Shownotes
Check out the rest of the content from "SEO in 2022" here:
http://seoin2022.com/
Questions that David asks in this episode include:
How do you align your Google Business Profile with SERP features?
How do you build a content strategy for a SERP feature?
How does this align with a user’s preferred ways to consume content?
How does this help to better serve user search intent?
Is this strategy important for any type of business or is it more relevant for retailers with a physical location?