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Connection Over Perfection, with Matt Abrahams (Communication, Speaking, Behavior, Business)
Episode 46111th June 2024 • The Action Catalyst • Southwestern Family of Podcasts
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Matt Abrahams, host of the Think Fast, Talk Smart business show from the Stanford Graduate School of Business, as well as an acclaimed Strategic Communication lecturer, and author of the new book Think Faster, Talk Smarter, explains why his name, in some way, led to his life’s work, and shares the secrets to spontaneous speaking, the construction of conversation, speaking up without freaking out, controlling your actual BODY during discussion, how to get out of a conversation you DON’T want to be in and how to answer a question you don’t have the answer to, listening to what’s NOT said, daring to be dull and maximizing your mediocrity, finding the third side of a coin, and the role of martial arts in all of this.

Transcripts

Stephanie Maas:

Well, thank you for being here. We're super

Stephanie Maas:

excited to have you. Yes, there is a lot that I want to talk

Stephanie Maas:

about. But let me just start kind of bigger picture and then

Stephanie Maas:

we'll come down a little bit. So in reading a little bit about

Stephanie Maas:

your background, I want to start with something about your name

Stephanie Maas:

being later in the alphabet that has led to your life's work.

Matt Abrahams:

Yeah, not later in the alphabet earlier in the

Matt Abrahams:

alphabet. So with the last name, Abraham's A B, I always went

Matt Abrahams:

first in school, I always knew where I would sit, I always know

Matt Abrahams:

who was going first. I was a teacher, a high school teacher

Matt Abrahams:

for a couple years. And I understand that it for high

Matt Abrahams:

school and elementary school teachers, it's really easy just

Matt Abrahams:

to organize your life alphabetically. But what that

Matt Abrahams:

meant is I was always dealing with spontaneous speaking, and

Matt Abrahams:

my latest work is really all about how to be a better

Matt Abrahams:

spontaneous speaker. And it's something that I've been

Matt Abrahams:

developing some because of my last name. And some because of

Matt Abrahams:

circumstances I found myself in, really did initiate this

Matt Abrahams:

interest in this notion of how do we speak better in the

Matt Abrahams:

moment? And if you think about it, most of our communication is

Matt Abrahams:

spontaneous. It's not planned. It's a somebody asks a question,

Matt Abrahams:

ask for feedback, you're making small talk. And so we need to

Matt Abrahams:

learn how to do this better. So we can be more effective in

Matt Abrahams:

these circumstances.

Stephanie Maas:

So you remember being called on Matt, you get to

Stephanie Maas:

go first.

Matt Abrahams:

Oh even more than that, it's like, Okay, we just

Matt Abrahams:

read The Scarlet Letter, your turn to tell me what you think

Matt Abrahams:

about whoever the main character was? And I yeah, I was often

Matt Abrahams:

called on first to answer questions much to the relief of

Matt Abrahams:

my fellow students, they were actually grateful, because by

Matt Abrahams:

the time it got to them, they had time to think and plan.

Stephanie Maas:

So what do you say like, how do you, I would

Stephanie Maas:

imagine, but please educate us, when you're in spontaneous

Stephanie Maas:

conversation, there is the internal dialogue that you have

Stephanie Maas:

to deal with at the exact same time as getting prepared to

Stephanie Maas:

speak and attempting to not sound like an idiot, which I do

Stephanie Maas:

enough for everybody. So tell me about that. How do you deal with

Stephanie Maas:

that?

Matt Abrahams:

Well, I'm certainly happy to share I mean,

Matt Abrahams:

my whole goal is just to help people do better in any

Matt Abrahams:

communication circumstance, it boils down to two things, it

Matt Abrahams:

boils down to mindset and messaging. So we have to get our

Matt Abrahams:

mindset and approach aligned with our goals of speaking in

Matt Abrahams:

the moment. So first, we have to manage anxiety, anxiety looms

Matt Abrahams:

large in all communication, but especially in spontaneous

Matt Abrahams:

speaking. And then we have to reframe how we see this, first

Matt Abrahams:

and foremost, the goal we have many of us, when we're put on

Matt Abrahams:

the spot, we want to do our job, right, we want to give the best

Matt Abrahams:

answer, we want to give great feedback, we want to be the most

Matt Abrahams:

interesting person in small talk. And that puts a tremendous

Matt Abrahams:

amount of pressure on ourselves and makes it actually less

Matt Abrahams:

likely we will achieve those goals. So we have to switch from

Matt Abrahams:

perfection to connection, just have the goal be connecting and

Matt Abrahams:

conveying the information you need rather than doing it right.

Matt Abrahams:

And by the way, there is no right way to communicate. there

Matt Abrahams:

better ways in worse ways. So the first thing we have to

Matt Abrahams:

reframe is our goal. The second thing we have to reframe is the

Matt Abrahams:

whole interaction. Many of us see the spontaneous speaking

Matt Abrahams:

situations as threatening as something we have to defend

Matt Abrahams:

against. When somebody asks us a question, we feel challenged

Matt Abrahams:

when somebody asks for feedback, we feel put on the spot. And yet

Matt Abrahams:

we need to reframe those as opportunities. It's an

Matt Abrahams:

opportunity to extend to expand to collaborate. So by reframing

Matt Abrahams:

the goal, and just the whole experience, we can do better.

Matt Abrahams:

And then we have to think about messaging. So it's not just

Matt Abrahams:

mindset, it's also messaging. messaging in the moment, what

Matt Abrahams:

can really help us is leveraging a structure a structure provides

Matt Abrahams:

a roadmap, but directionality many of us when we're put on the

Matt Abrahams:

spot, we just blather we just list information, itemized

Matt Abrahams:

different things, and our brains are not wired for itemized

Matt Abrahams:

information structure really helps. To give you an example of

Matt Abrahams:

a structure if you've ever watched a television ad problem

Matt Abrahams:

solution benefit is how that ad is most likely been constructed,

Matt Abrahams:

there's a problem or challenge here's a way of solving it

Matt Abrahams:

through the product or service and then here's the benefit.

Matt Abrahams:

That's what a structure does. It's a logical connection of

Matt Abrahams:

ideas. So by focusing on mindset and focusing on messaging we can

Matt Abrahams:

actually manage these situations very effectively and be not only

Matt Abrahams:

less stressed but more connected in the process.

Stephanie Maas:

Okay, so what is a good structure?

Matt Abrahams:

Oh, there's so many good structures don't get

Matt Abrahams:

me started problem solution benefit as I mentioned

Matt Abrahams:

comparison contrast conclusion past present future my favorite

Matt Abrahams:

structure in the whole world is three simple questions. What So

Matt Abrahams:

what now what you start with the What the What is your idea your

Matt Abrahams:

feedback, your update your product or service? The so what

Matt Abrahams:

is why is it important to somebody you're speaking to what

Matt Abrahams:

value does it bring? And then the now what is what comes next?

Matt Abrahams:

So by leveraging a structure like this, or many others, the

Matt Abrahams:

whole second part of my my new book is all about structures for

Matt Abrahams:

different circumstances, you can actually do better so I

Matt Abrahams:

encourage people To find structures that work from them,

Matt Abrahams:

and then leverage it. Now I want to take a quick timeout. I just

Matt Abrahams:

used what So what now what? To answer that question, I told you

Matt Abrahams:

what the best structure was, I told you why they're important.

Matt Abrahams:

And I encourage everybody to find one and use it. So it's

Matt Abrahams:

just a simple, easy way to package up information for me as

Matt Abrahams:

a communicator. But it hopefully helps you as a listener,

Matt Abrahams:

understand it, and then act on it better. That's the power of

Matt Abrahams:

structure.

Stephanie Maas:

Well done. Well done, touche.

Matt Abrahams:

Thank you. Thank you. I scored a point. Good.

Stephanie Maas:

Okay, so you talk a little bit about some

Stephanie Maas:

science based strategies to manage the anxiety. I think for

Stephanie Maas:

a lot of us, that's a big part of it, that if we could just

Stephanie Maas:

quiet that we actually can communicate relatively well. So

Stephanie Maas:

give me a couple of thoughts on when what's between your ears

Stephanie Maas:

goes nuts and answering a question. How do you get that to

Stephanie Maas:

chill out?

Matt Abrahams:

Yeah, it's not just what goes on between the

Matt Abrahams:

ears. It's what's goes on in your body as well. So in

Matt Abrahams:

managing anxiety around speaking, you really again have

Matt Abrahams:

to take a two pronged approach. Everything comes in twos here,

Matt Abrahams:

you have to manage symptoms and sources. Symptoms are the things

Matt Abrahams:

that we physiologically experience what happens in our

Matt Abrahams:

body, our heart rate beat faster, we might get shaky. For

Matt Abrahams:

me, I turn red and I blush what happens for you, Stephanie, when

Matt Abrahams:

you get nervous and speaking situations?

Stephanie Maas:

I don't know if I actually turn red, but I feel

Stephanie Maas:

like I'm turning red.

Matt Abrahams:

Yeah, we feel that that getting hotter? Yes,

Matt Abrahams:

absolutely. These are very normal and natural reaction

Matt Abrahams:

symptoms. And then there are sources that we can deal with as

Matt Abrahams:

well. Let's start with the symptoms. There are many things

Matt Abrahams:

we can do. My first book was called speaking up without

Matt Abrahams:

freaking out and there were 50 techniques based on academic

Matt Abrahams:

research that can help us feel better. Let me give you just a

Matt Abrahams:

few. One is to take deep belly breaths. Deep breathing tends to

Matt Abrahams:

work for most people by taking a deep inhalation filling your

Matt Abrahams:

lower abdomen. If you've ever done yoga or tai chi, it's that

Matt Abrahams:

deep breathing. And then the key is the exhalation. You want your

Matt Abrahams:

exhale to be longer than your inhale. And the longer your

Matt Abrahams:

exhale is the more impact you have. So just taking two or

Matt Abrahams:

three deep breaths like this slows down your heart rate slows

Matt Abrahams:

down your speaking rate stops some of the shakiness and allows

Matt Abrahams:

your voice to be deep and resonant when we get nervous, we

Matt Abrahams:

breathe shallow and our voices change if you get shaky besides

Matt Abrahams:

deep breathing big broad movements, moving your body

Matt Abrahams:

forward, if you're physically in front of people standing that

Matt Abrahams:

allows that adrenaline which is causing the shakiness to

Matt Abrahams:

dissipate. And if you're like me and you turning red or feeling

Matt Abrahams:

hot, that's the result of your heart beating faster, your body

Matt Abrahams:

tensing up, it's like you're exercising your blood pressure

Matt Abrahams:

is going up. And what we need to do is cool ourselves down. And a

Matt Abrahams:

great way to do that is hold something cold in the palms of

Matt Abrahams:

your hand, the palms of your hand or thermo regulators for

Matt Abrahams:

your body. On a cold morning, I am certain you've held a warm

Matt Abrahams:

cup of tea or coffee and felt it warm you up just by holding it,

Matt Abrahams:

we can do the reverse by holding a cold bottle of water and it

Matt Abrahams:

causes you to sweat less blush less. So those are some things

Matt Abrahams:

we can do for symptoms. Sources are the things that initiate or

Matt Abrahams:

exacerbate our anxiety, we've talked about some of that

Matt Abrahams:

reframing we can do in terms of connection over perfection,

Matt Abrahams:

seeing it as an opportunity. A good one also is many of us are

Matt Abrahams:

made nervous by the goal that we are trying to achieve. When

Matt Abrahams:

you're speaking you have a goal my students want to get a good

Matt Abrahams:

grade, the entrepreneurs, I coach want to get funding, you

Matt Abrahams:

might have a great idea you want people to adopt, and we're

Matt Abrahams:

nervous that we won't achieve it. So that means we're afraid

Matt Abrahams:

or being made afraid of something that is in the future.

Matt Abrahams:

And the best way to short circuit that is to become in the

Matt Abrahams:

present. So you can do something physical, you can listen to a

Matt Abrahams:

song or a playlist like athletes do, you can start at 100 and

Matt Abrahams:

count backwards by a challenging number like seven teams, there's

Matt Abrahams:

a lot you can do to bring yourself in the present moment.

Matt Abrahams:

So by managing symptoms and sources, we can actually tame

Matt Abrahams:

that anxiety beast and be more comfortable speaking planned or

Matt Abrahams:

spontaneously.

Stephanie Maas:

So you are quoted as saying "daring to be

Stephanie Maas:

dull"?

Matt Abrahams:

Yes. So this goes back to that notion that we put

Matt Abrahams:

a lot of pressure on ourselves to do our communication, right.

Matt Abrahams:

So I borrow an idea from the world of improvisation. When I

Matt Abrahams:

did the research I did into speaking spontaneously, I looked

Matt Abrahams:

across many fields, psychology, anthropology, neuroscience, and

Matt Abrahams:

even improvisation. And in it, we probably had these wonderful

Matt Abrahams:

sayings dare to be dull. I've actually turbocharged that and

Matt Abrahams:

encourage people to maximize their mediocrity. By striving

Matt Abrahams:

just to get it done, rather than to do it perfectly. You actually

Matt Abrahams:

free up more cognitive bandwidth to focus on what you're doing.

Matt Abrahams:

Think of it this way. If I am constantly judging and

Matt Abrahams:

evaluating everything I say, I have less bandwidth to focus on

Matt Abrahams:

what I'm saying. And this is why memorizing is so bad for us.

Matt Abrahams:

When we memorize we've created the right way to Say it. And as

Matt Abrahams:

I'm speaking, I'm constantly comparing back and forth. And

Matt Abrahams:

that means I have less energy to focus directly on the

Matt Abrahams:

communication that I'm trying to do so daring to be dull

Matt Abrahams:

maximizing mediocrity is all about focusing on the audience,

Matt Abrahams:

we're speaking to that connection, and letting go of

Matt Abrahams:

that perfection. So we're dialing down the volume on how

Matt Abrahams:

we're internally focused. And we're actually increasing the

Matt Abrahams:

volume on how we're externally focused. Okay, there's another

Matt Abrahams:

phrase in improv that I think is so powerful for many of us when

Matt Abrahams:

it comes to spontaneous speaking, which is, do what

Matt Abrahams:

needs to be done nothing more, nothing less. Many of us get in

Matt Abrahams:

our heads and say, How do I answer this? Right? How do I not

Matt Abrahams:

offend somebody? So sometimes daring to be dulled? Doing what

Matt Abrahams:

needs to be done is all you need to do? And that helps you be

Matt Abrahams:

effective in that moment.

Stephanie Maas:

Love it. Okay. How do you get out of a

Stephanie Maas:

conversation that you don't want to be in?

Matt Abrahams:

Uh huh. Yes. So that can be very challenging. So

Matt Abrahams:

a lot of the one of the main areas I talked about in the

Matt Abrahams:

second part of the book is small talk. And small talk is one of

Matt Abrahams:

these things where we often find ourselves in conversations that

Matt Abrahams:

we don't want to be part of, and we need to get out of them. So I

Matt Abrahams:

have my podcast, think fast talk smart had the pleasure of

Matt Abrahams:

interviewing someone named Rachel Greenwald, Rachel is

Matt Abrahams:

fascinating. She is an academic and a professional matchmaker,

Matt Abrahams:

and she has wonderful advice. And she taught me what I call

Matt Abrahams:

her what she calls and what I use is the white flag approach.

Matt Abrahams:

And it doesn't mean surrender, it doesn't mean you're in a

Matt Abrahams:

situation a conversation, you'd want to be in a new surrender.

Matt Abrahams:

Rather, in auto racing, they signaled the last lap by waving

Matt Abrahams:

the white flag, it tells all the drivers that we're about to end

Matt Abrahams:

the race. In conversation, you can exit politely by simply

Matt Abrahams:

waving the white flag, simply say in a few minutes, I want to

Matt Abrahams:

go talk to somebody over there. But before I go in, you ask

Matt Abrahams:

another question, or you share some information with them about

Matt Abrahams:

something they said. So you continue the conversation just a

Matt Abrahams:

little bit longer. And then you excuse yourself now, because

Matt Abrahams:

you've previewed that you're excusing yourself, nobody's

Matt Abrahams:

surprised, there's less awkwardness, it gives the other

Matt Abrahams:

person or people a chance to figure out what they're going to

Matt Abrahams:

do. So they're not just left there, in a strange way. And it

Matt Abrahams:

gets us away from the exiting of most awkward conversations that

Matt Abrahams:

we do, which is through biology, I'm hungry, I'm thirsty, I have

Matt Abrahams:

to go to the bathroom. So instead, by waving the white

Matt Abrahams:

flag, it's just much easier. It's much more graceful. And I

Matt Abrahams:

use it all the time. And it works.

Stephanie Maas:

Okay, second part of that, how do you answer

Stephanie Maas:

a question that you don't have any answer for?

Matt Abrahams:

Yes. And many of us find ourselves in these

Matt Abrahams:

situations. So you say I don't know. Right? So when somebody

Matt Abrahams:

says, you know, ask you a question, and you don't know the

Matt Abrahams:

answer, you say, I don't know. But you immediately follow it up

Matt Abrahams:

with what you're going to do to find the answer out and give a

Matt Abrahams:

timeframe for when you will get back to them. And if you have a

Matt Abrahams:

hunch or an inkling as to what the answer might be, you can say

Matt Abrahams:

that so I might say something like, I don't know that answer.

Matt Abrahams:

I'm gonna go talk to Stephanie, and I'm gonna get back to you

Matt Abrahams:

within 24 hours. My hunch is the answer is this. Now many of us

Matt Abrahams:

feel that when we don't know an answer, that that's her rific.

Matt Abrahams:

That that's awful. In fact, the expectation that you know,

Matt Abrahams:

everything is pretty strange, right? It's not reasonable.

Matt Abrahams:

Also, many of us feel that we lose credibility. In those

Matt Abrahams:

moments, we don't know answers. There's some preliminary

Matt Abrahams:

research that says, actually saying you don't know, saying

Matt Abrahams:

how you're going to find out and then actually following up

Matt Abrahams:

bolsters your credibility as much if not more than when you

Matt Abrahams:

had you initially answered the question. Now, obviously, you

Matt Abrahams:

don't use this is a ploy. And purposely do this to boost your

Matt Abrahams:

credibility. But we worry that it's going to put us at a

Matt Abrahams:

disadvantage. And in fact, by demonstrating tenacity, by

Matt Abrahams:

demonstrating that you have the wherewithal to figure out and

Matt Abrahams:

find out information that actually helps you in these

Matt Abrahams:

circumstances. So we need to let go of that notion that we need

Matt Abrahams:

to know everything. Now, obviously, if people are asking

Matt Abrahams:

lots of questions, and you don't know many of the answers, that's

Matt Abrahams:

a different situation, one where there's probably a mismatch

Matt Abrahams:

between your expertise and the demands of the circumstance. So

Matt Abrahams:

saying, I don't know is not the end of the world. And it may

Matt Abrahams:

actually be okay and helpful.

Stephanie Maas:

Super helpful. Okay, negative feedback. It's a

Stephanie Maas:

good way when you know, and again, I'm not talking about

Stephanie Maas:

being mean, or mean spirited, or anything with Mal intent, but

Stephanie Maas:

constructive, but you know, will be received as negative

Stephanie Maas:

feedback.

Matt Abrahams:

Yes. So first and foremost, I am a disciple of Kim

Matt Abrahams:

Scott, and radical candor. I think her work is fantastic. Kim

Matt Abrahams:

has a friend, she's actually a neighbor. And so that approach

Matt Abrahams:

that feedback is something that can be beneficial and, and is

Matt Abrahams:

something that needs to be given constantly, not just

Matt Abrahams:

constructive feedback, but positive feedback, neutral

Matt Abrahams:

feedback. And in giving feedback all the time. Any one instance

Matt Abrahams:

of constructive feedback is perceived very differently than

Matt Abrahams:

if there's no feedback and then all of a sudden, constructive

Matt Abrahams:

feedback. I see constructive Negative feedback as an

Matt Abrahams:

opportunity to problem solve, and when you reframe it as such,

Matt Abrahams:

it changes the way you approach the whole thing. Now, certainly

Matt Abrahams:

there are things that people do that need to be stopped right

Matt Abrahams:

away, it's inappropriate, it's wrong, you're not going to say,

Matt Abrahams:

hey, hey, let's have a conversation about No, you just

Matt Abrahams:

have to stop it. But for most constructive feedback, it is in

Matt Abrahams:

your best interest to collaborate with the person to

Matt Abrahams:

actually achieve results. So first see it as an invitation to

Matt Abrahams:

problem solves, which means you want to invite the person in

Matt Abrahams:

rather than making them defensive. So it changes the

Matt Abrahams:

tone in the language that you use. I have a structure that I

Matt Abrahams:

love to use, or feedback, especially spontaneous feedback.

Matt Abrahams:

It's four eyes for eyes like glasses, it helps you see

Matt Abrahams:

better, but each step starts with the letter I the first

Matt Abrahams:

hidden information. It's the objective reason I'm giving you

Matt Abrahams:

the feedback. Imagine you're a manager, and you have an

Matt Abrahams:

employee who consistently shows up late and unprepared to

Matt Abrahams:

meetings, I might start the feedback by saying this is now

Matt Abrahams:

the third time you've been over five minutes late for the

Matt Abrahams:

meeting. That's information. It's level setting. It's here's

Matt Abrahams:

what the feedback is on. Its objective. Anybody attending the

Matt Abrahams:

meeting would say, yep, that person's late. And it's the

Matt Abrahams:

third time the second eye is impact. What does this mean for

Matt Abrahams:

you, the giver of the feedback, and this is where we use I

Matt Abrahams:

language, I feel, I think, I believe, when I use you language

Matt Abrahams:

that sounds accusatory and likely makes you defensive. So I

Matt Abrahams:

might say, I feel you're not prioritizing this meeting the

Matt Abrahams:

same way the rest of us are. The third eye is the invitation. I

Matt Abrahams:

might ask it as a question, I might say, what can we do to

Matt Abrahams:

help make sure you show up on time to the next meeting, that's

Matt Abrahams:

an invitation is formed as a question, I could make an

Matt Abrahams:

invitation that is a declarative sentence, I'd like for you to

Matt Abrahams:

attend the next meeting five minutes early. And then finally,

Matt Abrahams:

the final lie. The fourth eye is implication, these are

Matt Abrahams:

consequences, they can be positive or negative. If you

Matt Abrahams:

show up on time to the next meeting, we'll finish this

Matt Abrahams:

project earlier and get a new, really cool one. Or I might say,

Matt Abrahams:

if you don't show up on time, next time, we might have to

Matt Abrahams:

remove you from the team. So it's information, impact,

Matt Abrahams:

invitation, in implications. And if you remember, the four eyes,

Matt Abrahams:

not only does it package over the feedback in a way the

Matt Abrahams:

recipient can understand it. It also helps you as the giver to

Matt Abrahams:

prioritize what you say, so that the feedback is clear. We have

Matt Abrahams:

all been the recipient of feedback that's vague, and we're

Matt Abrahams:

trying to figure out what do I do What was actually asked of

Matt Abrahams:

me. So having it structured this way, as an invitation can help

Matt Abrahams:

you and the recipient.

Stephanie Maas:

I'm gonna go flip the coin a little bit. So

Stephanie Maas:

we talk a lot about communication, as a society and

Stephanie Maas:

as a culture, both professionally and personally.

Stephanie Maas:

Or as individuals, there has been this like, tremendous ramp

Stephanie Maas:

up over the last, you know, 20 years to really understanding

Stephanie Maas:

the importance of communication. And now what I'm hearing a lot

Stephanie Maas:

of is the word communication, saying, hey, it's not just the

Stephanie Maas:

communication. It's the comprehension. Share with me the

Stephanie Maas:

other side of the coin, the comprehension.

Matt Abrahams:

Yeah, so communication is a two way

Matt Abrahams:

street, right? There's a very simple but famous model of

Matt Abrahams:

communication. That's called the transactional model. There's a

Matt Abrahams:

sender and a receiver. And the sender has to get the message to

Matt Abrahams:

the receiver in a way that they understand it. So it's not just

Matt Abrahams:

about broadcasting. It's about helping people comprehend. And

Matt Abrahams:

there's several things that help do that one we've already talked

Matt Abrahams:

about. And that is the structuring of a message. Our

Matt Abrahams:

brains are not wired to receive lists. We don't remember lists.

Matt Abrahams:

Well, bullets kill don't kill people with bullet points. You

Matt Abrahams:

know, in fact, I'd ask you, Stephanie, how many items do you

Matt Abrahams:

need to have on a shopping list? Before you actually have to

Matt Abrahams:

write it down? For me, it's three, if I have to go to the

Matt Abrahams:

grocery store and get more than three things, I have to write it

Matt Abrahams:

down, or I'll forget something. Our brains just aren't wired for

Matt Abrahams:

lists. So structure helps. The other thing we have to do to

Matt Abrahams:

help is we have to focus our messages. I believe the most

Matt Abrahams:

precious commodity we have in the world today is attention.

Matt Abrahams:

One of the reasons people don't comprehend remember act on our

Matt Abrahams:

messages is they're being bombarded with so many. So we

Matt Abrahams:

have to focus our messages to make them clear and concise, so

Matt Abrahams:

our audience understands it. So we need to make sure that we

Matt Abrahams:

package them up through structure, but also make them

Matt Abrahams:

incredibly relevant. And goals focused. If they're focused on a

Matt Abrahams:

goal and relevant to our audience, they're more likely to

Matt Abrahams:

understand and comprehend what we're saying. And the final

Matt Abrahams:

thing we have to think about is whenever we speak, we suffer

Matt Abrahams:

from the curse of knowledge and the curse of passion. We know a

Matt Abrahams:

lot about what we're speaking on. And we're really passionate

Matt Abrahams:

about it. We need to make sure that we translate our messages

Matt Abrahams:

so our audience understand it. We often will use jargon and

Matt Abrahams:

acronyms and terminology that our audiences don't necessarily

Matt Abrahams:

understand. So we have to translate it so that they can

Matt Abrahams:

really appreciate it. So it's about structure. It's about

Matt Abrahams:

focus, and it's about accessibility. That's what helps

Matt Abrahams:

people comprehend our messages.

Stephanie Maas:

Very good. Okay, so I heard this phrase

Stephanie Maas:

last week, and I really liked it. And we are all very familiar

Stephanie Maas:

with the term two sides of the coin. And this person that was

Stephanie Maas:

going to explain something said to me, Hey, there are two sides

Stephanie Maas:

to every coin. But there's also the ring around the outside of

Stephanie Maas:

the coin. So while it's not perceived as a side of a coin,

Stephanie Maas:

it is part of it. So for in listening to you, and hearing

Stephanie Maas:

this message of communication and setting ourselves up to

Stephanie Maas:

communicate in a way that can be comprehended. My understanding

Stephanie Maas:

is that you have had some extensive martial arts training

Stephanie Maas:

as well. And maybe this has been the circle around your coin.

Matt Abrahams:

There are lots of circles around my coin. Thank

Matt Abrahams:

you. Yes, I grew up in a family of people who talk all the time.

Matt Abrahams:

So I had to learn to be louder and more focused. I grew up in a

Matt Abrahams:

family of teachers. So I've always been focused on that. But

Matt Abrahams:

yes, martial arts has played a big part of my life. I've

Matt Abrahams:

studied martial arts for over four decades, many different

Matt Abrahams:

styles, I've taught martial arts, I still teach martial

Matt Abrahams:

arts. So yes, it's had a huge impact on my life. And quite

Matt Abrahams:

frankly, I think everybody should have some physical outlet

Matt Abrahams:

that helps them explore the issues of their lives in a

Matt Abrahams:

different way. You know, I have chosen a very cerebral

Matt Abrahams:

profession, where we do research we teach, we talk about we

Matt Abrahams:

discuss, we debate, and I think it's important to have some

Matt Abrahams:

physical outlet where you can still deal with some of those

Matt Abrahams:

same issues, and maybe it's hiking, maybe it's a musical

Matt Abrahams:

instrument, maybe it's doing something else with your hands.

Matt Abrahams:

But really, for me, martial arts has been really, really important.

Stephanie Maas:

So, how? I mean, thank you for saying that.

Stephanie Maas:

But for people who don't have a super physicality to them, they

Stephanie Maas:

often go Yeah, I hear it's great. Okay.

Matt Abrahams:

Right. So the martial arts for me, helps me be

Matt Abrahams:

helps me be more present oriented, you know, people see

Matt Abrahams:

the martial arts is just physical, and you watch these

Matt Abrahams:

things on TV, where people are just pummeling each other. And

Matt Abrahams:

that's maybe one tiny portion of the martial arts. But martial

Matt Abrahams:

arts are a very spiritual, very connected very, very

Matt Abrahams:

psychological endeavor, as is, I believe, any sport add at a

Matt Abrahams:

certain level. And so for me, it helps me be more present

Matt Abrahams:

oriented, it helps me when I'm practicing to just be in the

Matt Abrahams:

moment gets me in touch with my body and my breath. When you're

Matt Abrahams:

working with another person. Let me tell you that feedback comes

Matt Abrahams:

in lots of ways, but in the martial arts, it's very direct,

Matt Abrahams:

and sometimes quite painful, and you learn from it. So it's

Matt Abrahams:

helped me be present. It's helped me Listen, and people

Matt Abrahams:

think listening in the martial arts. You know, when you're

Matt Abrahams:

doing what you do in the martial arts, you have to pay acute

Matt Abrahams:

attention, and you're focused and listening to how somebody

Matt Abrahams:

moves, how they breathe, what their tendencies are, these are

Matt Abrahams:

all skills that helped me I believe, in my day to day life.

Matt Abrahams:

It also is a space where I do it for me, and it's a way of

Matt Abrahams:

recharging in revitalizing myself. So I have a whole lot of

Matt Abrahams:

benefit that comes to me personally, just like I think

Matt Abrahams:

anybody can find in any physical endeavor.

Stephanie Maas:

Very cool. Okay, tell me a little bit about the

Stephanie Maas:

books. And then tell me a little bit about your podcast.

Matt Abrahams:

Excellent. Thank you for the opportunity. So I've

Matt Abrahams:

written two books, the first book is speaking up without

Matt Abrahams:

freaking out, it really tries to help people find ways to manage

Matt Abrahams:

anxiety. Everybody is different. When it comes to anxiety. The

Matt Abrahams:

one thing that is true is most people feel anxiety when

Matt Abrahams:

speaking. And so the book is really designed to present

Matt Abrahams:

different options, tools and tactics that you can use, even

Matt Abrahams:

though they're 50. In the book, the hope is that three or four

Matt Abrahams:

will work for you, not everybody responds the same way. And then

Matt Abrahams:

the newest book, Think faster. Talk smarter is all about what

Matt Abrahams:

we started to speak on, which is how to speak better in the

Matt Abrahams:

moment. So the first part of the book is a methodology. It's a

Matt Abrahams:

methodology I developed to help our Stanford MBA students, but

Matt Abrahams:

it applies to everybody. And then the second part of the book

Matt Abrahams:

highlights very specific situations like we talked about

Matt Abrahams:

feedback and small talk, but also how do you make apologies?

Matt Abrahams:

How do you introduce yourself? How do you answer questions? So

Matt Abrahams:

these are all very specific, spontaneous speaking situations

Matt Abrahams:

that the book addresses. And then finally, the podcast Think

Matt Abrahams:

fast talk smart we we've been on air for almost four and a half

Matt Abrahams:

years now. We focus exclusively on communication. We're

Matt Abrahams:

sponsored by Stanford's Graduate School of Business 20 minute

Matt Abrahams:

episodes where I get to interview just amazing experts

Matt Abrahams:

in communication. And we talk about everything from how to be

Matt Abrahams:

persuasive, how to negotiate, negotiate, how to manage

Matt Abrahams:

conflict, how to brand yourself and actually position yourself

Matt Abrahams:

well, super fascinating, super fun. And I'm really excited that

Matt Abrahams:

we've won lots of prestigious awards. But we were also

Matt Abrahams:

nominated in one best dog walking podcast because we're

Matt Abrahams:

exactly 20 minutes. And apparently, that's how long

Matt Abrahams:

people walk their dogs.

Stephanie Maas:

That's awesome. What a great recognition.

Stephanie Maas:

Anything at all we have not spoken on or talked about that

Stephanie Maas:

you want to.

Matt Abrahams:

So there's one thing that's important, I think,

Matt Abrahams:

to think about and that is listening. Listening is actually

Matt Abrahams:

a really important communication skill, but it's actually

Matt Abrahams:

critical for spontaneous speaking. You know, I've talked

Matt Abrahams:

a lot about what we do to commute We get our messages out.

Matt Abrahams:

But we also have to listen to understand better what is needed

Matt Abrahams:

in the moment. We all don't listen that well, we listen just

Matt Abrahams:

enough to get the top level of what somebody is saying. So we

Matt Abrahams:

need to listen deeper, we need to listen for the bottom line,

Matt Abrahams:

not the top line, we need to listen not just to what's said,

Matt Abrahams:

but what's not said how it said where it said, and that can

Matt Abrahams:

actually influence how we respond. I'll give you a quick

Matt Abrahams:

example. Imagine you and I come out of a meeting and you say,

Matt Abrahams:

Hey, Matt, how do you think that went? If I'm just listening for

Matt Abrahams:

the top line, I say, Oh, she wants feedback. And I might

Matt Abrahams:

start diving into here are all the things we could have done

Matt Abrahams:

better hear the things that weren't great. But if I would

Matt Abrahams:

have listened more fully, I might have noticed you came out

Matt Abrahams:

the back door, not the front door, you spoke more quietly

Matt Abrahams:

than usual, you were looking down. All of this might clue me

Matt Abrahams:

into the fact that you really don't want feedback, what you

Matt Abrahams:

really want is support because you're not feeling that that

Matt Abrahams:

went well. So by listening more astutely for the bottom line, I

Matt Abrahams:

can respond better, and perhaps help our relationship rather

Matt Abrahams:

than hurting it.

Stephanie Maas:

Okay, this sounds like a preview to your

Stephanie Maas:

next book.

Matt Abrahams:

I don't know if there's a next book, but I

Matt Abrahams:

definitely am spending a lot of time talking about listening and

Matt Abrahams:

talking a lot about how to collaborate with people and

Matt Abrahams:

manage through conflicts and challenges that happen.

Stephanie Maas:

Man, thank you so much for being here. This has

Stephanie Maas:

been incredible. I've taken a page and a half a note. I hope

Stephanie Maas:

you didn't mind. And I just really appreciated your time and

Stephanie Maas:

willingness to share.

Matt Abrahams:

This was fun. I enjoyed the conversation very

Matt Abrahams:

much. It was lovely to chat with you. Thank you and I appreciate

Matt Abrahams:

the opportunity.

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