

while, it starts to. Not that it comes naturally. I think we have to work

at being able to tell stories because you want to kind of capture

the interest of others through words and through

examples. And so, I mean, it requires a lot of work. It does.

It really does. It really does. Sometimes a lot of research, sometimes a lot of

finding the people that need to be found. I remember when I found.

So I was a producer on the doc, a documentary about Dogpatch usa,

and for those of you that are listening, it's a theme park that is based

right out of Ark or right outside of Harrison in Boone county,

based on a little comic strip called Li' L Abner.

And the author and the comic of Lil

Abner, who wrote it, Al Capp, his son

actually, was the one who ran Dogpatch usa, the theme park.

And I found him, and it was so

awesome to find him and to just dig, dig,

dig. And then I found, like, a sister and then a daughter and a cousin,

and then I think it was the daughter that was able to get me right

in touch with him. And he just lives still in Little Rock, and since then,

he has passed away. But it was really cool to be able to find him

and get him interviewed for the documentary. Is that documentary on

YouTube. It isn't on YouTube, but I have. I have copies of

it. And so I think that the director is wanting to potentially

bring it back and put it into film festivals, because we didn't do a film

festival run with it. Oh, interesting. And so he wanted to just go straight to

dvd, was working with a distributor on that. And then

things kind of fell apart as they did, as we got closer to Covid.

And then Covid happened, and everything kind of just went to the wayside.

So I feel like there's a resurgence of other things happening. Maybe this

podcast will stimulate that and people will start reaching out to you, saying, hey, I

want to see this video. It's really fun. Well, my daughter, the other day, she

goes, mom. She goes, I've been learning about abandoned places. She's 11.

I've been learning about abandoned places in Arkansas. And there's this one place called Dog

Patch. Have you heard of it? And I was like, really? I

have, yes. And we've actually been there. She's like, what We.

She goes, oh, when it was open, I go, oh, no, no, not when it

was open. I was like, I have pictures of you there when you were little.

Like, probably. She was probably about 3 years old when I worked

on that documentary. And so it's kind of fun. She's like, can we go there?

I mean, it'd probably be trespassing, but can we go? And I was like, I

don't know that it's safe anymore. Is the site still there now? Some

of it is still there. It's been purchased and handed over and

over. And at one point, I think the owner of Bass Pro Shops had

purchased the land, and that was the last I heard of it. And that was

right on the cusp of 2020. And so I don't

know that there's been a lot. Yeah, I've kind of lost track of it. Yeah,

that's. That's really cool. Well. Well, yeah, I hope that we'll put some information

in the show notes so people can kind of look that up and do their

own research. Right. You know, go to Dr. Google and search

Dogpatch USA and learn a little bit more about that.

Because you said Little Abner, and I know what Little Abner is. Most people don't

know. Most people of a certain age don't know who Little Abner is. No, they

don't. I think that will be interesting as well. Well, what people will know, which

is really interesting, is Sadie Hawkins dances. Of course.

Absolutely. What I thought this was probably one of my

favorite parts of working on the documentary and the things that I learned. I mean,

I learned a lot, but because I grew up in an era of

Sadie Hawkins dances in high school, and I was like, oh,

Sadie Hawkins. Like, Sadie Hawkins dances. And it originated from

Dogpatch, from the comic strip first, and then it

became a thing at the park. And I think it was the University

of Alabama that first adopted it to be a dance

and to, like, kind of make it, like a thing where the girls ask the

guys and, like, it's the whole thing. But in the park and in the comic

strip, for those of you that are interested in. So

hillbilly. And it's about, like, this woman whose dad wants her to

get married, and she's, like, super ugly, and so these men have to, like, run,

and she chases them, and if she catches one of them, then they have to

marry her. It's like a whole thing. Yeah, it was a whole

publicity, scent marketing scheme that they did back in, like, the 30s

or something crazy like that with the comic strip. And then it became like a

foot race that happened every day at the theme park.

Yeah. Where they would come out and they would run and chase each other, and

so. That's hilarious. And the St. Hawkins dance all over the country, I

think. Oh, yeah, all over the place. There's even a song about it. Yeah,

absolutely. Absolutely. Anyway, that's exciting. All right, so I want to

kind of. This is really interesting to me, and it's something that, as

you've talked a little bit about it, but when you and Jeff decided

to bring Peekaboo back, you didn't just try to recreate what

existed. You went bigger format, premium matte

finish. A deliberate, tactile experience. I really love opening

your magazine and smelling it. Actually. Don't tell anybody, but it smells good.

It's just interesting. Right. But walk me through that decision,

because when you talk to most people nowadays, Right. When somebody's

like, yeah, I'm going to start or buy a magazine, and I'm going to double

down on making sure we print a lot of copies of this. In this

day and age. Right. When I'm looking at my iPhone and thinking, man, okay,

everything that I need is right on this device. That was a.

I would call that a bold counter move. Yes. To

where the established practices are of consuming information.

How did you come up with that? Yeah, no, that's a great.

You have really good questions, Randy. I see why your podcast

is so popular and you've done hundreds of episodes. I would

say Gosh, we talked about it a lot, the

format that we wanted to do and bring back. We are

still working with the same local printer that we kind

of. So when we decided to buy the brand, we shopped around for different

printers. We decided to go with just US printers, which is

based out of Springdale and it's a third

generation family owned printer here in the area.

Great, great people and they print on site.

And we had great conversations with him, talked about different types of

paper, touched a lot of paper through this process,

had a lot of conversations with people, friends, family, things like that.

And while that little digest size of a magazine

is easy to like throw in a bag and things like that, we wanted this

to be a little bit elevated. We wanted it to

stand out as a premier family magazine

with seeing the new magazines like the City lifestyle

magazines coming out and shout out to Randy being in the Fayetteville City

lifestyle magazine for the month of June. Appreciate that. Thank you. I

love, I love the City lifestyle magazines and have

gotten to know the publisher for the Bentonville and the

Rogers one really well. And I just really loved how it

felt, what it looked like and said, okay, this is

kind of what we want to model it after as well. And our printer was

giving us advice on just the types of paper and things like that.

So we wanted it to be something that was an experience, you

know, something like you were saying, it feels good to touch,

it smells good. It's funny that you say that about the smell because when

we first started, when we first brought it back, we were doing a lot of

the deliveries and as we were handing it out to people, they were like,

oh my gosh, this smells so good. Yeah, it's crazy, right? You

think like it's a magazine, but no, it smells good too. So.

Yeah, yeah. And so we've kind of coined that like term, like that new

magazine smell. And it's really. I think that there's

something really valuable in bringing people together in

physical ways, in person, in front of you,

something you can touch, something that you can spend time with rather than

just doom scrolling, rather than just getting that

fatigue from being, you know, digitally just.

It's gotten so overwhelming and just so

oversaturated. And I think there really is. I think you're going to see a

resurgence of magazines, books being printed

again. I really do. I mean, I'm reading articles about it,

I'm seeing it all over. And also what was really cool about going with

the matte finish pages, I like how it feels. It

reminds me of like Matte finish photos back in the day, I love. I

remember it's like, I'm going to check matte finish when I go get my pictures.

I don't want to get any smudges on it. No, I want to get the

matte. And so that. I mean, it's really funny because it's. It

is different. It's not traditional magazine,

but I just kind of love the aesthetic of Matte, and it didn't

cost any different. And that was really kind of interesting to me because

usually I would think matte finish would cost a little extra, but. Yeah, so

there were lots of things, and we wanted it to stand out. We wanted it

to be an experience for people. So, yeah, I think people

are interested in having some

experiences in real life, you know, irl, as the cool kids like to

say, because, I mean, everything is so virtual nowadays. Young

people struggle, especially men. Young men struggle with

loneliness and what have you. And so I think it's kind of bringing you

back to a former day and time. I remember this. You'll find humor in this.

But, like, I was like, you know, when I was in college and as I

started adulting and I would travel, I remember would just. I would have to travel

with my magazines. I would have my Conde Nast travel magazine, my

gq, my Esquire, you know, I had all these magazines

that I carried with me. And then, of course, the iPhone came along and the

iPad, and you could put all that on your, you know, on your digital device.

So it was kind of cool. The novelty of it was great. But then I've

kind of come back to a place where, like, I get the Atlantic, and

I actually get the actual physical magazine. I love that for the Atlantic.

And it comes to my house. It's the only magazine that I get that physically

comes to my house outside of the magazines that I go around town

getting, like, cityscapes and yours and the new Fayetteville

magazine. So I think it's. You know, there's. People are kind of craving

that. They really are kind of coming back to that coffee

table mentality of, like, sitting around the coffee table,

picking up a book, picking up a magazine, and reading and just,

you know, perusing through. Yeah, and I love that we're

really focusing on stories and being hyper local and

making sure that we're putting real stories by real people in the magazine. I love

that. Well, I mean, I was actually. I'm a real person, and I actually got

a real spot. Wait, you are a real person. That's great

to know. And I had a chance. I mean, I was so honored when you

asked me. You have a dad column? We do. And I was

honored when you asked me to write an article and I wrote an article

about my relationship with my grandmother. And you know, I've mentioned,

I've mentioned my grandmother before on this podcast. And you know, one of the things

that she had said to me early on was that I was going to have

three boys. She knew this. I don't know how she knew this because she was

dead and gone long before I had my first child, but she said I was

going to have three boys. And she said, and I'll never forget this. They're going

to do to you what you did to me and your grandfather. And not

in a bad way, but just like, you know, you're going to have a lot

of the same experiences that we had raising you. Because I, I mean, I live

with my mom. And when, I'll never forget when my grandmother, my parents got

divorced at a really young age. My grandparents told my mom, listen, you've got a

great job. You should save your money so you can buy a house. Come live

with us, Bring Randy. And we all lived in the same town in New Jersey.

And so I, you know, I was kind of raised in a multi generational household

where I had, I had a grandfather and a grandmother. I had two mothers,

basically. Yeah, you did. So, yeah. But my grandmother always said, yeah,

what you did to us, you know, these kids are gonna do to you. And

man, she was not lying at all. And so that article which

I will link to in the show notes, was kind of like my

ode to my grandmother. But I appreciate having

that opportunity to kind of share and tell that story. And as I've read

other articles that have come out since then, I'm just like,

yeah, I mean, Brian Fitton and a few others people that I know have

written really great articles. But I mean, there's just, there's something to be said for

that when you can, especially for a more localized publication where you

can read articles written by people that you actually know in

real life, which is kind of cool. And that's something that I am

not, I don't take lightly at all. So listen, I want to ask

you this because this is around the whole storytelling thing, but

Peekaboo runs a lot of first person blog style storytelling

from local parents rather than just traditional journalism. Right.

But getting that content requires real relationship work.

Meeting people for coffee, hearing their story, then writing

custom prompts to actually help them write it. Why does it have to be

that hands on. Well, that's a good question. I keep saying that. That's a

good question. It really, it gets to the

heart of people's stories oftentimes because of

the format and how we're doing this, because we're having it

written, first person point of view. And not everyone is a writer,

so not everyone. You know, we talk to people and they get really nervous. They're

like, well, I want to share my story, but I don't write. And I'm like,

I promise I can help you through this. Sure. And so in a way, it's

an opportunity for them to share their voice. And the

relationship part of it is important because this is the community

that we live in. And those relationships are so valuable and

so important and integral to how that story gets

written and read eventually. And I love

the process. I love that that is how Peekaboo was

back in the day. A lot of the stories were first person point of view,

not all, but a lot of them. And I wanted to carry on that tradition

because I think it hits you in a different way. I think it makes it

a little bit more personable. I think it gives people in our community

an opportunity to share their voice, an opportunity to use their

words, to share their story. And I don't know that I'd do it

any other way. I've thought about that a lot. I've actually thought about that recently

a lot too, of like, oh man, we should get some like writers up in

here and kind of do more of a interview style. But it's working

right now how it is, and I love it. And what would you say to

somebody listening to this that is wondering how they can kind

of make their imprint here in northwest Arkansas

with regard to the relationships that are required to be able

to even do this? Right? Because again, you just reached out to me kind

of casual, you're like, hey, you want to write an article for this? And I

was like, because I didn't ask you to write, you came to me. And I

was like, but again, it's because of a relationship that exists, right?

Our paths have crossed in a million different ways. And I think

that one of the things that I've enjoyed about northwest Arkansas, which I want people

to hear, whether you're relocating here, you're already here.

I think the minute that you take a moment to just lean into

what's happening in northwest Arkansas, you'll find a lot

of like minded people, a lot of folks that are on the same path

and journey that you Are. And you find that, like. So I have

a. I feel like I have a kindred connection with what you're doing because

I identify with it. Right. We're of a similar age range and

all that. And I think it's important for people to understand that. That

none of us are alone on this ride that we're on. Right. I mean,

there's a lot of folks around there, and you'd be surprised who's

willing to raise their hand and say, I'll help, or how can I help?

Or yes. What do you need? Right. And I just think

it's important. And so I drive this home to my kids. I don't know if

you. I'm assuming you share this with your kids, but relationships mean

everything. They really. It is the really only economy

that I have ever operated in, especially here in northwest Arkansas.

But just in general, you know, your only real value

is the people that you're able to connect with. Right. That is your true

worth. It really is. I think it's important. And I think that

one thing when I. I am an extrovert. Yeah. So I have

no problem talking to every stranger that exists in our world.

Right, Right. I got that from my dad, actually, in our June issue. I actually

wrote the Dad's Corner this month because we have a lot of

dad stories and the magazine overall. And so I

wrote it from the perspective of being a daughter, a wife, and a mom.

Sure. And my dad, he talked to everyone we. Grocery store

line. And I used to get embarrassed and be like, why do you have to

talk to every single person? And that's what I do

now. And I love it. I absolutely love meeting people.

Strangers are just friends I haven't met yet. Exactly. Exactly.

But that's. Not everyone. Not everyone can be an extrovert. Not

everyone can just strike up a conversation with a stranger, and

that's okay. So I really want to just. Just kind

of just encourage those out there that if you aren't an extrovert,

find an extrovert and tag along with them and they will help

you. Danielle, who is my co host for People of Northwest Arkansas

podcast, she laughs because she is not the person

that will go up to people and talk to people. Like, we've gone to events

together, and we went to the TEDx talks in

Bentonville, and they had us do an activity where

we were getting up and we were gonna go talk to a stranger and meet

them and ask them these questions. And she just leans over and goes, this

is my worst nightmare. And I was like, I Got you.

I got you. And she did fine. Just follow my lead. Yeah, she did

fine. All fine on her own. But she laughs and it's kind of a joke

amongst us. If we're having a meeting in a coffee shop,

I'm talking to everybody and then she's meeting all of those people because she

doesn't have to meet them initially, she gets introduced to them. And

so find yourself some extroverts to tag along with and,

you know, go to some places where you can find people like you,

you know, like go to the coffee shops, the libraries, the music stores, the

places where you're going to find like minded people. And it's okay, you don't have

to talk to people either. But relationships are so important and so

valuable and I love that we're so connected. Like you were saying, I knew you.

So I reached out to you for the Dads column and you said yes.

Not everyone in the issue I know initially. And so having

people who can connect to me with someone else and say, hey, I need a

story about adoption, or I need to know. I need some people

recommended to me about childhood cancer. And so then people are

recommended and then I get to know them and have coffee with them or a

conversation with them and get to hear their story and kind of present

it in the way that we're presenting it through a magazine and through an article.

And it's been really awesome. Yeah. And no, I can only imagine.

And I mean, again, you know, people always ask, how do you get so many

people on your podcast? And I'm like, you know, I just made connections with

people. I mean, it's all relationships. I mean, eventually it took on a life of

its own. Yes. But at the onset, I tell people all the time, like

my first 15 or 20 episodes, it was all because of one

person. One person introduced me to somebody that introduced me to somebody

that introduced. But I can trace it all back to one individual. So you

don't. That's awesome. You also don't need to know a gajillion folks. So true.

You can have a couple of strategic friends. And I guarantee you there's

one strategic friend out there that's like Danielle, that's that

extrovert that, you know, has never met a stranger that she didn't

want to say hi to that will be able to make those

introductions for you. And it doesn't take much. And I'll give folks another

tip that I learned from A young man, Dr. Joe

Daniels, and he did this exercise when he was in grad School

at the U of A. And he just sat down and had coffee with a

hundred people. I love that. Like, no agenda. There was

no ask. Because I always try to make that very clear. I'm not. You know,

I don't go around asking people for anything. As a matter of fact, I keep

all my asks in my pocket because I want, you know, you never know.

When you really need something, then you can make an ask. That's true.

But, yeah, he did this whole exercise where he just met 100 people for

coffee. I was one of those. I was privileged enough to be one of them.

And, yeah, I mean, that for me was. It was just a reminder

that something as simple as a cup of roasted coffee,

sitting down for a half an hour and just chatting with somebody and getting to

understand them, where they come from, their world perspective,

what they're working on, what really keeps them up at night,

what wakes them up in the morning, all of these things play into

it. Because, I mean, again, none of us are. You know, that would.

I think what people don't understand is that especially for folks that are

going through things, a lot of times, people tend to

separate themselves from everybody else, but that's actually the time when you need to be

connected with other people. I agree. Right. I mean, there are moments and times

when you need to shut the door from all the outside noise so that you

can focus on yourself. And that's an ongoing thing. But I think for

individuals, and I know I'm like this. I thrive

off of these connections. Like, this is like, you know, and people are like,

how are you able to do that? I'm like, listen, me doing podcasting

and interviewing people is like breathing. Right? It's just. It's

that easy. I don't think about it. I'm not like, oh, this is a chore,

or whatever. I was. I've been looking forward to this conversation all day long. And

I've been like, man, I can't wait to. You know, this is like. This is

like my lunch break for me, that I'm just. I'm just coming and having this

conversation because it feeds my soul in terms of, you

know, what matters to me, and I think we all need to

find that. What does that. And I. I would venture to say that in a

lot of instances, and I'm going off on a diatribe here, but in a lot

of instances, it's a good one. It's those connections with other people

is ultimately what feeds us. That's why. And I'm going back to especially Young

men that struggle with this even more than young girls. The loneliness

thing is a curse. And I'm trying to help young men, my sons

included. I'm going through this with my boys. I have a 19, a 21

year old and a 16 year old going on 30. But

I'm trying to get these guys to understand that

they can't sequester themselves in their room. You know,

World of Warcraft and all this other stuff. These games are great, but you've got

to be able to get out and be around people. And, you know, I'm really

thankful that my sons have started to kind of pick up on that. But I

know there are people listening to this that are struggling with that, with their kids,

and it's real. And so my encouragement is to keep

pushing, keep trying, and sometimes you just need one person

to make that difference. Right. And to kind of help them out. And so

that simply is my encouragement. But for any one of us, especially if you're here

and in northwest Arkansas and you feel alone, I'm telling you that there

is always an opportunity to do something. From Bella Vista

down to West Fork, there's always something going on, everything

in between. So there is no excuse. And you can start out

small. And I say that. And now as I'm talking about this,

I realize that there is an event tonight that's at the day that

we're recording this episode. There is an event that they've never done before

called speed friending. Oh, and it's fun. Yeah, it is.

It's just kind of like going through, like, imagine going through and meeting with different

people that you've never met before. They're doing it at the library now. Originally

they had set it up for like 30 or 40 people, but they've had an

overwhelming response. And now all of a sudden. Yeah. All of a sudden they're

like, we had to move the room from one, you know, and that's a good

problem to have. I told, I told the programmer that's doing it here at the

library. I said, that's a good problem to have where you're at the last

minute having to move the room because you've got. And I

said, if nothing else, that speaks to the state that we're currently in right

now that people are lonely. Yeah. And they need, they want, they're

craving connection. Yeah. And I'm here to tell you that that connection

can be had in northwest Arkansas for the small price of zero.

Yeah. Doesn't cost a lot. But you do have to put yourself out there

and make some connections. Yeah. You have to put yourself out there. And if you're

one of the people that's part of the organizing of those events or

you're an extrovert at those events, look for those people. Look

for the people that are on the fringe. Look for the people that are

not approaching others and are not being approached. And

go and approach them and make them feel welcomed and make them feel

like they belong there. Because there are so many people in this world

who are not like Randy or I, where we just go in and we

talk to everybody. There are tons of people that know,

need to be approached and. Because it

takes so much guts for an introvert to push themselves out

there and to go to these events and then they show

up and no one talks to them. Exactly. And it just. That just sucks.

Don't let that happen. If you see people standing there by

themselves, go talk to them. Yeah. I constantly want to be that

person that's like. And I have no problem talking to everyone. Right.

Yeah, I have no problem. Well, and it's so funny because. And I will give

some people hope is actually. I am not a textbook

extrovert. Okay. I'm actually an ambivert. Okay. Which is, you

know, an amber version's a real thing. It's been studied. Daniel Pink

has talked about it. But amber version is somebody that kind of lives in the

spectrum between introversion and extroversion. I can

kind of go both ways when I need to. I can be out there and

you think, oh, man, this guy's a car salesman. You know? But then there are

times when I am a little bit more reserved, and so I kind of can

navigate, and I get it. And then I read Susan Cain's book Quiet,

which is a really good book, especially if you're an introvert and you're

listening to this and you've never read Susan Cain's book about

what really makes you tick. That's a good book to read because

it really is helpful for people to kind of have language

around how they operate and how they see things. Yes.

Right. Because I know a lot of people that are very introverted but are very

successful. Yeah. So, you know. Yeah, for sure. My daughter is an

introvert. She's in a family of extroverts, bless her

heart. We'll have to pray for her. That's right.

Exactly. So she does. Okay. She's so sweet.

She's so creative, and she actually writes for the magazine. Oh,

that's. I love that she has the things that she's passionate about

and does a really great job at writing. She actually is

an amazing reader too. She's in fifth grade and has a ninth grade reading level.

I love that she's like, when can we go to the library? She wants to

go to the library. Yeah. She should be here with you. I know. She should

be putting her on notice whenever she listens to this episode. We're shaming you because

you're not at the library today, but it's all good because we know you'll be

here soon. So. Yes, I'm glad you mentioned that, though, because again,

you know, doing this magazine has been a family affair for you. Right.

And I do want to talk just as we wind up a little bit about

the entrepreneurial heavy lifting that exists. The realities

of it. You've been really transparent about leaving a stable corporate

marketing job to come back to serial entrepreneurship. It's been hard.

There've been late nights. Yes. Family sacrifice.

Reeducating advertisers on a pricing model that hasn't been

updated since 2008. What does it actually take to

keep your momentum going when you're deep in those

early stage trenches of trying to overcome some of those

challenges? Yeah, I mean, it's tough at times.

I think being a little. What is it? What's the word that

I want to say? Delusional, maybe.

Might be part of it is, you know, I think that there's got

to be a little bit of delusion when you're doing something

this big and doing something that is taking up so much

of your time, so much of your money, and just so much of

you as a person. I think the things that

really keep me moving forward and driving me forward in

this is the people and the stories

and this community. Because it is. I just, it's one of those

things where I can just see that, like, horizon, like,

we are hitting it, we're getting closer to it and closer to it. I mean,

it's always going to be a journey. There's not going to be this like, oh,

we've made it. Because I'm going to always want more because I'm that person that

I'm like, we're going to do this and now we're going to do this. And

my husband's like, can we just, can we do good at this for a while?

Like, can you slow down for a little bit? I'm like, we're going to start

this thing and this thing and this thing and this thing. You know, we have

a lot of goals. I mean, I have several Year goals that I

have set for myself and for the publication, for our business.

And we are. Technically, our business is Peekaboo Family

Media. And we want to be more than just a

magazine. The magazine is the heart of it. The magazine

is the first touch point for people, but it will go beyond

that. And so I think knowing that we're trying to build more

keeps me going. I think my team keeps me going. The

people that are contributing keep me going. Our photographer, the

advertisers that do believe in us and that are like, yeah, these

prices make sense. And, yeah, we want to partner with you because it's more than

just ads, you know, like, we're developing relationships with our

partners, and we're putting them in our magazine in different ways, and we're

interacting with them in ways beyond just the

printed advertisement. Yeah. One of the things that we started

doing this year is we. Speaking of IRL, we started

doing these monthly IRLs for Peekaboo, and we

are meeting with our partners and our

contributors once a month, right. When the magazine comes out, so they can see it

first. They can get their hands on it first. And just interacting with them and

just having time to take pictures. You invited me to one of those. Yeah. And

I. Yeah, you're invited to the next one, too. We're actually. The next one's going

to be in Fayetteville. All right. Because we have a lot of. Put me down.

Well, and also because we. I need to send this out to

all the podcasts. We did a page of local

podcasts hosted by Men. Like Men. Podcasts hosted

like local Men. And so you are on this list. And so. Cool. Cool.

There you go. So you definitely need to come to it. And it's. I will

do that. It's a lot of fun. And it's fun to see people's faces and

get excited to see themselves in print, because it's a novelty.

It really, truly is. Can I tell you how many copies

of Peekaboo I have sent around the country? I love it. I sent. I want

to say, because I have family all over the place, but I sent, like, 15.

I love it. Of course, my mom got four. She wanted, like,

send me five. She kept saying, I want more. And then I sent them

everywhere. Yes. In North America. So, Mama Wilburn, we

can send you more if you want. I have. I still have plenty of copies

of that issue, so. No. And so I love that. And that

speaks of one last question that I have for you. And there was a story

that kind of stuck with me, and it was the piece that you published from

a father here in northwest Arkansas writing about his two year old son's battle with

stage four cancer. And then the social campaign you

built up around this, you figured out a way to shower

that family with birthday love. How do you think about the

relationship between local media

vulnerability? Because I think whenever we tell a story, we can become

vulnerable in that place. And then the community compassion

that exists, especially here in northwest Arkansas, I think it's really

high. I'm not sure if that's the answer, what you're looking for, what you're

asking, but I think that there's a lot of people

that will, that relate to it. Whether

it's something that they've been touched by or a friend that's been

touched by it. It also brings awareness to things that

maybe they weren't aware of before and

families who need help that maybe aren't getting. You

know, I think that there are so many

stories out there about XYZ or

a person here or person there and not everyone's going to be

featured. You know, and so when there's, when there's different

outlets and different media outlets, from TV to radio

to documentary films to magazines and newspapers,

there's just so many different media outlets that exist. And so if we're all

telling all the same stories, we're missing out on

more people. Sure. And so being able to tell stories of people that maybe

aren't in every other magazine or in every other

TV station, that's, you know, there's, I feel like I'm stumbling over.

I get what you're saying, but I think, and I think people need to understand

is that first of all, that individual who wrote that article,

they are not the only father that has a child

that has, you know, childhood cancer in northwest Arkansas.

So him writing and being transparent about the challenges that he's

going through right now with this and struggling as a father seeing. Because I

don't think any parent wants to see their kid struggle. Right. Or be sick.

And so it's like, man, you know, they are speaking volumes to

other parents that may be going through something very similar. Yeah. And that's why I

think it's important for people to share their testimony, to share what they're going through.

Because you just never know who's also going through the same exact

thing. And I guarantee you there's somebody going through the same

exact thing. Oh, absolutely. When we announced that we were purchasing

the brand and bringing the magazine back, a woman had reached out to me

who I've Known for years, and her kids are

older. And she told me a story about how when Peekaboo was in

print before and she read a story about

adhd, a parent had shared their personal story and their

journey with their child's adhd. And this was probably

back in, like, probably somewhere between 2008 and

2010, I want to say, is when this story probably came out. And

there wasn't as much information about it then. And she was sitting in a

doctor's office, read the story, and she just started going, huh, well,

that's interesting. And because of that parent's story

in Peekaboo magazine, she was able to ask her

daughter's doctor about ADHD and her child and

got her child on medication, and it changed her life.

And, like, I get goosebumps. I get kind of emotional, because

that is powerful. Yeah. And that's just one story.

That's just one story. Exactly. And so. So how

many more stories like that exist to where not only do we

feel seen as people and in this community, but we can

relate and we can connect, and who knows if somebody is

gonna pass by somebody that they read about and hopefully

they take the opportunity to meet them. Yeah. Yeah. Well, I

think that is a clear answer for why

Peekaboo magazine, why you started it back up in

2025. I mean, just answering that question is

perfect for that. So. Yeah, I appreciate that. So a couple of rapid fire

questions for you as we close out. We've put you through a number

of things. What's your go to casual date night spot? Ooh, a casual

date night spot is going to be Parkside Public. Okay. In

downtown Rogers. Okay. Parkside Public. Love,

love their burgers, love all their loaded

fries or messy fries or whatever they're called. They have, like, they have a few

different varieties, and they're really good. They're really good. Okay. Parkside Public.

All right. And what about where do you like to go to fuel

up on coffee during a big production week? Oh, obviously

Confident Coffee. There we go. Okay. If you follow me at all, you know that

I'm going to be at Confident Coffee. It is one of her Cool. So,

yeah. And she's out in the community doing a lot of great things. She really

is. But honestly, there are so many great coffee shops around here too. And I

like to frequently all of them. And so thinking about that guy who did the

hundred coffee dates, I was like, I kind of want to do that. So many

of my coffee times are meetings. And

so right now. And so it's just like, nice to have coffee and get to

know somebody that you don't know. I want to do that again, man.

Yeah. Well, listen, Danielle, this has been a great conversation. It's a

real reminder that no matter how fast the tech moves

and it is moving fast, people still want to be seen. They want to

hold something in their hands, and they want to read a story about their neighbor.

What Danielle and her family are doing with Peekaboo is exactly the kind of

work that keeps this region from losing itself. In all the growth,

they're making sure families feel seen, connected, and

celebrated. The legacy is in great hands. So we want to

thank you so much for joining us on this episode. Thank you for having me.

Absolutely. It's a lot of fun. To find a physical copy of Peekaboo

magazine, check local libraries. The Fayetteville Public Library carries it.

Museums, family focused spots from Fayetteville up to Bella

Vista and Siloam Springs. You can explore their themes and

digital [email protected] and

follow the beautiful layout on Instagram

Peekaboomagazine NWA all right, and if you

haven't yet, search your favorite podcast app. For people of Northwest

Arkansas, Danielle and her co host, the other Danielle, are

telling more of these great stories on a regular basis.

That's a wrap on this episode of I Am Northwest Arkansas. If this conversation left

you with something, a name to look up, a magazine to grab, or

just a little more appreciation for what's being built here, pass it along,

leave us a review and share it with a friend. And as always,

keep showing up for this community because it will keep showing up for

you. I'm Randy Wilburn, and this has been I Am

Northwest Arkansas. Peace.

We hope you enjoyed this episode of I Am Northwest

Arkansas. Check us out each and every week. Available

anywhere that great podcasts can be found. For show

notes or more information on becoming a guest, visit

imnorthwestarkansas.com we'll

see you next week on IM Northwest

Arkansas.