What Makes a Podcast an Incubator for Ideal Clients?
What makes a podcast an incubator for ideal clients?
I believe a podcast has much more potential than simply attracting attention or keeping us visible. Those are merely low hanging fruit.
In fact, if we are visible and attract attention by talking about all kinds of different and unrelated things, we actually undercut demand for our service by confusing the market. So all visibility is not equal. All visibility does not build influence or cultivate ideal clients.
So in this stripped-down solo episode of the podcast, we cover three critical elements to turn our podcast into an incubator for ideal clients.
If you're a coach, consultant or thought leader, and you're looking to launch a podcast, we'd love to talk. We offer a complete done-for-you service which includes everything from booking influential guests all the way to email and social media promotion, completely turnkey.