In this episode of How to Scale a Business, management consultant Leona Meditz shares her insights on making changes in organizations with many moving parts. She emphasizes the importance of completing processes with intended results and using relevant verbiage in your field for effective communication. Leona provides examples of how she assists clients in identifying their needs and possibilities, and discusses the challenges of selling to small dental practices and reaching decision-makers. Her secret to scaling a business or practice is by guaranteeing results through a comprehensive exam to clearly identify how clients will achieve them.

In This Episode, You'll Learn:

• 00:00 Making changes in organizations with many moving parts
• 00:01:30 Innovating in the dental industry
• 00:07:28 Completing processes with intended results
• 00:09:00 Using relevant verbiage for effective communication
• 00:10:47 Understanding the meaning behind CRM and practice management software numbers
• 00:14:13 Moving from production to profitability model in healthcare
• 00:16:26 Assisting clients in identifying their needs and possibilities
• 00:20:29 Difficulty in selling to small dental practices
• 00:23:38 Importance of conducting a comprehensive examination before hiring a new team member
• 00:27:24 Guaranteeing results as a secret to growing or scaling a business or practice

Links And Resources:

• Website
• Leona Meditz on LinkedIn
• Amplafy Media
• Hector Santiesteban on LinkedIn
• Hector Santiesteban on Twitter

Thanks so much for joining us this week. Want to subscribe to How to Scale a Business? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!