Shownotes
Welcome to another episode of The Operations Mastery Podcast! In today's engaging conversation, our host Nick Verity dives deep into the dynamic world of e-commerce with Will Haire, the CEO of BellaVix, a powerhouse in Amazon and Walmart marketing. In this episode, Will shares insights into the nuances of scaling on major marketplaces, revealing strategies for effective marketing, SEO, and advertising. Discover the importance of content marketing, the power of evergreen content, and the unique sales process employed by BellaVix. Delve into the onboarding process for large clients, emphasizing the significance of quarterly reports in client-agency alignment. Tune in for an enlightening discussion on the evolving landscape of e-commerce and the role Amazon plays in the broader user journey. Don't miss out on this episode packed with valuable tips and industry wisdom!
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