Artwork for podcast Brand Your Passion
10: Brand identity for small business | the fundamental guide to an unforgettable business
Episode 106th October 2020 • Brand Your Passion • Maker & Moxie
00:00:00 00:14:08

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As a small, creative business, creating your brand identity can feel overwhelming or intimidating. Not knowing where to start or what to consider, especially when you know that consistency is so important for brands, can hold you back from building your brand and getting your business going. 

To help you break free from that uncertainty, this article is your fundamental guide to all of the things you need to consider in order to create an unforgettable brand!

Ready to start building your brand today? Download my Ultimate Branding Checklist here: https://shop.makerandmoxie.com/ultimate-branding-checklist

Timestamps

  • Introduction: 00:42
  • Before you create your brand identity…: 01:14
  • So, what goes into building a brand identity?: 02:00
  • Logo: 02:13
  • Colors: 03:07
  • Typography: 04:36
  • Patterns: 06:07
  • Icons: 06:40
  • Illustrations: 07:30
  • Photography: 08:14
  • Animation: 09:38
  • Music: 10:35
  • Wrap up: 11:47

Read the accompanying blog post at https://www.makerandmoxie.com/blog

Tag me on Instagram and let me know you're listening: https://www.instagram.com/makerandmoxie
 

Want to support the show & help us make the world a more creative place one brand at a time? You can pop something in our tip jar here: https://makerandmoxie.ck.page/products/support

Any amount is appreciated, as is sharing our episodes or recommending the show to your creative friends!

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