Takeaways

• The Blue Ocean Strategy focuses on creating unique value for clients.
• Differentiation in financial services is often superficial.
• True innovation comes from deep self-assessment.
• Understanding client perspective is crucial for differentiation.
• Cost is not just monetary; it includes opportunity costs.
• A business must provide a better experience than competitors.
• The depth of service can lead to a blue ocean.
• Self-discovery can reveal average practices.
• It's important to assess what clients are truly getting.
• Lasting innovation requires a fundamental difference in service.

📖 Buy "Blue Ocean Strategy" by W. Chan Kim | Renee Mauborgne

Sponsors

🌱 S.E.E.D. Planning Group - https://www.seedpg.com/

🎙️ Ditch The Suits Podcast - https://www.ditchthesuits.com/

💻 NQR Media - https://www.nqrmedia.com/

🎙️ Cut Throat College Planning Podcast - https://www.nqrmedia.com/ctcp/cut-throat-college-planning

🎓 College Prep Bootcamp - https://www.sohteam.org/college-prep-bootcamp

🎙️ One Big Thing Podcast - https://www.nqrmedia.com/one-big-thing

Chapter Markers:

00:00 - Introduction to Unleashing Leadership

01:00 - Exploring Blue Ocean Strategy

02:27 - Defining the Blue Ocean for Seed Planning Group

04:54 - Deep Dive into Value Proposition

07:53 - Client Perspective on Differentiation