BIO: Jofin Joseph is a third-time entrepreneur who chose education and early childhood development as an area to work within his new startup, Totto Learning.
STORY: Jofin and his friends closed their startup after college to seek employment. After two years, they realized that they learned more from their startup than from their jobs, so they quit and returned to their startup.
LEARNING: Today's the best time to start. Stop thinking and start doing.
"Stop planning, start doing."
Jofin Joseph
Guest profile
Jofin Joseph is a third-time entrepreneur who chose education and early childhood development as an area to work within his new startup, Totto Learning.
He has had a successful exit in his previous startup and is a huge believer in failures being the best way to learn fast.
Get a 10% discount (Use coupon code: FRIENDOFTOTTO) on Totto Nurture - Assisted home learning for early years.
Worst investment ever
Jofin and a few of his classmates had a small startup in college offering software services and building websites. At the end of college, they decided to part ways, get employed, gain some experience, earn some money, and then come back and start up again.
Jofin got hired by one of the largest IT services companies in India. The company was a great place to work. He got a lot of exposure to the IT world and worked with great people, and the company culture was the best.
About a year down, it started hitting Jofin that the team was probably doing more in terms of having fun building stuff in college than in employment. Though they were now making money, they didn't enjoy what they were doing. It took them two years to quit their jobs and return to their startup. For Jofin, those two years he spent in employment instead of working on his startup are his worst investment ever.
Lessons learned
- No time is too late. Today's the best time to start. Stop thinking and start doing.
- Have a great set of people around you who can encourage you to work on your ideas.
Andrew's takeaways
- Take advantage of the opportunities around you.
- Don't be afraid to start that startup you're thinking of.
Actionable advice
Start, nothing is as difficult as you think it is once you start.
No. 1 goal for the next 12 months
Jofin’s goal for the next 12 months is to touch 50,000 parents and change their lives for good.
Parting words
“Reduce risk and grow.”
Jofin Joseph
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