Strive for simplicity, but don’t cross the line to trivial … 

Read more thoughts on the art of communicating week-daily at https://michaelgerharz.com/blog

Mentioned in this episode:

New Book Out in October

My new book “The PATH to Strategic Impact” is coming out in October. It’s about how to make your big ideas happen and turn ambition into true progress, with case studies from some of the world’s most successful organizations. Learn more at https://michaelgerharz.com/the-path

New book

Welcome back to

“Irresistible Communication”.

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Two minutes, twice a week.

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No nonsense advice on

leadership communication.

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There's a fine line between

trivial and profoundly simple.

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One is generic with statements such

as “just believe in yourself” while

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the other offers concrete guidance

and acknowledges the underlying

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complexities of individual experiences.

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One strips the subject of its

nuances and depth while the other

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breaks down complex issues into

clear and understandable segments.

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Trivial means repeating common knowledge

while profoundly simple means to

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offer unique perspectives or insights

that are simple, yet enlightening.

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Trivial means the “what” and the

“how” while profoundly simple means

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to expand on the “why” behind.

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Trivial means to offer snackable

content while profoundly simple

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means to offer food for thought.

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Ultimately, trivial

doesn't trust the audience.

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It assumes that the audience won't

understand more complex ideas.

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But profoundly simple means trust.

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It means that we trust the

audience to be smart and to

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trust them with complex ideas.

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But we take great care to

make it profoundly simple,

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to get access to those ideas.

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We invite them into those ideas.

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Keep lighting the path and

share this with a friend.