Pura Vida Bracelets. You've probably heard of them because they are HUGE. But, we all start at zero, right? Pura Vida went from zero stores to being in over 2000 stores worldwide. Jared Mehr takes us behind the wholesale side of Pura Vida, but also lets us in on their product development, branding, tradeshows, relationship building, social good and SO MUCH MORE. There are so many gems in this episode, it's one of our favorites. An amazing story about college students that ended up starting a company together and how they're literally changing the world and creating the brand into exactly what they want it to be. It's a must listen.

Find Pura Vida Bracelets:

Pura Vida Bracelets website

Pura Vida Bracelets Store Locator

Pura Vida Bracelets Instagram

Links mentioned:

Blew Candle Co. Instagram

Blew Candle Co. Etsy

Follow us on Instagram: @theproductboss 

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Minna's company Lil' Labels

Jacqueline's company Designer Consulting Co-Op