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376. Growing an Iconic Brand with Jaclyn Johnson of Create & Cultivate
Episode 37613th June 2022 • The Product Boss Podcast • Jacqueline Snyder
00:00:00 00:45:04

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Jaclyn Johnson is one of the most incredible people out there – helping other small business owners grow and scale their businesses and bringing thousands of women together with her company. She’s an entrepreneur and product boss who started both of her companies with nothing but a laptop and an idea. She quickly grew them from self-funded side-projects to multi-million dollar businesses and nationally recognized brands, including the iconic Create & Cultivate.

Jaclyn is the multi-hyphenate entrepreneur. Her parents were both entrepreneurs in completely different fields, and she was always involved in their business in some way. It was in her blood and her upbringing. From a young age, Jaclyn was always willing to work hard and do what it took to see her vision come to life.

Create & Cultivate was an event ahead of its time. She was early to the blogging game and became a name in the influencer space. As she went to influencer events, she had this realization: There’s no reason we can’t throw events that look and feel beautiful for ambitious women outside of the influencer space. On top of that, it was something that was needed—entrepreneurship is lonely, especially for women, and they need a space where they can connect. Create & Cultivate became that for so many of them!

She talks about growing her business, what you need as you’re growing, finding the right community, her experience selling part of Create & Cultivate, and why she invests in female-founded businesses. For anyone at any stage in their business journey, this conversation is going to help motivate and inspire you to take the next step forward!

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