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In this episode of Funds and Founders, we sit down with Ryan Atkinson, CEO and co-founder of Spacebar Visuals. Ryan shares his journey from working at an aquatic center to becoming a growth specialist at HubSpot, and eventually launching his own successful video production agency.
Learn how Ryan:
- Started multiple podcasts to network with entrepreneurs
- Built a 6-figure agency in less than a year
- Uses cold outreach to land high-value clients
- Manages a remote team and builds company culture
- Balances multiple projects and businesses
Whether you're an aspiring entrepreneur or looking to scale your existing business, Ryan's insights on sales, marketing, and agency growth are not to be missed!
Timestamps:
0:00 - Introduction and Ryan's background
3:45 - The power of podcasting for networking and personal growth
7:22 - Transitioning from side hustle to full-time business
10:15 - Building an agency vs. creating a SaaS product
14:30 - Client acquisition strategies and outbound marketing
19:05 - Email marketing tactics and closing deals
23:40 - Pricing strategies and maintaining margins
28:15 - The challenges of running a service-based business
32:45 - Tech stack and tools for running an agency
35:20 - Book recommendations for entrepreneurs
38:30 - The importance of rereading books
42:33 - Why Ryan moved to Austin and who should consider it
46:37 - Exciting future technologies (AI video generation)
48:47 - Podcast post-production and marketing tips
53:42 - Closing thoughts and where to find Ryan online