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3 Alternatives to Social Media for Growing Your Podcast
Episode 9516th September 2024 • One Minute Podcast Tips • Danny Brown
00:00:00 00:02:10

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While social media can help from a word of mouth perspective, and I've seen some podcasters have great success with it, I find it generally isn't very effective at growth for your podcast.

It’s great for building a community around you and your show, but harder to actually drive listens. So, instead, here are three options I've found more effective.

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Transcripts

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I'm Danny Brown and you're listening to One Minute Podcast Tips, the show that helps you be a better

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podcaster in just a minute a week. If you want more specific tips just for you and your podcast,

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check out the Magic Mic membership at oneminutepodcasttips.com forward slash support.

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And now, this week's episode.

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While social media can help from a word of mouth perspective, and I've seen some podcasters have

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great success with it. I find it generally isn't very effective at growth for your podcast.

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It's great for building a community around you and your show, but harder to drive actual listens.

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So instead, here are three options I found more effective. Number one, trailer swaps with podcasts

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in your niche. Reach out to podcasters similar to your niche and ask if they want to run a trailer

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swap. This is where they play your trailer on their show and vice versa. Because the audience

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is similar and listeners will generally be on an app already when listening, it's easier to click

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open your show from that episode's show notes or search for it directly on that podcast app and

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follow. Number two, pitch your podcast to industry newsletters. One of the best ways to grow awareness

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and listeners around your show is to submit it to industry newsletters in your niche. This can be

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for any event you're creating or attending, special episodes, new season launch and more. I've had

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great success for this show by being featured in the likes of Podnews, PodBam, Pocket Casts and more.

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Number three, start your own newsletter.

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There's a reason newsletters have been around for so long.

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They're one of the most effective ways

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that grow an audience that wants to hear from you

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and what you have to offer,

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whether that's exclusive content,

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behind-the-scenes info,

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or an online course.

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This offers value to your subscribers

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and also keeps your podcast front and center

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to those subscribers.

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These are just some of the ways

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I found to be really effective,

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and the added bonuses are little to zero cost involved

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except your time,

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which is always nice.

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Until the next time,

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happy podcasting.

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Thanks for listening. If you enjoy one minute podcast tips be sure to share with your friends

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and other podcasters so they can enjoy it too. Until the next time, happy podcasting.

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♪♪♪

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